# LLMs.txt - Sitemap for AI content discovery # Learn more:https://www.maxburst.com/ai-sitemap/ # Web Design Company & SEO Marketing Agency in NYC & Long Island > A website design & digital marketing agency with over 10 years experience in building results-driven custom web-based solutions. --- ## Pages - [AI Sitemap (LLMs.txt)](https://www.maxburst.com/ai-sitemap/): What is LLMs. txt? LLMs. txt is a simple text-based sitemap for Large Language Models like ChatGPT, Perplexity, Claude, and... - [Chicago Web Design Company](https://www.maxburst.com/chicago-web-design-company/): We are a Chicago, IL digital firm specializing in website design, development & web marketing. Our talented team of professionals is located in Chicago and we service businesses and organizations in the surrounding Chicago, Illinois area. - [Miami Web Design Company](https://www.maxburst.com/miami-web-design-company/): We are a Miami, FL digital firm specializing in website design, development & web marketing. Our talented team of professionals is located in Miami and we service businesses and organizations in the surrounding Miami, Florida area. - [WooCommerce Custom Ecommerce](https://www.maxburst.com/custom-ecommerce-with-woocommerce/): Think about using WordPress’ extensive functionality to host your ecommerce site. You may immediately update your current WordPress website and... - [Shopify Web Design & Development](https://www.maxburst.com/shopify-web-design-agency/): Expert Shopify web design partner agency crafting high-performance e-commerce solutions. Our certified Shopify Plus developers create custom, SEO-optimized online stores with responsive themes, seamless integrations, and data-driven insights. - [Ecommerce Web Design Services](https://www.maxburst.com/services/ecommerce-web-design/): MAXBURST delivers cutting-edge eCommerce web design solutions, from responsive design to custom mobile apps. Our expert team creates high-performance Shopify and WooCommerce stores, optimizing user experience and driving global sales. - [Stop War In Ukraine](https://www.maxburst.com/stop-war-in-ukraine/): On Thursday, Feb. 24, 2022, Russian troops declared war on Ukraine and began a full scale attack on almost all... - [Industries We Serve](https://www.maxburst.com/industries-we-serve/): Industries that MAXBURST Web Design serves. - [New Rochelle Web Design Company](https://www.maxburst.com/new-rochelle-web-design-company/): We are a New Rochelle NY digital firm specializing in website design, development & web marketing. Our talented team of pros are located in New York. - [Queens Web Design Company](https://www.maxburst.com/queens-web-design-company/): We are a Queens digital agency specializing in website design, development & web marketing. Our talented team of web pros are located in New York City & LI. - [NYC Web Design Company](https://www.maxburst.com/nyc-web-design-company/): We are an NYC digital agency specializing in website design, development and web marketing. Our talented team of web pros are located in New York City & LI. - [New York Web Design Company](https://www.maxburst.com/new-york-web-design-company/): We are a New York digital firm specializing in website design, development & web marketing. Our talented team of web pros are located in New York City & LI. - [New Brunswick Web Design Company](https://www.maxburst.com/new-brunswick-web-design-company/): We are a New Brunswick, NJ digital firm specializing in website design, development & web marketing. Our talented team of professionals are located in NYC and we service the businesses and organizations in the surrounding New Brunswick, New Jersey area. - [Manhattan Web Design Company](https://www.maxburst.com/manhattan-web-design-company/): We are an Manhattan digital firm specializing in website design, development & web marketing. Our talented team of pros are located in New York City & LI. - [Long Island Web Design Company](https://www.maxburst.com/long-island-web-design-company/): We are a Long Island NY digital firm specializing in website design, development & web marketing. Our talented team of professionals are located in Farmingdale, Long Island, and New York City. - [Thank You](https://www.maxburst.com/thank-you/): Thank You! We look forward to finding out how we can help with your website needs! Hang tight, a representative... - [Contact Us](https://www.maxburst.com/contact/): As a leading Web Design & NY Digital Agency, MAXBURST has the experience and the expertise necessary to achieve your business goals. - [Request a Quote](https://www.maxburst.com/request-a-quote/): Need a quote on a website redesign or a new project? Give us a bit of detail on your project and let us help! Every web and digital marketing project is unique so we need an understanding of what type of project you need in order to quote you as accurately as possible. Come visit us in NYC and Long Island. - [Frequently Asked Questions](https://www.maxburst.com/faqs/): Frequently asked questions about web design. Here you’ll find answers to commonly raised questions and answers from MAXBURST Web Design. - [Terms and Conditions](https://www.maxburst.com/terms-and-conditions-assumptions-agreement/): Secure your project with MAXBURST's clear terms: Expert web design and SEO services tailored to NYC and Long Island businesses. - [Privacy Policy](https://www.maxburst.com/privacy-policy/): Your privacy safeguarded. MAXBURST's policy ensures your information is protected online and offline in our web design services. - [Local SEO Services](https://www.maxburst.com/services/local-search/): MAXBURST boosts your local online presence with targeted SEO strategies. Improve local search rankings, optimize Google Business Profile, and attract nearby customers. Discover our expert local SEO services for increased visibility and foot traffic. - [Sitemap](https://www.maxburst.com/sitemap/): - [Iconpaper - Resources](https://www.maxburst.com/resources-iconpaper/): Iconpaper is a website that collects the best icons, walls, and mods created by the Mac / iPhone community. It’s a great hub for all you customization nerds out there. - [Web Design for Accountants](https://www.maxburst.com/web-design-for-accountants/): Results based web design for accounting firms should be a top priorty for your accounting firm. Top notch web design could be the deciding factor between a potential client reaching out to you or abandoning your website in favor of your competition. - [Home](https://www.maxburst.com/): Best New York Web Design Company, Top-Rated NYC Web Development Experts, & Long Island Digital Marketing Agency with more than 15 years of experience in building award-winning custom websites in WordPress and Shopify. - [Thank You - Contact Us](https://www.maxburst.com/thank-you-contact-us/): Thank You! We look forward to finding out how we can help with your website needs! Hang tight, a representative... - [Thank You - Request A Quote](https://www.maxburst.com/thank-you-request-a-quote/): Thank You! We look forward to finding out how we can help with your website needs! Hang tight, a representative... - [Media Buying Agency](https://www.maxburst.com/services/media-buying/): Expert media buying agency optimizing ad spend across digital and traditional channels. Strategic planning, data-driven targeting, and cost-effective media purchasing for maximum ROI. Transparent, low-fee service for diverse industries. - [Company Branding Identity](https://www.maxburst.com/services/company-identity/): Discover how MAXBURST crafts powerful company branding strategies. Our expert team creates unique corporate identities that boost recognition, drive sales, and leave lasting impressions on your target audience. - [Social Media Marketing Agency](https://www.maxburst.com/services/social-media/): Boost your online presence with MAXBURST's expert social media marketing agency. We create engaging content, manage campaigns, and drive ROI across platforms like Facebook, Instagram, and LinkedIn. Elevate your brand's digital strategy today. - [Web Development Services](https://www.maxburst.com/services/web-development-services/): MAXBURST delivers cutting-edge web development services tailored to your business needs. Our expert team creates custom websites, e-commerce solutions, and web applications using the latest technologies. Elevate your online presence with our strategic, results-driven approach to web development. - [Search Engine Marketing Agency](https://www.maxburst.com/services/search-engine-marketing/): Elevate your online presence with our expert search engine marketing agency. We deliver data-driven SEO, PPC, and content strategies to boost your visibility, drive targeted traffic, and maximize ROI. - [Custom Web Design Services](https://www.maxburst.com/services/web-design-company/): Top-Rated New York City and Long Island Web Design Company offering professional, custom web design services. WordPress and Shopify solutions for all business verticals. - [Blog](https://www.maxburst.com/blog/): Web Design and Digital Marketing blog for industry professionals, business owners, and the overall gernal public interested in learning more. - [About Us](https://www.maxburst.com/maxburst-web-design/): Expert web design company in NYC & Long Island since 2007. MAXBURST delivers custom websites, responsive web development & digital marketing for SMBs. Boost your online presence with our professional web solutions. - [Services](https://www.maxburst.com/services/): The MAXBURST team specializes in creating unique web designs & helping clients choose the right tools for hosting, ecommerce, content management & marketing - [Brooklyn Web Design Company](https://www.maxburst.com/brooklyn-web-design-company/): We are a Brooklyn NY digital firm specializing in website design, development & web marketing. Our talented team of pros are located in New York City & LI. ## Posts - [Building Future-Ready Websites: How MAXBURST Navigates the AI-First Era](https://www.maxburst.com/building-future-ready-websites-how-maxburst-navigates-the-ai-first-era/): Discover how MAXBURST's IXO framework and S.T.E.P. process create websites optimized for AI crawlers, enhanced search visibility, and exceptional user experiences. - [The Importance of Brand Building in Web Design](https://www.maxburst.com/the-importance-of-brand-building-in-web-design/): Learn how web design enhances branding, builds trust, and fosters loyalty. Create a strong digital presence to leave a lasting impression. - [How Much Does SEO Cost in 2024? A C-Suite Guide to Smart Investment](https://www.maxburst.com/how-much-does-seo-cost-a-c-suite-guide-to-smart-investment/): Discover how much SEO costs for businesses of all sizes. Learn about pricing models, ROI measurement, and how to choose the right SEO provider. Maximize your digital marketing investment. - [Digital Marketing for E-commerce: Strategies to Drive Sales and Revenue](https://www.maxburst.com/digital-marketing-for-e-commerce-strategies-to-drive-sales-and-revenue/): In today’s fast-paced and competitive e-commerce landscape, standing out and consistently driving revenue requires more than just traditional marketing efforts.... - [Web Design Reimagined: The Impact of AI-Savvy Agencies](https://www.maxburst.com/web-design-reimagined-the-impact-of-ai-savvy-agencies/): Harnessing AI for Web Design: the Benefits of Partnering With an AI-Savvy Agency Partnering with an AI-savvy agency revolutionizes web design by... - [What Is User Intent and Why Is It Important for SEO?](https://www.maxburst.com/what-is-user-intent-and-why-is-it-important-for-seo/): Discover how optimizing for user intent boosts SEO, web design & digital marketing. Learn strategies to align content with search goals. MAXBURST: Your intent-driven success partner. - [Revolutionizing Web Design: Emerging trends that you need to know](https://www.maxburst.com/revolutionizing-web-design-emerging-trends-that-you-need-to-know/): The constantly evolving field of website design has introduced numerous trends that impact consumers’ online experiences. These 20 notable website... - [Social Media Advertising - The Ultimate Guide for Boosting Your Business](https://www.maxburst.com/social-media-advertising-the-ultimate-guide-for-boosting-your-business/): Social media advertising offers unparalleled reach, targeting capabilities, cost-effectiveness, measurable results, engagement opportunities, remarketing options, and adaptability. - [Optimizing Page Loading Speed for 2024: Strategies for Fast-Loading Websites](https://www.maxburst.com/optimizing-page-loading-speed-for-2024-strategies-for-fast-loading-websites/): Improve your website's page loading speed in 2023 with these comprehensive strategies for website speed optimization. Increase average time on page, reduce bounce rate, and convert more visitors into customers. Learn how to conduct a site audit, prioritize potential issues, and implement techniques such as minifying JavaScript and optimizing images. Boost your web performance and create fast-loading web pages to improve user experience and search engine rankings. - [AI in Digital Marketing: How Artificial Intelligence is Transforming the Industry](https://www.maxburst.com/ai-in-digital-marketing-how-artificial-intelligence-is-transforming-the-industry/): AI is reshaping the digital marketing industry by offering data-driven insights, personalization, automation, and optimization. It’s evident that AI is... - [Mobile App Development: Best Practices for User Experience and Optimization](https://www.maxburst.com/mobile-app-development-best-practices-for-user-experience-and-optimization/): Creating a successful mobile app goes beyond coding and design. Instead, the goal is delivering a great user experience and... - [Mastering Email Design: 10 Strategies for Boosting Conversions and Engagement](https://www.maxburst.com/mastering-email-design-10-strategies-for-boosting-conversions-and-engagement/): Email marketing has emerged as a dependable strategy, proven to be a potent tool for not only reaching customers but also compelling them to make purchasing decisions. - [Should you use AI design builder for your business website?](https://www.maxburst.com/should-you-use-ai-design-builder-for-your-business-website/): Using an AI design-builder for your business website depends on several factors that this article will go over in detail. - [Maximizing Your Local PPC Impact with Scalable Landing Pages](https://www.maxburst.com/maximizing-your-local-ppc-impact-with-scalable-landing-pages/): Using landing pages over your website is crucial for PPC success and building hyper-local PPC landing pages at scale. - [Google's Core Web Vitals Metrics for Measuring User Experience](https://www.maxburst.com/googles-core-web-vitals-metrics-for-measuring-user-experience/): Google announced three metrics for web performance called Core Web Vitals (CWV) in order to provide the best web experience for users. - [How Do You Dominate Local Search? Here's Surefire Ways How To Do It](https://www.maxburst.com/how-do-you-dominate-local-search-heres-surefire-ways-how-to-do-it/): Here are surefire ways on how to dominate the local search results page. Verify with your web designer whether local search is optimized. - [Impact of Visuals vs Copy in Your Marketing Campaign](https://www.maxburst.com/impact-of-visuals-vs-copy-in-your-marketing-campaign/): Dive deeper into the debate between visual and written content to see which marketing tool is more effective at revealing consumer preferences. - [Critical Upgrades to Breathe New Life into Your Dying Website](https://www.maxburst.com/critical-upgrades-to-breathe-new-life-into-your-dying-website/): In this article, we will explore the critical upgrades necessary to breathe new life into your organization's dying website. - [Why Should You Include Media Buying in Your Marketing Strategy Now](https://www.maxburst.com/why-should-you-include-media-buying-in-your-marketing-strategy-now/): Media buying should be a significant part of your advertising strategy since it can magnify your investment and maximize the impact of your campaign. - [The POS that isn't a POS](https://www.maxburst.com/the-pos-that-isnt-a-pos/): Shopify’s POS Go is a handheld point-of-sale system that fully integrates hardware, software, and payments into a single device. - [Top Rookie Mistakes of Media Buying That Are Totally Avoidable](https://www.maxburst.com/top-rookie-mistakes-of-media-buying-that-are-totally-avoidable/): A rookie mistake is failing to recognize the significant role that media buyers play in boosting your campaign's success. - [Digital Marketing and the Current Economic Environment](https://www.maxburst.com/digital-marketing-and-the-current-economic-environment/): As the economic environment changes, below are some website/ marketing and general business items that may be helpful in today’s landscape. - [How to Create a Unique and Unforgettable Brand Identity](https://www.maxburst.com/how-to-create-a-unique-and-unforgettable-brand-identity/): Your brand is how you want people to perceive you. 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Work on a sound content strategy prior to design. - [The Rise of Design Thinking as A Problem-Solving Strategy](https://www.maxburst.com/the-rise-of-design-thinking-as-a-problem-solving-strategy/): Design thinking focuses on understanding the demographic for whom the products or services are designed. - [Website Design Learnability: Best Tips and Practices for 2022](https://www.maxburst.com/website-design-learnability-best-tips-and-practices-for-2022/): Why is learnability important in web design? A website with a user-friendly interface will encourage more people to visit it. - [Most Valuable Digital Marketing Lessons from Netflix’s Squid Game](https://www.maxburst.com/most-valuable-digital-marketing-lessons-from-netflixs-squid-game/): The top 10 critical digital marketing lessons you can find in this successful Korean game series are listed below. - [Design and Data: A Guide to Making Your Web Image and Video Accessible to Users](https://www.maxburst.com/design-and-data-a-guide-to-making-your-web-image-and-video-accessible-to-users/): Every site owner wants as many visitors as possible. Few take the proper efforts to ensure that their webpage is accessible to all users. - [When Considering a Website Redesign, Here Are Five Questions That Companies Should Ask Themselves](https://www.maxburst.com/when-considering-a-website-redesign-here-are-five-questions-that-companies-should-ask-themselves/): In today's "new normal," a great corporate website has become an essential marketing tool for staying established and successful among target audiences and competitors. - [When Should You Rethink Using Time-Sensitive Images on Your Website?](https://www.maxburst.com/when-should-you-rethink-using-time-sensitive-images-on-your-website/): There are many reasons when implementing a marketing strategy that one should refrain from using time-sensitive images on the website. - [Are Website Pop-ups Still Relevant in 2021?](https://www.maxburst.com/are-website-pop-ups-still-relevant-in-2021/): Pop-ups can be used effectively to garner more readers and audiences when used properly. This article will outline some of the ways you can utilize them to your benefit. - [When Long Scrolling in Web Design Works](https://www.maxburst.com/when-long-scrolling-in-web-design-works/): We’ve heard about the importance of “above the fold” in web design. Some websites encourage scrolling below the fold and find users happily stay engaged on the page longer. - [What are XML Sitemaps and how do they Boost SEO?](https://www.maxburst.com/what-are-xml-sitemaps-and-how-do-they-boost-seo/): In today's digitally-dominated world, the Extensible Markup Language, also known as XML, plays a critical role in web development. - [How to Create Cost-Effective High-Quality Link Building](https://www.maxburst.com/how-to-create-cost-effective-high-quality-link-building/): Link building is essential for business owners and digital marketers to drive more traffic and increase site authority. - [How Your Brand Can 10X Sales and Reputation By Practicing Inclusivity](https://www.maxburst.com/how-your-brand-can-10x-sales-and-reputation-by-practicing-inclusivity/): Web Design might sound intimidating, achieving a compelling website that can boost your sales and business reputation has never been easier. - [Can Your Business Be Found by Alexa? Why You Should Take Advantage of Voice Activation.](https://www.maxburst.com/can-your-business-be-found-by-alexa-why-you-should-take-advantage-of-voice-activation/): Can your business be found by Alexa? This article explains why you should take advantage of voice activation. - [5 Ways Your B2B Business Can Benefit from Marketing on Instagram](https://www.maxburst.com/5-ways-your-b2b-business-can-benefit-from-marketing-on-instagram/): Instagram gives you access to more people than you can imagine; it encourages good communication between you and your followers and allows you to share relatable and valuable content. - [What is User-Generated Content (UGC), and How Does it Build Your Community?](https://www.maxburst.com/what-is-user-generated-content-ugc-and-how-does-it-build-your-community/): Content marketing is a great way of attracting your target market, especially if your content is something that they would find relevant. - [Why Your Company Should be Good Will and Purpose-Driven](https://www.maxburst.com/why-your-company-should-be-good-will-and-purpose-driven/): For any business to thrive in the current environment, it must stand for something more than profit and a purpose-driven website is crucial. - [How to Use LinkedIn Polls as Part of Your Marketing Strategy](https://www.maxburst.com/how-to-use-linkedin-polls-as-part-of-your-marketing-strategy/): There was a time in 2014 when LinkedIn removed the polls feature, but that didn’t last long, and they reintroduced... - [7 Online Marketing Strategies for a Sick Economy](https://www.maxburst.com/7-online-marketing-strategies-for-a-sick-economy/): Let’s look at seven online marketing strategies you can use to maintain a healthy company in a coronavirus-affected economic climate. - [Hiring a Freelancer vs an Agency for Your Web Design Needs](https://www.maxburst.com/hiring-a-freelancer-vs-an-agency-for-your-web-design-needs/): When hiring a pro you’ll have the option of choosing between a freelance web designer or a web design company. Decide which is best for your company. - [9 Effective Ways to Use Snapchat for Business](https://www.maxburst.com/9-effective-ways-to-use-snapchat-for-business/): The Snapchat platform is a viable competitor to the other social platforms. Take a look at some of the best ways to use Snapchat to benefit your business. - [4 Core Elements to Help Your Brand’s SEO Strategy Succeed](https://www.maxburst.com/4-core-elements-to-help-your-brands-seo-strategy-succeed/): Being on top of search results is important. Let’s examine four core elements you can use to build a more competitive SEO strategy for your brand. - [How to Design a Beautiful Website That Drives Conversions](https://www.maxburst.com/how-to-design-a-beautiful-website-that-drives-conversions/): Smart marketers know that an intelligent web design can make a huge difference in conversion rates. Digital first impressions can make or break your credibility as a business. - [Common Facebook Marketing Problems & How to Fix Them](https://www.maxburst.com/common-facebook-marketing-problemsand-how-to-fix-them/): Here are some of the most common Facebook marketing problems and how to fix them. Facebook is one of the largest, most robust social media marketing platforms for businesses. - [How to Quickly Generate Content Ideas for Your Blog or YouTube](https://www.maxburst.com/how-to-quickly-generate-content-ideas-for-your-blog-or-youtube/): If you run a blog or a YouTube channel, odds are that there has been a period of time when you were at a loss on what to create content about. - [9 Simple Ways to Enhance Your Retargeting Ad Campaigns](https://www.maxburst.com/9-simple-ways-to-enhance-your-retargeting-ad-campaigns/): Retargeting is a powerful form of digital advertising in which audiences are targeted with specific ads based upon their online behavior. - [5 Unique Ways to Build Better Customer Loyalty](https://www.maxburst.com/5-unique-ways-to-build-better-customer-loyalty/): In a time with this many consumer options and immense competition, developing customer loyalty is critical to your success as a small business owner. - [5 Simple Steps to Creating the Perfect Sales Funnel](https://www.maxburst.com/5-simple-steps-to-creating-the-perfect-sales-funnel/): Sales funnels have been around for ages, because even in a world without the internet, businesses still had to find dependable ways to entice buyers. - [MAXBURST is a 2019 New York City Excellence Award Winner](https://www.maxburst.com/a-2019-new-york-city-excellence-award-winner/): MAXBURST was awarded a 2019 New York City Excellence Award by UpCity. We were selected as one of the top 20 out of 667 marketing service providers in NY. - [Why A Good Website Is Your Sales Team’s Best Friend](https://www.maxburst.com/why-a-good-website-is-your-sales-teams-best-friend/): Let’s look at a few of the reasons successful sales producers will always come to love a website that has been created with their sales needs in mind. - [7 Visual, Mobile, and Web Content Trends for 2019](https://www.maxburst.com/7-visual-mobile-and-web-content-trends-for-2019/): Many websites today are hardly recognizable when you compare them with the websites of ten, or even five, years ago. We see lots of video and other visuals, more mobile-friendly user experiences, some longer content, more experts finding their online niches, and heavily customer-centered stories to improve content marketing. - [MAXBURST Allures GoodFirms Attention For Its Spectacular SEO Services](https://www.maxburst.com/maxburst-allures-goodfirms-attention-for-its-spectacular-seo-services/): SEO services offered by MAXBURST catches GoodFirms’ attention and is soon expected to be recognized among the top search engine optimization agencies globally at GoodFirms along with its web development services. The firm also gets recognized for its efforts in web designing at New York. - [9 Original Branding Ideas To Leverage In 2019 and Beyond](https://www.maxburst.com/9-original-branding-ideas-to-leverage-in-2019-and-beyond/): Here at MAXBURST, our mission is to develop brands that resonate in the in the hearts and minds of individuals. That’s why we’re here today to share with you a list of 9 unique branding ideas that will elevate your branding efforts in 2019 and beyond. - [10 Lessons From A Successful Decade In Web Design](https://www.maxburst.com/10-lessons-from-a-successful-decade-in-web-design/): Experience is the greatest teacher. That's true in just about any human endeavor, even web design where things are constantly changing & evolving - [The Importance of Deliberate Website Navigation Design (and How to Improve It)](https://www.maxburst.com/the-importance-of-deliberate-website-navigation-design-and-how-to-improve-it/): Poor website navigation creates user frustration. Follow these best practices to help better organize your website’s content and navigation to improve user engagement and conversions. - [Is Your Website Ready for 2019?](https://www.maxburst.com/is-your-website-ready-for-2019/): An Outdated Website Hurts Your Credibility. There is a big difference between a bad company and a bad website. That can be a problem for marketers and customers alike. - [6 Ways You Can Implement Social Media to Enhance Your Brand](https://www.maxburst.com/6-ways-you-can-implement-social-media-to-enhance-your-brand/): To successfully design a brand’s presence online, you of course need captivating ideas. However, just as important is the ability to adapt. - [What Gutenberg Means for Your WordPress Business Website](https://www.maxburst.com/what-gutenberg-means-for-your-wordpress-business-website/): There are some big changes coming to WordPress. The world’s most popular content management system is getting a new publishing interface called Gutenberg. - [How to Set up a Proper Remarketing Campaign for Success](https://www.maxburst.com/how-to-set-up-a-proper-remarketing-campaign-for-success/): Remarketing is a powerful way to help turn visits to your site into sales. But it's more than just bombarding previous visitors with ads. Learn how to set up a remarketing campaign that works with this guide. - [10 Reasons Why Your Business Needs a Social Media Specialist](https://www.maxburst.com/10-reasons-why-your-business-needs-a-social-media-specialist/): Social media is an important part of marketing your business. Check out these reasons why you should consider hiring a social media specialist for your business. - [As of July 2018, Google is Locking Up Your Firm’s Website and Throwing Away the Key](https://www.maxburst.com/google-is-locking-up-your-firms-website-and-throwing-away-the-key/): Earlier this year Google announced a significant change in how they will rank websites for mobile searches. As of July 2018, Google will now consider the “site speed” or loading time of your mobile site as part of its ranking algorithm. This aptly titled “Speed Update” will lower the rankings of certain sites. - [Website Design and Development 101: A Primer on Page Load Time](https://www.maxburst.com/a-primer-on-page-load-time/): Page load time is a measurement which quantifies the amount of time it takes for the contents of a page to display to users. The clock starts as soon as a visitor enters the page and ends when all items on the page are fully loaded on their browser. - [Maxburst Named a Web Design & Development Leader by Clutch](https://www.maxburst.com/maxburst-named-a-web-design-development-leader-by-clutch/): Clutch analyst work with B2B service provides to conduct validated client interviews in order to maximize the experience for both vendors and buyers. Since our 2014 debut on Clutch, Maxburst has had 7 client reviews on the ratings platform. - [Why Do Some Web Design Agencies Outsource Their Work?](https://www.maxburst.com/why-do-some-web-design-agencies-outsource-their-work/): Before you decide to hire a new web design agency or agree to renew an existing engagement with your current agency partner, ask them if you haven’t already: “Will you outsource any of the work?” Wait for their answer and follow up with a simple, “Why?” An honest “yes” shouldn’t automatically disqualify the vendor. - [10 SEO Tactics You Can Use Right Now](https://www.maxburst.com/10-seo-tactics-you-can-use-right-now/): Getting found on the web can be daunting, so we’ve compiled tips & tricks you can start implementing immediately to optimize your website for search engines - [Google Warns Publishers to Upgrade to HTTPS](https://www.maxburst.com/google-warns-publishers-upgrade-https/): Google has announced a deadline of July 2018 to upgrade to “https”. Chrome will begin warning users if a site is unsecured. How does this affect your site? Well, over 50% of Internet browsers worldwide are Chrome, meaning this change may have a significant impact on websites without an SSL certificate. - [Tips for Creating Productive Web Development Teams](https://www.maxburst.com/tips-for-creating-productive-teams/): Strong companies contain unbreakable circles made of productive web team members. It’s a fact that productive web development teams generate more service hours with less stress. - [Gain Credibility with the Magic of White Papers](https://www.maxburst.com/gain-credibility-with-the-magic-of-white-papers/): Start building credibility with white papers. In general, a white paper explains how a business helped solve another business's problem. - [How Startups Can Avoid Making Common Marketing Errors](https://www.maxburst.com/how-startups-can-avoid-making-common-marketing-errors/): When running a website, startups often blur the duties of marketing teams and web developers. They focus on branding, SEO, SEM and more. - [The Main Function of Your Homepage](https://www.maxburst.com/the-main-function-of-your-sites-homepage/): Give visitors a chance to open the homepage “door” of your website. It’s likely you’ve come across some websites that use a homepage to tell their entire story. - [The Main Benefits of SSL Encryption for Web Development](https://www.maxburst.com/the-main-benefits-of-ssl-encryption-for-web-development/): SSL is a safer alternative to non-secured HTTP. Trustworthy Internet Movement surveyed more than 139,000 of the most popular websites. - [Simple Steps You Can Take to Improve Your Website’s Ranking](https://www.maxburst.com/simple-steps-you-can-take-to-improve-your-websites-ranking/): Look closely and you’ll find when it comes to ranking high in SERPs, quality makes all the difference. Relevant content that is updated often will help out. - [6 Reasons Why 2017 Should Be the Year You Redesign Your Website](https://www.maxburst.com/6-reasons-why-2017-should-be-the-year-you-redesign-your-website/): Many people make New Year’s resolutions. These resolutions sometimes include eating healthier foods, exercising more frequently, or dedicating more time to volunteer work. Sometimes, resolutions can be difficult such as learning a new skill. - [Tips on How to Define the Main Purpose of Your Website](https://www.maxburst.com/tips-on-defining-the-main-purpose-of-your-website/): Your website is your primary online presence, the face of your business. It’s the trusted website where anyone can go to learn about your offerings. - [A Little Animation Goes a Long Way](https://www.maxburst.com/little-animation-goes-long-way/): Let our professionals talk you through the uncertainty and time-consuming challenge that often goes with selecting the right animation for your website! - [Google's Mobile First Policy May Benefit Your Business](https://www.maxburst.com/googles-mobile-first-policy-may-benefit-business/): Google’s shift to mobile first is about trying to keep its users happy since mobile usage continues to increase! - [Turn Your Website into a Year-Round Marketing Powerhouse](https://www.maxburst.com/turn-website-year-round-marketing-powerhouse/): You know you’ve created something special. You’ve already developed great products and services, yet, running a successful business doesn’t stop there. - [MAXBURST Named Leading NYC Web Designer](https://www.maxburst.com/maxburst-named-leading-nyc-web-designer/): We have been named a Top Web Designer in New York City by Clutch, a B2B market research firm based in Washington, D.C. - [Web Design Trends: How to Choose the Right Ones for Your Business](https://www.maxburst.com/web-design-trends-choose-right-ones-for-your-business/): You’ve heard that it’s best to be on the cutting edge of user interface website design trends. In truth, that’s not always a good thing and here is why. - [Is It Time For A Website Redesign? The 5 Questions To Ask Before Getting Started](https://www.maxburst.com/time-website-redesign-5-questions-ask-getting-started/): Your website should be organized, quick to load, responsive & have relevant content. If yours is lacking any of these, contact us for a website redesign! - [Local Search Engine Marketing May Help Your Company Reach Its Geographical Area Sales Goals](https://www.maxburst.com/local-search-engine-marketing-may-help-company-reach-geographical-area-sales-goals/): A comprehensive local search engine marketing plan can help your business increase rankings in SERPs & its ROI! Call us today to learn more! - [How Professional SEO Services Benefits Your Bottom Line](https://www.maxburst.com/professional-seo-services-benefits-bottom-line/): One way to stay competitive is utilizing the services of a professional SEO company. Call us today to learn how you can benefit from our expert SEO services - [How to Maximize Your Website’s Marketing Potential](https://www.maxburst.com/maximize-websites-marketing-potential/): A website should be custom, have simple navigation, & contain updated blog content, informative videos & more so prospects can understand your offerings! - [Why it’s Important to Have a Strong Brand Identity](https://www.maxburst.com/important-strong-brand-identity/): Brand identity rolls your company forward, increasing momentum in recognition. Banding keeps your company in the forefront of the minds of your audience! - [Creating a More Engaging Business Website](https://www.maxburst.com/creating-a-more-engaging-business-website/): Your website should be astatically pleasing, easy to navigate, and filled with original, high quality content ! Contact our experts today to learn more! - [How the Next Google Algorithm Update Impacts Mobile Search](https://www.maxburst.com/how-the-next-google-algorithm-update-impacts-mobile-search/): Since mobile devices are the leading source of web traffic, Google’s mobile friendly algorithm will show results that are optimized for the devices of users - [Reevaluate Your Website: It Could Be the Key to Gaining a Competitive Edge](https://www.maxburst.com/reevaluate-your-website-it-could-be-the-key-to-gaining-a-competitive-edge/): Managing a website is ongoing! We can offer customized solutions to your business that comply with the constant search engine guideline updates. - [SEO is All About Content Marketing](https://www.maxburst.com/seo-is-all-about-content-marketing/): Discover how SEO and content marketing synergize to elevate your online visibility. Learn key strategies for digital success with MAXBURST's expert web design and marketing services. - [How Much Does SEO Cost?](https://www.maxburst.com/how-much-does-seo-cost/): SEO is a very beneficial marketing tactic for businesses. Be realistic in your goals & set the right budget for this on-going investment to get the best ROI - [5 Ways Online Subscriptions Can Benefit Your Business](https://www.maxburst.com/5-ways-online-subscriptions-can-benefit-your-business/): Maximize revenue & retention with MAXBURST's subscription-based web design & digital marketing. Unlock predictable income & data-driven strategies. Start now! - [Top Elements of a Successful Landing Page](https://www.maxburst.com/top-elements-of-a-successful-landing-page/): Maxburst understands the importance of a strong landing page! Let us help you build out these pages for the best conversion results. - [Millennials are Mobile First](https://www.maxburst.com/millennials-are-mobile-first/): Mobile first is on the rise with no signs of slowing down! Learn how to give online customers a positive experience by contacting us today! - [Reasons to Consider Creating a Mobile App for Your Small Business](https://www.maxburst.com/reasons-to-consider-creating-a-mobile-app-for-your-small-business/): If you’re not reaching people on mobile, you’re missing out. Consumers want to accomplish more in less time, and the right app can make this happen! - [Power Up Your Website with This One Thing](https://www.maxburst.com/power-up-your-website-with-this-one-thing/): Impressive websites draw people in and make them want to stay a while. Many of the most memorable websites incorporate the latest proven technologies. - [6 Ways to Make Your New Web Design Provide ROI](https://www.maxburst.com/6-ways-to-make-your-new-web-design-provide-roi/): Your websiter should not only look terrific, but it should also convert visits into leads and sales! Is your website delivering a positive ROI? - [Medical and Dental Web Design: Converting Visitors into Patients](https://www.maxburst.com/medical-and-dental-web-design-converting-visitors-into-patients/): Boost patient acquisition with MAXBURST's responsive medical & dental web design. Optimize UX, simplify booking & leverage SEO. Transform your practice today! - [Tips for Designing an eCommerce Store for Mobile Devices](https://www.maxburst.com/tips-for-designing-an-ecommerce-store-for-mobile-devices/): Maximize your eCommerce success with MAXBURST's responsive web design and digital marketing. Optimize for mobile, improve UX, and increase conversions. - [How Users View Your Site Content And What You Can Do To Optimize Pages](https://www.maxburst.com/how-users-view-your-site-content-and-what-you-can-do-to-optimize-pages/): Boost engagement with MAXBURST's user-centric web design & digital marketing. Learn how to optimize pages based on user behavior. Improve SEO & conversions now! - [How Responsive Website Design Can Attract More Customers](https://www.maxburst.com/how-responsive-website-design-can-attract-more-customers/): Enhance your site's mobile performance with MAXBURST's responsive web design. Improve SEO, user experience & conversions. Get a mobile-first strategy now! - [In These Tough Economic Times](https://www.maxburst.com/in-these-tough-economic-times/): MAXBURST offers website solutions for business across all industries. Contact us for a free consultation to learn about our affordable web solutions! - [5 Reasons Not To Develop An All Flash Website](https://www.maxburst.com/5-reasons-not-to-develop-an-all-flash-website/): Sites constructed in Flash offer very little textual information leading to poor rankings. Web design companies can help convert an all flash based website! - [Three Stages of the Media Buying Process](https://www.maxburst.com/three-stages-of-the-media-buying-process/): Boost your ad ROI with MAXBURST's expert media buying & digital marketing. Learn 3 key stages for success. Get targeted strategies & web design that converts. - [The Power of Using Storytelling in Web Design](https://www.maxburst.com/the-power-of-using-storytelling-in-web-design/): There is a need to put a story behind a brand. A lot of businesses are now incorporating storytelling into their branding strategies to increase brand awareness. Here are some of the important factors to know in developing a brand story. - [How to Make Sure Your Website is ADA Compliant in 2021](https://www.maxburst.com/how-to-make-sure-your-website-is-ada-compliant-in-2021/): Learn what you need to do to improve your website’s accessibility and ensure that it’s ADA compliant in 2021. - [How to Keep Your SEO Rankings After a Website Redesign](https://www.maxburst.com/how-to-keep-your-seo-rankings-after-a-website-redesign-2/): A website redesign is meant to help grow your brand, but if not implemented well, it will do more harm than good. How exactly? By rendering all of your previous SEO efforts ineffective and useless. - [Understanding Conversion Funnel in Google Analytics](https://www.maxburst.com/understanding-conversion-funnel-in-google-analytics-2/): The Conversion Funnels in Google Analytics is a useful tool to help your business calibrate your marketing campaigns, create a better experience for your customers, and address the bottlenecks on your website. - [Web Design and the Rising Demand During Covid-19](https://www.maxburst.com/web-design-and-the-rising-demand-during-covid-19/): For the most part, businesses are experiencing a time of struggle right now, but one area that has seen a bit of a boost is web traffic and e-commerce. - [Getting Your Business Ready for the Covid-19 Recovery](https://www.maxburst.com/getting-your-business-ready-for-the-covid-19-recovery/): When the Covid-19 pandemic was just taking shape, we started reaching out to our clients to help them prepare for the inevitable changes to the economy and their business strategy. - [Developing a Proper Social Media Marketing Strategy for Your Business](https://www.maxburst.com/developing-a-proper-social-media-marketing-strategy-for-your-business/): Learn how to create an effective social media marketing strategy. Set goals, understand your audience, analyze competitors, and craft engaging content with MAXBURST's expert guidance. - [7 Advantages of Social Media Marketing for Your Business](https://www.maxburst.com/7-advantages-of-social-media-marketing-for-your-business/): Discover how social media marketing can transform your business with 7 key advantages. Boost brand awareness, engage customers, and drive ROI. Learn expert strategies for success. - [How to Break Through the Fear of Getting Online Reviews](https://www.maxburst.com/getting-online-reviews/): Turn online review fear into a growth opportunity. Learn how to embrace feedback, request customer testimonials, and enhance your business reputation with online reviews. ## Portfolio - [CropKing](https://www.maxburst.com/portfolio/cropking/): For over 40 years, CropKing has been at the forefront of controlled environment agriculture, empowering growers with innovative greenhouse and... - [ERWYN Products](https://www.maxburst.com/portfolio/erwyn-products/): For over 40 years, Erwyn Products has been a trusted partner in the hospitality industry, supplying high-quality guestroom accessories that blend function with style. - [The Galley Shop](https://www.maxburst.com/portfolio/the-galley-shop/): The Galley was born from a vision to revolutionize the way kitchens function. Founded by award-winning kitchen designer Roger Shollmier,... - [Royal Windows & Doors](https://www.maxburst.com/portfolio/royal-windows-doors/): For 90-years, the Couristan brand has been revered as an icon of style and quality for its exquisite area rugs,... - [Force3 Pro Gear](https://www.maxburst.com/portfolio/force3-pro-gear/): Force3 is a leading provider of high-performance baseball and softball protective gear, offering a unique blend of advanced safety features... - [Otogenetics](https://www.maxburst.com/portfolio/otogenetics/): Otogenetics is a CAP-accredited clinical laboratory specializing in Next Generation Sequencing (NGS)-based genetic testing and molecular diagnostics. The laboratory offers... - [Zhubri’s Wellness](https://www.maxburst.com/portfolio/zhubris-wellness/): Zhubri's Wellness is committed to holistic psychiatric care, offering specialized treatment for Anxiety, Depression, Mood Disorders, and Dementia behavioral management.... - [Talon Biomarkers](https://www.maxburst.com/portfolio/talon-biomarkers/): Talon Biomarkers is at the forefront of biomarker discovery. They specialize in immune monitoring for clinical trials and research. Their expertise lies in capturing critical disease and therapy indicators from immune cells. - [Jiu Jitsu Modern](https://www.maxburst.com/portfolio/jiu-jitsu-modern/): Jiu Jitsu Modern is a premier academy that offers a comprehensive approach to Jiu Jitsu, focusing on leveraging technique and... - [Pure Water Power](https://www.maxburst.com/portfolio/pure-water-power/): Pure Water Power is your go-to source for high-quality water fed window cleaning solutions. They offer a comprehensive range of... - [Threadsy](https://www.maxburst.com/portfolio/threadsy/): Threadsy is a dedicated provider of high-quality blank apparel from top-selling brands. Since its establishment in 2021, the company has... - [Banfi Wines](https://www.maxburst.com/portfolio/banfi-wines/): Founded 1919 in New York City, Banfi is solely owned by the Mariani family with Cristina Mariani-May as proprietor and... - [Couristan Hospitality](https://www.maxburst.com/portfolio/couristan-hospitality/): As the market leader for the contract and hospitality industries, we are strongly committed to progress and development in terms... - [Executive](https://www.maxburst.com/portfolio/executive/): Executive Snow Control has been providing commercial snow removal services in New York and New Jersey for over 40 years.... - [Rent EBoards](https://www.maxburst.com/portfolio/rent-eboards/): Rent EBoards is your one-stop shop for everything PEVs. Whether you already have a board and are looking to connect... - [GKD](https://www.maxburst.com/portfolio/gkd/): Drawing on more than 95 years of German engineering excellence and precise American manufacturing, GKD Metal Fabrics allows architects to... - [JW Bennett](https://www.maxburst.com/portfolio/jw-bennett/): JW Bennett was founded by Sarah Kjorstad, a multi-generational Wyoming girl. Growing up on a ranch in eastern Wyoming, Sarah... - [GarageTek](https://www.maxburst.com/portfolio/garagetek/): Most homeowners use the garage as a “massive storage closet” – aka a dumping ground. Meet with our experience garage... - [ClearVision Wealth Management](https://www.maxburst.com/portfolio/clear-vision/): It’s important to remember that what works for on person is not always what might work for you. Changes in... - [Kellerman Consulting](https://www.maxburst.com/portfolio/kellerman-consulting/): Kellerman Consulting is a management consulting firm that specializes in providing businesses with practical solutions for their financial, operational, and... - [Zenzii Wholesale](https://www.maxburst.com/portfolio/zenzii-wholesale/): Step into the world of Zenzii Wholesale, where fashion meets innovation and dreams become reality. As a leading fashion jewelry... - [Banded Holdings, Inc.](https://www.maxburst.com/portfolio/banded-holdings-inc/): BANDED is a company founded by a group of passionate outdoorsmen, innovators, and product designers who aimed to create superior... - [Center for Dementia Research](https://www.maxburst.com/portfolio/center-for-dementia-research/): The Center for Dementia Research (CDR) is a leading institution dedicated to studying and understanding dementia. With a mission to... - [The Institute for Family Services](https://www.maxburst.com/portfolio/the-institute-for-family-services/): The Institute for Family Services (IFS) is a non-profit organization dedicated to improving the lives of families and children in... - [Options for Community Living, LLC](https://www.maxburst.com/portfolio/options-for-community-living-llc/): Options is committed to providing high quality housing and services for vulnerable Long Islanders. Our well-trained staff provide timely person-centered... - [Frankel Loughran Starr & Vallone LLP.](https://www.maxburst.com/portfolio/flsv/): Frankel Loughran Starr & Vallone LLP, a premier accounting, tax advisory, and compliance firm, was formed in 1995 by senior... - [Elmwood Asset Management](https://www.maxburst.com/portfolio/elmwood-asset-management/): Elmwood Asset Management, founded in 2018, is a leading independent company that manages investments, focusing mainly on corporate credit. They... - [Sofie Dossi](https://www.maxburst.com/portfolio/sofie-dossi/): Sofie Dossi is a globally renown YouTuber, stunning live performing artist, and actress.   Sofie gained fame as a finalist... - [eVero Corporation](https://www.maxburst.com/portfolio/evero/): eVero Corporation is a one-stop, comprehensive platform. A unified platform that revolutionizes the way agencies manage care and provide services.... - [Lara](https://www.maxburst.com/portfolio/lara/): Lara is dedicated to producing the highest quality hand-beaded bridal gowns, prom dresses, evening dresses, mother of the bride, cocktail... - [Cleverhood](https://www.maxburst.com/portfolio/cleverhood/): We aim to create distinctive, dependable outdoor apparel. So far, so good. After almost 10 years, we’re happy to say... - [Tresbon Dry Cleaners](https://www.maxburst.com/portfolio/tresbon-dry-cleaners/): For anyone on the quest for a dry cleaner that transcends the ordinary, the journey concludes at Tres Bon. Tres... - [Personal MBA Coach](https://www.maxburst.com/portfolio/personal-mba-coach/): At Personal MBA Coach, we take the time to get to know every client personally as we go through the journey... - [Couristan](https://www.maxburst.com/portfolio/couristan/): For 90-years, the Couristan brand has been revered as an icon of style and quality for its exquisite area rugs,... - [Berdon LLP](https://www.maxburst.com/portfolio/berdon-llp/): Since 1917, Berdon’s professionals keep to the highest standards, deliver technical excellence, and exhibit professionalism in all that they do,... - [Atlas Travel](https://www.maxburst.com/portfolio/atlas-travel/): Atlas Travel is an avid travel company that is forever curious in people, places, and cultures, and it is our... - [NY Tent](https://www.maxburst.com/portfolio/ny-tent/): Each tenting concept is a unique vision, carefully planned and assembled. At New York Tent, we understand the complexities of... - [Northbrook Contracting Corp.](https://www.maxburst.com/portfolio/northbrook-contracting-corp/): Northbrook Contracting Corporation is a Westchester based Union Sitework and Heavy Construction contractor. The company was incorporated in 1993 by... - [Marco Dal Maso](https://www.maxburst.com/portfolio/marco-dal-maso/): Marco Dal Maso learnt the art of jewelry making from his father at an early age. His passions and inspirations... - [Heckscher Museum](https://www.maxburst.com/portfolio/heckscher-museum/): The Heckscher Museum of Art presents dynamic exhibitions and inspiring museum programs, serving the people of the Town of Huntington... - [SUNY College of Optometry](https://www.maxburst.com/portfolio/suny-college-of-optometry/): The State University of New York College of Optometry advances visual health and patient care through leadership in education, research... - [Neurological Surgery, P.C.](https://www.maxburst.com/portfolio/neurological-surgery-p-c/): Our physicians are renowned for their world-class surgical expertise – but even more-so for their comprehensive approach to treatment with 60+... - [Wohl Associates](https://www.maxburst.com/portfolio/wohl-associates/): Over the past 50 years, Wohl Associates has earned a reputation as a trusted industry leader offering quality, pre-owned processing... - [Bar5f](https://www.maxburst.com/portfolio/bar5f/): Our Mission at Bar5f is to create products that are refined, efficient, durable, and positively impact our environment. Our team... - [Trilogy Lacrosse](https://www.maxburst.com/portfolio/trilogy-lacrosse/): Founded in 2005, Trilogy Lacrosse is a national company with a best in class reputation in educational programming and event... - [Protech IT](https://www.maxburst.com/portfolio/protech-it/): ProTech IT Group Inc.  is a carefully selected team of professional technologists with a track record of demonstrated excellence providing... ## Case Studies - [Shop The Gallery](https://www.maxburst.com/case-studies/shop-the-gallery/): The Galley is a leader in kitchen innovation, known for revolutionizing how people cook, entertain, and gather in their homes.... - [Royal Windows and Doors](https://www.maxburst.com/case-studies/royal-windows-and-doors/): Royal Windows and Doors has been a trusted name in the industry for over 35 years, providing high-quality, energy-efficient window... - [Force3Pro](https://www.maxburst.com/case-studies/force3pro/): Force3 is a game-changer in the world of baseball protective gear. With a mission to develop the safest equipment for... - [Sancus Insurance Agency](https://www.maxburst.com/case-studies/sancus-insurance-agency/): Sancus Insurance Agency is a leading provider in the insurance sector, specializing in managing and upholding contracts between property owners... - [The Album Master](https://www.maxburst.com/case-studies/the-album-master/): For over thirty years, The Album Master has been a trusted name in the photo preservation industry. It started as... - [Executive](https://www.maxburst.com/case-studies/executive/): Executive is a leading commercial snow removal services company in New York & New Jersey with over 40 years of... - [Threadsy](https://www.maxburst.com/case-studies/threadsy/): Specializing in high-quality blank apparel from leading brands, Threadsy is more than a marketplace; it’s an experience. With a commitment... - [TicketOS](https://www.maxburst.com/case-studies/ticketos/): TicketOS specializes in corporate ticketing and the technology that drives it. Their seamless, integrated platform unites marketing, sales, finance, and... - [My Main Supply](https://www.maxburst.com/case-studies/my-main-supply/): My Main Supply is an esteemed company known for its customer-centric approach and proficiency in providing superior electrical supplies and... - [Milburn Flooring](https://www.maxburst.com/case-studies/milburn-flooring/): Milburn Flooring is a well-established flooring company known for its comprehensive range of high-quality residential and commercial flooring solutions. With... - [Windowcleaner.com](https://www.maxburst.com/case-studies/windowcleaner-com/): Say goodbye to smudges, streaks, and grime, and say hello to crystal-clear views with WCR, a premier platform that caters... - [Lara](https://www.maxburst.com/case-studies/lara/): Lara is a well-established manufacturer and wholesaler of a renowned brand. With over a decade of experience, they sought to... - [Banded](https://www.maxburst.com/case-studies/banded/): Banded, a dynamic company formed by a group of passionate outdoorsmen, innovators, and product designers, has been dedicated to crafting... - [PawProsper](https://www.maxburst.com/case-studies/pawprosper/): PawProsper is home to a suite of preventative, supportive and rehabilitative products that help pets live healthful, pain-free, joy-filled days... - [Rent EBoards](https://www.maxburst.com/case-studies/rent-eboards/): Rent EBoards is a one-stop shop for everything PEVs. They currently have multiple independently owned and operated locations across the... - [Banfi Wines](https://www.maxburst.com/case-studies/banfi-wines/): Founded 1919 in New York City, Banfi is solely owned by the Mariani family with Cristina Mariani-May as proprietor and... - [Couristan](https://www.maxburst.com/case-studies/couristan/): Since its establishment, the Couristan name has been synonymous with the most exquisite handmade and power-loomed area rugs available from... - [GarageTek](https://www.maxburst.com/case-studies/garagetek/): GarageTek is a revolutionary garage organization company that gets “stuff” off garage floors, then uses a patented wall storage system... - [Evero](https://www.maxburst.com/case-studies/evero/): eVero is a family-oriented business devoted to supporting individuals with developmental disabilities, both in community outreach endeavors and business endeavors.... - [Personal MBA Coach](https://www.maxburst.com/case-studies/personal-mba-coach/): Personal MBA Coach is a boutique, MBA Admissions Consulting Firm founded by a Wharton MBA and MIT Sloan Graduate who... - [Northbrook Contracting Corp.](https://www.maxburst.com/case-studies/northbrook-contracting-corp/): Northbrook is a contractor based in Westchester, New York, specializing in heavy construction and union sitework. Originally serving just Westchester... - [SUNY College of Optometry](https://www.maxburst.com/case-studies/suny-college-of-optometry/): The State University of New York (SUNY) College of Optometry is a university based in New York City that specializes... - [Telecom Rentals](https://www.maxburst.com/case-studies/telecom-rentals/): Telecom Rentals is in business to supply telecom testing equipment rentals to the Construction and IT industries. Their core competencies... - [Heckscher Museum of Art](https://www.maxburst.com/case-studies/heckscher-museum-of-art/): Anna and August Heckscher founded the Heckscher Museum in 1920. They donated the Museum building and 185 works of art... - [New York Tent](https://www.maxburst.com/case-studies/new-york-tent/): At New York Tent, the complexities of organizing and producing spectacular events are well-understood. New York Tent provides attention to... - [KD Capital Equipment](https://www.maxburst.com/case-studies/kd-capital-equipment/): KD Capital Equipment is one of the largest machinery dealers in the United States, doing business internationally, as well. As... - [Wohl Associates](https://www.maxburst.com/case-studies/wohl-associates/): Wohl Associates is a family-owned and operated dealer in pre-owned industrial machinery—specifically, machinery used for processing and packing. Wohl Associates... - [Neurological Surgery, PC](https://www.maxburst.com/case-studies/neurological-surgery-pc/): Neurological Surgery, PC was founded in Freeport in 1958 and was the first practice on Long Island to adopt routine... - [GKD Metal Fabrics](https://www.maxburst.com/case-studies/gkd-metal-fabrics/): GKD Metal Fabrics is the American subsidiary of GKD-Gebr. Kufferath AG, a German company with over 95 years of experience... --- # # Detailed Content ## Pages ### AI Sitemap (LLMs.txt) - Published: 2025-04-04 - Modified: 2025-04-04 - URL: https://www.maxburst.com/ai-sitemap/ What is LLMs. txt? LLMs. txt is a simple text-based sitemap for Large Language Models like ChatGPT, Perplexity, Claude, and others. It helps AI systems understand and index your public content more effectively. This is the beginning of a new kind of visibility on the web — one that works not just for search engines, but for AI-powered agents and assistants. You can view your AI sitemap at: https://www. maxburst. com/llms. txt Why it's important Helps your content get discovered by AI tools Works alongside traditional SEO plugins Updates automatically as your content grows --- ### Chicago Web Design Company > We are a Chicago, IL digital firm specializing in website design, development & web marketing. Our talented team of professionals is located in Chicago and we service businesses and organizations in the surrounding Chicago, Illinois area. - Published: 2023-12-06 - Modified: 2023-12-06 - URL: https://www.maxburst.com/chicago-web-design-company/ We are an experienced and talented Chicago Web Design Company and digital Agency, we operate in that exciting space where design, branding, technology, and marketing meet. A compelling digital experience and website are at the heart of online branding success. Request a Quote --- ### Miami Web Design Company > We are a Miami, FL digital firm specializing in website design, development & web marketing. Our talented team of professionals is located in Miami and we service businesses and organizations in the surrounding Miami, Florida area. - Published: 2023-09-29 - Modified: 2023-12-06 - URL: https://www.maxburst.com/miami-web-design-company/ We are an experienced and talented Miami Web Design Company and digital Agency, we operate in that exciting space where design, branding, technology, and marketing meet. A compelling digital experience and website are at the heart of online branding success. Request a Quote --- ### WooCommerce Custom Ecommerce - Published: 2022-10-01 - Modified: 2022-11-30 - URL: https://www.maxburst.com/custom-ecommerce-with-woocommerce/ Think about using WordPress' extensive functionality to host your ecommerce site. You may immediately update your current WordPress website and start selling any goods thanks to the WooCommerce plug-in. To give retailers and their consumers the best ecommerce experience, Maxburst takes advantage of WooCommerce's flexible structure. --- ### Shopify Web Design & Development > Expert Shopify web design partner agency crafting high-performance e-commerce solutions. Our certified Shopify Plus developers create custom, SEO-optimized online stores with responsive themes, seamless integrations, and data-driven insights. - Published: 2022-10-01 - Modified: 2024-09-13 - URL: https://www.maxburst.com/shopify-web-design-agency/ Shopify has revolutionized online retail, emerging as the dominant e-commerce platform for businesses across the spectrum. Maxburst, a leading Shopify web design and development agency, specializes in crafting powerful online stores using this versatile system trusted by millions of successful brands globally. The Shopify ecosystem levels the playing field, allowing both emerging entrepreneurs and established companies to showcase their products, optimize operations, and boost profitability in the fiercely competitive digital marketplace. --- ### Ecommerce Web Design Services > MAXBURST delivers cutting-edge eCommerce web design solutions, from responsive design to custom mobile apps. Our expert team creates high-performance Shopify and WooCommerce stores, optimizing user experience and driving global sales. - Published: 2022-08-19 - Modified: 2024-09-13 - URL: https://www.maxburst.com/services/ecommerce-web-design/ MAXBURST, a leading New York-based web development agency since 2007, specializes in cutting-edge eCommerce website design services for small and medium businesses. Our expert team excels in crafting custom online stores using both Shopify and WooCommerce platforms, delivering tailored eCommerce solutions that drive sales and enhance user experience. From responsive design to seamless payment integration, MAXBURST's comprehensive eCommerce web development services leverage the latest technologies to create powerful, scalable online retail environments that set your business apart in the digital marketplace. --- ### Stop War In Ukraine - Published: 2022-05-03 - Modified: 2023-03-03 - URL: https://www.maxburst.com/stop-war-in-ukraine/ On Thursday, Feb. 24, 2022, Russian troops declared war on Ukraine and began a full scale attack on almost all regions. They are not only firing missiles on military bases, but on civilian homes and buildings as well. Hundreds of Ukrainians have been killed or injured. Ukrainian armed forces are fighting back, and many citizens are joining local territory defense forces. Right now, Ukraine stands alone in this war. --- ### Industries We Serve > Industries that MAXBURST Web Design serves. - Published: 2021-12-01 - Modified: 2022-03-01 - URL: https://www.maxburst.com/industries-we-serve/ --- ### New Rochelle Web Design Company > We are a New Rochelle NY digital firm specializing in website design, development & web marketing. Our talented team of pros are located in New York. - Published: 2021-09-23 - Modified: 2021-09-23 - URL: https://www.maxburst.com/new-rochelle-web-design-company/ We are a seasoned New Rochelle Web Design Company and Digital Agency based in New York, we operate in that exciting space of web design, branding, development, and online marketing meet. Request a Quote --- ### Queens Web Design Company > We are a Queens digital agency specializing in website design, development & web marketing. Our talented team of web pros are located in New York City & LI. - Published: 2021-02-22 - Modified: 2022-01-19 - URL: https://www.maxburst.com/queens-web-design-company/ We are a seasoned Queens NY Web Design Company and Digital Agency based in Midtown East Manhattan, we operate in that exciting space where design, branding, technology and marketing meet. Request a Quote --- ### NYC Web Design Company > We are an NYC digital agency specializing in website design, development and web marketing. Our talented team of web pros are located in New York City & LI. - Published: 2021-02-22 - Modified: 2022-01-19 - URL: https://www.maxburst.com/nyc-web-design-company/ We are a seasoned NYC Web Design Company and Digital Agency based in Midtown East Manhattan, we operate in that exciting space where design, branding, technology and marketing meet. A website is at the heart of online branding. Request a Quote --- ### New York Web Design Company > We are a New York digital firm specializing in website design, development & web marketing. Our talented team of web pros are located in New York City & LI. - Published: 2021-02-22 - Modified: 2022-01-19 - URL: https://www.maxburst.com/new-york-web-design-company/ We are a seasoned New York Web Design Company and Digital Agency based in Midtown East Manhattan, we operate in that exciting space where design, branding, technology and marketing meet. Request a Quote --- ### New Brunswick Web Design Company > We are a New Brunswick, NJ digital firm specializing in website design, development & web marketing. Our talented team of professionals are located in NYC and we service the businesses and organizations in the surrounding New Brunswick, New Jersey area. - Published: 2021-02-22 - Modified: 2021-09-23 - URL: https://www.maxburst.com/new-brunswick-web-design-company/ We are an experienced and talented New Brunswick Web Design Company & Digital Agency, we operate in that exciting space where design, branding, technology, and marketing meet. A website is at the heart of online branding. Request a Quote --- ### Manhattan Web Design Company > We are an Manhattan digital firm specializing in website design, development & web marketing. Our talented team of pros are located in New York City & LI. - Published: 2021-02-22 - Modified: 2022-01-19 - URL: https://www.maxburst.com/manhattan-web-design-company/ We are a seasoned New York City Web Design Company and Digital Agency based in Midtown East Manhattan, we operate in that exciting space where design, branding, technology and marketing meet. Request a Quote --- ### Long Island Web Design Company > We are a Long Island NY digital firm specializing in website design, development & web marketing. Our talented team of professionals are located in Farmingdale, Long Island, and New York City. - Published: 2021-02-22 - Modified: 2023-03-03 - URL: https://www.maxburst.com/long-island-web-design-company/ We are an experienced and talented Long Island Web Design Company & Digital Agency based in Farmingdale, we operate in that exciting space where design, branding, technology, and marketing meet. Request a Quote --- ### Thank You - Published: 2020-12-22 - Modified: 2021-02-22 - URL: https://www.maxburst.com/thank-you/ Thank You! We look forward to finding out how we can help with your website needs! Hang tight, a representative will be reaching out shortly. --- ### Contact Us > As a leading Web Design & NY Digital Agency, MAXBURST has the experience and the expertise necessary to achieve your business goals. - Published: 2020-10-29 - Modified: 2023-03-06 - URL: https://www.maxburst.com/contact/ Say hello to us! Find out more about how we can work together on your next web project. We have two convenient office locations in New York City and in Long Island, NY. We appreciate your interest in MAXBURST and can easily be reached by phone, e-mail, or through our online form. --- ### Request a Quote > Need a quote on a website redesign or a new project? Give us a bit of detail on your project and let us help! Every web and digital marketing project is unique so we need an understanding of what type of project you need in order to quote you as accurately as possible. Come visit us in NYC and Long Island. - Published: 2020-10-26 - Modified: 2023-03-06 - URL: https://www.maxburst.com/request-a-quote/ Need a quote on a website redesign or a new project? Give us a bit of detail on your web project and let us help! --- ### Frequently Asked Questions > Frequently asked questions about web design. Here you’ll find answers to commonly raised questions and answers from MAXBURST Web Design. - Published: 2020-10-09 - Modified: 2022-03-01 - URL: https://www.maxburst.com/faqs/ Below you'll find answers to commonly raised questions. If you're a new or existing customer, feed your curisosity. Keep asking questions, because with every answer you find, more questions will arise! --- ### Terms and Conditions > Secure your project with MAXBURST's clear terms: Expert web design and SEO services tailored to NYC and Long Island businesses. - Published: 2020-10-09 - Modified: 2024-04-04 - URL: https://www.maxburst.com/terms-and-conditions-assumptions-agreement/ --- ### Privacy Policy > Your privacy safeguarded. MAXBURST's policy ensures your information is protected online and offline in our web design services. - Published: 2020-10-09 - Modified: 2024-04-04 - URL: https://www.maxburst.com/privacy-policy/ --- ### Local SEO Services > MAXBURST boosts your local online presence with targeted SEO strategies. Improve local search rankings, optimize Google Business Profile, and attract nearby customers. Discover our expert local SEO services for increased visibility and foot traffic. - Published: 2020-10-02 - Modified: 2024-09-14 - URL: https://www.maxburst.com/services/local-search/ Local SEO Campaigns Local SEO services are essential for businesses looking to attract customers in their immediate vicinity. Our specialized team develops targeted local marketing strategies tailored to specific geographic areas and regions. By leveraging local business directories, location-based search engines, and region-specific keywords, we create custom-designed campaigns that resonate with your ideal local audience. Our comprehensive local search engine marketing (SEM) approach is crafted to enhance your online visibility, making it easier for nearby consumers to discover and engage with your business. From optimizing Google My Business listings to managing location-specific content, our local SEO services ensure that your company stands out in local search results, driving foot traffic and boosting your local online presence. --- ### Sitemap - Published: 2020-09-03 - Modified: 2020-09-03 - URL: https://www.maxburst.com/sitemap/ --- ### Iconpaper - Resources > Iconpaper is a website that collects the best icons, walls, and mods created by the Mac / iPhone community. It’s a great hub for all you customization nerds out there. - Published: 2019-10-14 - Modified: 2023-02-13 - URL: https://www.maxburst.com/resources-iconpaper/ Iconpaper - Free icons, wallpapers, themes, resources and more. Iconpaper is a website that collects the best icons, walls, and mods created by the Mac / iPhone community. It’s a great hub for all you customization nerds out there. --- ### Web Design for Accountants > Results based web design for accounting firms should be a top priorty for your accounting firm. Top notch web design could be the deciding factor between a potential client reaching out to you or abandoning your website in favor of your competition. - Published: 2019-09-16 - Modified: 2021-02-22 - URL: https://www.maxburst.com/web-design-for-accountants/ Without a solid presence on the web, you lose out on potential clients and revenue. A strong site can help you enhance your business by drawing new clients and showing them that you are reputable before they even enter your firm. Request a Quote --- ### Home > Best New York Web Design Company, Top-Rated NYC Web Development Experts, & Long Island Digital Marketing Agency with more than 15 years of experience in building award-winning custom websites in WordPress and Shopify. - Published: 2018-08-02 - Modified: 2025-02-12 - URL: https://www.maxburst.com/ --- ### Thank You - Contact Us - Published: 2018-06-21 - Modified: 2021-03-02 - URL: https://www.maxburst.com/thank-you-contact-us/ Thank You! We look forward to finding out how we can help with your website needs! Hang tight, a representative will be reaching out shortly. --- ### Thank You - Request A Quote - Published: 2018-06-19 - Modified: 2021-03-02 - URL: https://www.maxburst.com/thank-you-request-a-quote/ Thank You! We look forward to finding out how we can help with your website needs! Hang tight, a representative will be reaching out shortly. --- ### Media Buying Agency > Expert media buying agency optimizing ad spend across digital and traditional channels. Strategic planning, data-driven targeting, and cost-effective media purchasing for maximum ROI. Transparent, low-fee service for diverse industries. - Published: 2018-06-07 - Modified: 2024-09-14 - URL: https://www.maxburst.com/services/media-buying/ Media Planning and Buying MAXBURST media buying agency service campaigns deliver comprehensive paid media solutions across international, national, regional, and local markets. Our strategic approach creates a tailored advertising roadmap, optimizing your traditional media mix across all channels for maximum impact. Our competitive edge lies in our fee-free structure and substantial buying power, allowing us to secure exceptional placement rates for our clients. This cost-effective approach ensures your advertising budget stretches further, maximizing your return on investment. --- ### Company Branding Identity > Discover how MAXBURST crafts powerful company branding strategies. Our expert team creates unique corporate identities that boost recognition, drive sales, and leave lasting impressions on your target audience. - Published: 2018-06-07 - Modified: 2024-09-14 - URL: https://www.maxburst.com/services/company-identity/ Build a Brand Identity MAXBURST recognizes that effective company branding directly impacts your bottom line. A strong, positive brand identity for your company and products enhances sales and strengthens your entire marketing communications plan. Strategic brand equity goes beyond creating a memorable logo; it projects an image that resonates with your target audience, building trust and differentiating your products and services in the marketplace. By investing in professional brand management, businesses can craft a strong brand promise that aligns with their goals and drives product or service sales to both potential customers and their loyal customer base. --- ### Social Media Marketing Agency > Boost your online presence with MAXBURST's expert social media marketing agency. We create engaging content, manage campaigns, and drive ROI across platforms like Facebook, Instagram, and LinkedIn. Elevate your brand's digital strategy today. - Published: 2018-06-07 - Modified: 2024-09-14 - URL: https://www.maxburst.com/services/social-media/ Social Media Management Why do you need a social media marketing agency like MAXBURST? Consumers increasingly turn to social media platforms like Facebook, Twitter, and Instagram for peer recommendations and brand information. A single post or share can drive potential customers to your social profiles, making these channels critical touchpoints in the customer journey. To maximize your online presence, it's essential for your digital marketing agency to align your social media persona with your established brand identity. This cohesive approach ensures that users encounter a consistent brand experience across all platforms, whether through targeted ads, organic search, or viral content. --- ### Web Development Services > MAXBURST delivers cutting-edge web development services tailored to your business needs. Our expert team creates custom websites, e-commerce solutions, and web applications using the latest technologies. Elevate your online presence with our strategic, results-driven approach to web development. - Published: 2018-06-06 - Modified: 2024-09-13 - URL: https://www.maxburst.com/services/web-development-services/ Custom Web Development Solutions MAXBURST leverages industry-leading web development technologies, balancing proven reliability with cutting-edge innovation to deliver optimal solutions. Our expert web developers assess your unique requirements and guide you through the diverse array of options, ensuring your custom website or web application is built on the most suitable and efficient technological foundation for your business needs. --- ### Search Engine Marketing Agency > Elevate your online presence with our expert search engine marketing agency. We deliver data-driven SEO, PPC, and content strategies to boost your visibility, drive targeted traffic, and maximize ROI. - Published: 2018-06-04 - Modified: 2024-09-14 - URL: https://www.maxburst.com/services/search-engine-marketing/ Paid Search & Digital Marketing Services Elevate your online presence by working with a full-service digital marketing and search engine marketing agency and securing top search engine positions for high-value keywords, driving qualified organic traffic to your digital doorstep. Imagine showcasing your brand on a platform with built-in trust and a vast user base. Could this be the game-changer your business needs? --- ### Custom Web Design Services > Top-Rated New York City and Long Island Web Design Company offering professional, custom web design services. WordPress and Shopify solutions for all business verticals. - Published: 2018-05-23 - Modified: 2024-09-13 - URL: https://www.maxburst.com/services/web-design-company/ Website Design & Development Solutions Finding the right professional web designer to help develop a captivating online presence is essential for your brand's website. At MAXBURST, our website design experts specialize in responsive web design and development services that can breathe new life into every aspect of your website. --- ### Blog > Web Design and Digital Marketing blog for industry professionals, business owners, and the overall gernal public interested in learning more. - Published: 2018-05-08 - Modified: 2021-03-24 - URL: https://www.maxburst.com/blog/ --- ### About Us > Expert web design company in NYC & Long Island since 2007. MAXBURST delivers custom websites, responsive web development & digital marketing for SMBs. Boost your online presence with our professional web solutions. - Published: 2018-05-08 - Modified: 2024-09-12 - URL: https://www.maxburst.com/maxburst-web-design/ --- ### Services > The MAXBURST team specializes in creating unique web designs & helping clients choose the right tools for hosting, ecommerce, content management & marketing - Published: 2018-05-08 - Modified: 2024-01-16 - URL: https://www.maxburst.com/services/ --- ### Brooklyn Web Design Company > We are a Brooklyn NY digital firm specializing in website design, development & web marketing. Our talented team of pros are located in New York City & LI. - Published: 2017-08-29 - Modified: 2022-01-19 - URL: https://www.maxburst.com/brooklyn-web-design-company/ We are a seasoned Brooklyn Web Design Company and Digital Agency based in Midtown East Manhattan, we operate in that exciting space of web design, branding, development, and online marketing meet. Request a Quote --- ## Posts ### Building Future-Ready Websites: How MAXBURST Navigates the AI-First Era > Discover how MAXBURST's IXO framework and S.T.E.P. process create websites optimized for AI crawlers, enhanced search visibility, and exceptional user experiences. - Published: 2025-03-13 - Modified: 2025-03-13 - URL: https://www.maxburst.com/building-future-ready-websites-how-maxburst-navigates-the-ai-first-era/ - Categories: Content Marketing, Digital Marketing, Search Engine Marketing, Web Design, Web Development - Tags: AI-First Search, digital agency, digital marketing, Featured Article, website design, website design trends In today's rapidly evolving digital landscape, MAXBURST leads the way in crafting AI-ready websites that excel in both human engagement and AI system compatibility. Our Integrated Intelligent Experience Optimization (IXO) Team synergizes digital marketing strategists, user-centric designers, and IXO-certified developers to create platforms that resonate with users and are optimized for AI interactions. By embracing advanced schema markup and entity mapping, we ensure that AI systems comprehend and prioritize your content effectively. This holistic approach not only enhances user experience but also positions your brand at the forefront of the AI-first search era. --- ### The Importance of Brand Building in Web Design > Learn how web design enhances branding, builds trust, and fosters loyalty. Create a strong digital presence to leave a lasting impression. - Published: 2025-01-15 - Modified: 2025-03-13 - URL: https://www.maxburst.com/the-importance-of-brand-building-in-web-design/ - Categories: Branding, Company Identity, Design, Development, Web Design, Web Development - Tags: Branding, Content Marketing, web design, web development In today’s digital age, your brand is more than a logo—it’s the emotional and visual connection your audience forms with your business. At the heart of successful branding is your website, the first impression for many potential customers. With 94% of first impressions based on web design, your site must flawlessly align with your brand’s identity and values. Learn how effective web design can shape trust, foster loyalty, and create lasting connections with your audience. --- ### How Much Does SEO Cost in 2024? A C-Suite Guide to Smart Investment > Discover how much SEO costs for businesses of all sizes. Learn about pricing models, ROI measurement, and how to choose the right SEO provider. Maximize your digital marketing investment. - Published: 2024-10-30 - Modified: 2024-10-30 - URL: https://www.maxburst.com/how-much-does-seo-cost-a-c-suite-guide-to-smart-investment/ - Categories: Digital Marketing, Search Engine Marketing - Tags: Google, KPI, ROI, SEO, White-Hat SEO Campaign Investment Strategies: Balancing Budget, Quality, and Results for Business Growth As a business owner or executive, you likely understand the importance of having a strong online presence. Search engine optimization (SEO) is a critical component of any digital marketing strategy, helping your website rank higher in search results and drive more qualified traffic. But how much should you expect to invest in SEO to see meaningful results? What factors influence SEO costs? And how can you ensure you're getting value for your investment? These are crucial questions that this comprehensive guide aims to address. As search engines like Google continuously refine their algorithms, SEO strategies must adapt to keep pace. This constant change, coupled with the technical nature of SEO work, makes it difficult for many businesses to handle in-house, leading them to consider partnering with SEO professionals or agencies. The rise of AI in SEO is reshaping the industry, potentially affecting pricing structures. While AI tools may streamline certain tasks and reduce costs in areas like content creation and data analysis, the need for human expertise in strategy, interpretation, and ethical implementation may actually increase the value—and cost—of high-quality SEO company services. Whether you're a small local business owner looking to improve your local search rankings, a growing e-commerce company aiming to expand your online market share, or a large enterprise seeking to dominate your industry's search results, understanding SEO costs is vital for making informed decisions about your digital marketing budget. The truth is, that SEO... --- ### Digital Marketing for E-commerce: Strategies to Drive Sales and Revenue - Published: 2024-09-27 - Modified: 2024-09-27 - URL: https://www.maxburst.com/digital-marketing-for-e-commerce-strategies-to-drive-sales-and-revenue/ - Categories: Content Marketing, Digital Marketing, Search Engine Marketing, Social Media, Web Design, Web Development - Tags: digital agency, digital marketing, e-commerce, eCommerce, email marketing, Shopify, social media marketing, web design, web development In today’s fast-paced and competitive e-commerce landscape, standing out and consistently driving revenue requires more than just traditional marketing efforts. E-commerce businesses need to embrace creative and dynamic strategies to capture and retain customer interest. Success in this space hinges on understanding your customers and offering tailored, relevant experiences that meet their unique needs. One of the most effective ways to achieve this is through personalization. By leveraging data analytics, businesses can gain valuable insights into customer behavior, preferences, and purchase history. This allows for personalized product recommendations, customized email campaigns, and tailored landing pages, all of which create a more engaging shopping journey for each individual. In this article, we’ll explore several actionable digital marketing strategies that can revitalize your e-commerce efforts. From enhancing customer experiences to improving conversion rates, these approaches will help propel your business to new heights and ensure sustained growth in a competitive market. --- ### Web Design Reimagined: The Impact of AI-Savvy Agencies - Published: 2024-09-16 - Modified: 2024-09-16 - URL: https://www.maxburst.com/web-design-reimagined-the-impact-of-ai-savvy-agencies/ - Categories: Digital Marketing, Web Design - Tags: Artificial Intelligence, Automation, Prototyping, User Engagement Harnessing AI for Web Design: the Benefits of Partnering With an AI-Savvy Agency Partnering with an AI-savvy agency revolutionizes web design by making workflows smoother through automation, leading to faster project completions and increased efficiency. According to a report from McKinsey & Company, businesses that integrate AI into their operations can see productivity gains of up to 20%.  AI-driven tools reduce the need for manual labor, enabling quicker delivery of projects and the ability to manage multiple tasks at once. Machine learning algorithms bring personalization to the forefront, tailoring user experiences to boost engagement and conversion rates. For instance, a study from Accenture found that 91% of consumers are more likely to shop with brands that provide personalized offers and recommendations. Data-driven insights help continuously optimize website performance and user satisfaction.  AI-powered analytics offer real-time feedback, making it easier to iteratively improve and make informed decisions. According to Forbes, companies utilizing AI for data analysis see a 5-10% increase in revenue. Moreover, partnerships with AI-focused agencies enhance security and scalability, giving businesses a competitive edge. A Deloitte survey revealed that organizations using AI for cybersecurity can identify threats faster and more accurately. Key Takeaways AI-driven automation streamlines workflows, reducing design time and cutting down on manual labor costs. This is not just theoretical; numerous case studies have shown that AI can significantly speed up the design process. Machine learning algorithms personalize user experiences, which enhances engagement and conversion rates. For example, companies like Netflix and Amazon use machine learning to recommend content and products, keeping users more engaged. Real-time analytics provide data-driven insights... --- ### What Is User Intent and Why Is It Important for SEO? > Discover how optimizing for user intent boosts SEO, web design & digital marketing. Learn strategies to align content with search goals. MAXBURST: Your intent-driven success partner. - Published: 2024-08-01 - Modified: 2024-09-16 - URL: https://www.maxburst.com/what-is-user-intent-and-why-is-it-important-for-seo/ - Categories: Content Marketing, Digital Marketing, Search Engine Marketing - Tags: commercial, informational, navigational, transactional, User Intent Decoding Search Behavior: Unlock SEO Success by Mastering User Intent User intent is the underlying goal users have when they search online, and it plays a crucial role in SEO, web design, and all other digital marketing strategies. By recognizing search intent – whether it's informational, navigational, transactional, or commercial – we can tailor our content, web design, and marketing efforts to meet these specific needs. This alignment not only boosts our search engine rankings but also enhances user satisfaction and increases conversion rates across our digital platforms. Data shows that over 80% of searches are informational, so effective keyword research, content structure, and user-centric web design are critical. Ignoring user intent leads to high bounce rates, poor engagement, and ineffective campaigns. To harness the full power of SEO and create impactful digital marketing strategies, understanding how to optimize web design and content for different types of user intent is essential. Key Takeaways User intent represents the goal or purpose behind a user's search query. Understanding user intent helps create content that meets specific user needs and expectations. Aligning content with user intent improves search engine rankings and visibility. Tailoring SEO strategies to user intent enhances user engagement and conversion rates. Prioritizing user intent in content strategies boosts organic traffic and overall website performance. Understanding User Intent Understanding user intent is pivotal for crafting SEO strategies that align with the specific needs and expectations of our target audience. By recognizing the search intent behind a query, we can tailor our content to meet the user's goals... --- ### Revolutionizing Web Design: Emerging trends that you need to know - Published: 2024-04-11 - Modified: 2024-09-27 - URL: https://www.maxburst.com/revolutionizing-web-design-emerging-trends-that-you-need-to-know/ - Categories: Design, Development, Digital Marketing, Web Design, Web Development - Tags: digital agency, digital marketing, web design, web development, web performance, web trends, Website Redesign The constantly evolving field of website design has introduced numerous trends that impact consumers’ online experiences. These 20 notable website design trends have captured the attention of both designers and users alike. From scrolling effects and dynamic cursors to chatbots and virtual reality, these trends aim to enhance user engagement, improve functionality, and create visually appealing and immersive experiences. --- ### Social Media Advertising - The Ultimate Guide for Boosting Your Business > Social media advertising offers unparalleled reach, targeting capabilities, cost-effectiveness, measurable results, engagement opportunities, remarketing options, and adaptability. - Published: 2024-01-11 - Modified: 2024-01-11 - URL: https://www.maxburst.com/social-media-advertising-the-ultimate-guide-for-boosting-your-business/ - Categories: Design, Development, Digital Marketing, Search Engine Marketing, Social Media, Web Design, Web Development - Tags: digital agency, digital marketing, Search Engine Marketing, Search Engine Optimization, social media marketing, web development Going viral on social media these days is less random than you think. Of course, there’s always that exception, but it’s quite challenging for your content to blow up without outside help. It might seem upsetting that you need to spend time on your content to gain traction. Unfortunately, social media advertising is essential to reach your target audience immediately. Social media advertising offers unparalleled reach, targeting capabilities, cost-effectiveness, measurable results, engagement opportunities, remarketing options, and adaptability. By leveraging these advantages, businesses can effectively boost their online presence, connect with their target audience, and achieve their marketing goals. --- ### Optimizing Page Loading Speed for 2024: Strategies for Fast-Loading Websites > Improve your website's page loading speed in 2023 with these comprehensive strategies for website speed optimization. Increase average time on page, reduce bounce rate, and convert more visitors into customers. Learn how to conduct a site audit, prioritize potential issues, and implement techniques such as minifying JavaScript and optimizing images. Boost your web performance and create fast-loading web pages to improve user experience and search engine rankings. - Published: 2023-12-06 - Modified: 2024-04-11 - URL: https://www.maxburst.com/optimizing-page-loading-speed-for-2024-strategies-for-fast-loading-websites/ - Categories: Development, Search Engine Marketing, Web Design, Web Development - Tags: digital agency, GTmetrix, increase page speed, minify javascript, optimize images, page speed insights, tips to improve website speed, web design, web development, web performance, web performance optimization, web performance tuning, Website Redesign, website speed optimization Improve your website's page loading speed in 2023 with these comprehensive strategies for website speed optimization. Increase average time on page, reduce bounce rate, and convert more visitors into customers. Learn how to conduct a site audit, prioritize potential issues, and implement techniques such as minifying JavaScript and optimizing images. Boost your web performance and create fast-loading web pages to improve user experience and search engine rankings. Introduction We’ve published our comprehensive guide on optimizing page loading speed for 2024! In today's fast-paced digital landscape, having a fast-loading website is crucial for providing an exceptional user experience and boosting your search engine rankings. In this article, we will delve into the world of website speed optimization and provide you with detailed strategies to increase your website's performance. From conducting a thorough site audit to implementing various techniques, we will cover everything you need to know to create fast-loading web pages that convert visitors into lifelong customers. Table of Contents What is Google Recommended Page Load Time? Understanding Average Page Load Time The Importance of Google Page Experience Conducting a Site Audit to Prioritize Potential Issues Techniques to Optimize Web Performance Minifying JavaScript and CSS Optimizing Images Limiting the Number of HTTP Requests Utilizing Browser HTTP Caching Removing Unnecessary Render-Blocking JavaScript Using PageSpeed Insights for Analysis and Optimization The Role of Web Performance Testing and Monitoring Frequently Asked Questions What is Page Speed? How Does Web Performance Optimization Impact a Website's Performance? How Can I Improve Average Time on Page and Reduce Bounce Rate? How Do I Convert More Visitors into Customers Through Website Speed Optimization? What Tools Can I Use to Monitor and Analyze My Website's Performance? What is Google Recommended Page Load Time? Google has not published specific guidelines for recommended page load times, but industry experts agree that a page load time of 2 seconds or less is considered good. Back in 2010, Maile Ohye,... --- ### AI in Digital Marketing: How Artificial Intelligence is Transforming the Industry - Published: 2023-11-15 - Modified: 2024-01-17 - URL: https://www.maxburst.com/ai-in-digital-marketing-how-artificial-intelligence-is-transforming-the-industry/ - Categories: Company Identity, Content Marketing, Search Engine Marketing, Web Design, Web Development - Tags: Artificial Intelligence, digital marketing, mobile first responsive design, web design, web development AI is reshaping the digital marketing industry by offering data-driven insights, personalization, automation, and optimization. It’s evident that AI is here to stay, and marketers who leverage its capabilities will be better equipped to navigate the ever-evolving digital landscape. However, it’s crucial for marketers to navigate the ethical considerations and challenges posed by AI while staying at the forefront of innovation in this dynamic industry. The future of AI in digital marketing is bright, and businesses that embrace these transformative technologies will be well-positioned for success in the digital age. --- ### Mobile App Development: Best Practices for User Experience and Optimization - Published: 2023-11-01 - Modified: 2023-11-15 - URL: https://www.maxburst.com/mobile-app-development-best-practices-for-user-experience-and-optimization/ - Categories: Development, Design, Digital Marketing, Web Design, Web Development - Tags: app development, mobile first, mobile first responsive design, mobile first strategy google Creating a successful mobile app goes beyond coding and design. Instead, the goal is delivering a great user experience and optimizing for performance, security, and privacy. By following best practices in user-centered design, efficient development, and maintaining a strong focus on security and privacy, you can develop a mobile app that attracts users and keeps them coming back for more. Remember that continuous improvement and staying up-to-date with industry trends are critical to long-term success in the competitive world of mobile app development. Finally, you can unlock your app’s potential with the help of a leading mobile app development company to transform your concept into a stunning, user-friendly product. --- ### Mastering Email Design: 10 Strategies for Boosting Conversions and Engagement > Email marketing has emerged as a dependable strategy, proven to be a potent tool for not only reaching customers but also compelling them to make purchasing decisions. - Published: 2023-09-20 - Modified: 2023-11-01 - URL: https://www.maxburst.com/mastering-email-design-10-strategies-for-boosting-conversions-and-engagement/ - Categories: Content Marketing, Branding, Digital Marketing, Web Development - Tags: Branding, digital agency, digital marketing, email design, email marketing, web design In today's dynamic digital landscape, where consumer preferences evolve rapidly and attention spans dwindle, businesses seek innovative ways to engage their target audience and drive conversions. In this regard, email marketing has emerged as a dependable strategy, proven to be a potent tool for not only reaching customers but also compelling them to make purchasing decisions. However, the effectiveness of this strategy goes hand in hand with the need for consistent and strategic design optimization, a task best handled by professionals, to ensure alignment with branding and business goals. --- ### Should you use AI design builder for your business website? > Using an AI design-builder for your business website depends on several factors that this article will go over in detail. - Published: 2023-08-25 - Modified: 2023-09-20 - URL: https://www.maxburst.com/should-you-use-ai-design-builder-for-your-business-website/ - Categories: Web Development, Branding, Company Identity, Content Marketing, Development, Web Design - Tags: design trends, digital agency, successful web design, website design trends Using an AI design-builder for your business website depends on several factors, including your budget, the complexity of your requirements, and your overall design goals. AI web design builders can be a cost-effective and efficient solution for creating simple websites, especially if you have limited design skills or working on a small budget. The technology can help you create a website quickly and easily, with pre-built templates and designs you can customize to your needs. They can also help you optimize your website for search engines and user experience, which can be critical for driving traffic and conversions. However, relying on AI technology may not fit your needs if you require a more complex website with advanced functionality, agency-based strategy and project management, and unique design requirements. Unfortunately, AI design builders are bound by their pre-built templates and the absence of customization options. As a result, it may not be suitable for businesses with unique design needs and complex development requirements. --- ### Maximizing Your Local PPC Impact with Scalable Landing Pages > Using landing pages over your website is crucial for PPC success and building hyper-local PPC landing pages at scale. - Published: 2023-06-08 - Modified: 2023-08-25 - URL: https://www.maxburst.com/maximizing-your-local-ppc-impact-with-scalable-landing-pages/ - Categories: Search Engine Marketing, Content Marketing, Design, Development, Digital Marketing, Web Design, Web Development - Tags: digital agency, hyper-local, landing pages, local search marketing, ppc, Search Engine Marketing, web design, web trends Creating effective landing pages is essential for any successful pay-per-click (PPC) campaign. In today’s competitive online marketplace, businesses need to focus on creating hyper-local landing pages that deliver relevant, personalized experiences for their target audience. Let’s explore why using landing pages over your website is crucial for PPC success and provide a step-by-step guide to building hyper-local PPC landing pages at scale. --- ### Google's Core Web Vitals Metrics for Measuring User Experience > Google announced three metrics for web performance called Core Web Vitals (CWV) in order to provide the best web experience for users. - Published: 2023-04-04 - Modified: 2023-04-04 - URL: https://www.maxburst.com/googles-core-web-vitals-metrics-for-measuring-user-experience/ - Categories: Web Development, Design, Development, Digital Marketing, Search Engine Marketing, Web Design - Tags: digital agency, google algorithm change mobile, Search Engine Marketing, web design, web development, Website Security Why Are Core Web Vitals Important? CWV are considered to be essential indicators of the overall quality of a website and are used by Google to evaluate the performance of web pages and to determine their ranking in search results. Google announced three metrics for web performance that have come to be called Core Web Vitals (CWV). The announcement was still part of the search engine giant’s goal to provide the best web experience for users. These metrics are: First Input Delay (FID), Cumulative Layout Shift (CLS), and Largest Contentful Paint (LCP). --- ### How Do You Dominate Local Search? Here's Surefire Ways How To Do It > Here are surefire ways on how to dominate the local search results page. Verify with your web designer whether local search is optimized. - Published: 2023-03-01 - Modified: 2023-06-08 - URL: https://www.maxburst.com/how-do-you-dominate-local-search-heres-surefire-ways-how-to-do-it/ - Categories: Search Engine Marketing, Digital Marketing, Social Media, Web Design, Web Development - Tags: digital agency, Google Analytics, local search marketing, Search Engine Marketing, Search Engine Optimization, website design If you have yet to focus on your local search, then you are not fully optimizing your digital marketing campaign. The 2021 research by Milestone underscored the critical role that local search plays in businesses’ overall online marketing strategy. The study sought to answer the most pressing questions on which channel funnels more website traffic. --- ### Impact of Visuals vs Copy in Your Marketing Campaign > Dive deeper into the debate between visual and written content to see which marketing tool is more effective at revealing consumer preferences. - Published: 2023-01-18 - Modified: 2023-01-30 - URL: https://www.maxburst.com/impact-of-visuals-vs-copy-in-your-marketing-campaign/ - Categories: Content Marketing, Branding, Digital Marketing, Search Engine Marketing, Social Media - Tags: Branding, digital agency, image optimization, Search Engine Optimization, story-telling, website design trends, XML Sitemap The success of any social media marketing plan depends on engaging content that is equally strong in terms of both visuals and words. Have you ever pondered, with the end objective of inspiring profitable customer action, which one improves your content quality the most? Let's dive deeper into the debate between visual and written content to see which marketing tool is more effective at revealing consumer preferences. --- ### Critical Upgrades to Breathe New Life into Your Dying Website > In this article, we will explore the critical upgrades necessary to breathe new life into your organization's dying website. - Published: 2022-12-15 - Modified: 2023-03-01 - URL: https://www.maxburst.com/critical-upgrades-to-breathe-new-life-into-your-dying-website/ - Categories: Web Development, Branding, Company Identity, Content Marketing, Digital Marketing, Search Engine Marketing, Web Design - Tags: digital agency, Search Engine Optimization, web design, web development, Website Redesign Ask the average person whether they think that a business must have a website, and they will give you a puzzled look. But, of course, it’s unimaginable to believe that a small company can thrive in a digital environment. Yet about 3 in 10 small businesses still have no websites. But many businesses with digital addresses depend on their in-house employees to manage their websites. In this article, we will explore the critical upgrades necessary to breathe new life into your organization's dying website. --- ### Why Should You Include Media Buying in Your Marketing Strategy Now > Media buying should be a significant part of your advertising strategy since it can magnify your investment and maximize the impact of your campaign. - Published: 2022-11-16 - Modified: 2022-11-16 - URL: https://www.maxburst.com/why-should-you-include-media-buying-in-your-marketing-strategy-now/ - Categories: Digital Marketing, Branding, Content Marketing, Social Media, Web Design - Tags: Media Buying, social media marketing, website design Media buying should be a significant part of your advertising strategy since it can magnify your investment and maximize the impact of your campaign. Even if you have no deep understanding of how advertising works, you still have an idea that primetime spots command premium prices. --- ### The POS that isn't a POS > Shopify’s POS Go is a handheld point-of-sale system that fully integrates hardware, software, and payments into a single device. - Published: 2022-09-30 - Modified: 2022-09-30 - URL: https://www.maxburst.com/the-pos-that-isnt-a-pos/ - Categories: Web Development, Branding, Company Identity, Development, Digital Marketing - Tags: digital agency, e-commerce, Shopify, successful web design Shopify’s POS Go is a handheld point-of-sale system that fully integrates hardware, software, and payments into a single device which is designed to streamline operations for retailers in a way that will bridge the gap between standard brick-and-mortar stores and full-time e-commerce operations. --- ### Top Rookie Mistakes of Media Buying That Are Totally Avoidable > A rookie mistake is failing to recognize the significant role that media buyers play in boosting your campaign's success. - Published: 2022-09-21 - Modified: 2022-12-15 - URL: https://www.maxburst.com/top-rookie-mistakes-of-media-buying-that-are-totally-avoidable/ - Categories: Digital Marketing, Branding, Company Identity, Content Marketing, Design, Search Engine Marketing, Social Media, Web Design - Tags: Branding, Content Marketing, digital agency, Media Buying, Search Engine Marketing, social media marketing Media buying is a crucial component of the advertising process. It entails running ads on multiple channels to achieve maximum reach with your target audience for the minimum cost. Media buying involves securing radio, TV, billboards, and print placements. But it's not limited to traditional media since it also includes digital platforms like websites, apps, streaming services, and social media. Specialists exist in the intricate world of media buying, and their primary responsibility is to reach the lowest cost per action by putting context on the ad. A simple explanation would be Starbucks buying a spot for a magazine next to an article about coffee's health benefits. --- ### Digital Marketing and the Current Economic Environment > As the economic environment changes, below are some website/ marketing and general business items that may be helpful in today’s landscape. - Published: 2022-09-06 - Modified: 2022-09-06 - URL: https://www.maxburst.com/digital-marketing-and-the-current-economic-environment/ - Categories: Content Marketing, Digital Marketing, Search Engine Marketing, Social Media - Tags: digital agency, Search Engine Marketing, web design, web development To put it simply, America’s economy wouldn’t function without its small business sector. Even though they may be relatively modest in size, tiny enterprises pack a powerful punch. They are responsible for 44 percent of the United States’ GDP. As the economic environment changes, below are some website/ marketing and general business items that may be helpful in today’s landscape. --- ### How to Create a Unique and Unforgettable Brand Identity > Your brand is how you want people to perceive you. You need to do the dirty work to develop your voice or personality to amplify your message. - Published: 2022-07-18 - Modified: 2022-07-18 - URL: https://www.maxburst.com/how-to-create-a-unique-and-unforgettable-brand-identity/ - Categories: Branding, Company Identity, Content Marketing, Design, Digital Marketing, Web Design The brand is often mistaken to be synonymous with the company logo. But while you admittedly could not associate the logo with the company, focusing on the design to the exclusion of everything else is like skipping leg day. The result is a flawed campaign that will likely blow up in your face. Even brand experts could not have imagined how much social media changed the marketing landscape. With the market constantly in flux, it’s never easier to start a business today. But the casualty rate is also brutal. --- ### Strengthening Local SEO: Data-driven Guides for Local Search Marketing > Local search marketing optimizes your business and emphasizes its uniqueness among other websites by analyzing keywords and content. - Published: 2022-06-15 - Modified: 2022-06-15 - URL: https://www.maxburst.com/strengthening-local-seo-data-driven-guides-for-local-search-marketing/ - Categories: Digital Marketing, Search Engine Marketing, Web Design, Web Development - Tags: local search marketing, Search Engine Marketing, Search Engine Optimization, SEO, web design, web development, WordPress Optimizing the appropriate marketing strategies is vital to your business' success. As the digital marketing process develops with time, so does how we do marketing, one of which includes search engine optimization (SEO). It is the way of getting your business to appear on the top and first page of the search results. To better know SEO, it's vital to learn more about how local search marketing is an integral part of it. Optimizing the appropriate marketing strategies is vital to your business' success. As the digital marketing process develops with time, so does how we do marketing, one of which includes search engine optimization (SEO). It is the way of getting your business to appear on the top and first page of the search results. To better know SEO, it's vital to learn more about how local search marketing is an integral part of it. --- ### Media Buying: The Timeless Recipe for a Successful Business Campaign > Unlock business growth with Media Buying: A versatile tool for reaching target audiences effectively and boosting engagement. - Published: 2022-05-16 - Modified: 2024-04-04 - URL: https://www.maxburst.com/media-buying-the-timeless-recipe-for-a-successful-business-campaign/ - Categories: Digital Marketing, Branding, Company Identity, Design, Development, Search Engine Marketing, Web Design, Web Development - Tags: Content Marketing, Media Buying, Search Engine Marketing, web design, web development The concept of media buying is relatively new for some, but it is a part of a unique advertising ecosystem that constantly evolves. If you are wondering, media buying is a comprehensive campaign tool that can go beyond trends. Traditional media or new media, it doesn't matter. Understanding how this tool can change your business position in an accelerated phase is essential. The concept of media buying is relatively new for some, but it is a part of a unique advertising ecosystem that constantly evolves. If you are wondering, media buying is a comprehensive campaign tool that can go beyond trends. Traditional media or new media, it doesn't matter. Understanding how this tool can change your business position in an accelerated phase is essential. Media advertising is at the heart of the purchase process. Media buyers or representatives understand that the success of a business campaign is not only about building a narrative. More importantly, the movement should reach the right audience at the perfect time, place, and frequency. Your campaign is one of the most pivotal parts of reaching the growth stage through high sales turnover. It also helps your website increase publicity through increased engagement and click rates. If that's your current motivation, you are in the right place to learn. Media buying is one goal of your web design and development: establishing a good impression on prospective customers. It may baffle you, but all your marketing platforms and activities are but one thread within them. Hence, giving equal importance to all web facets is a must for consistency. To help you explore underexplored media buying as the essence of communicating your campaign to customers, here is some valuable information you must know. --- ### 5 Ecommerce Website Updates You Need to Make Right Away > It is more important than ever to update your e-commerce website to provide a seamless experience for customers. - Published: 2022-04-07 - Modified: 2022-04-07 - URL: https://www.maxburst.com/5-ecommerce-website-updates-you-need-to-make-right-away/ - Categories: Web Design, Design, Development, Digital Marketing, Search Engine Marketing, Social Media, Web Development - Tags: design trends, mobile first, PageSpeed, successful web design, web design, web development, WordPress As the e-commerce industry becomes more competitive, so should your digital efforts. It can be easy to get lost in all the new technologies and trends coming out, so start by focusing on the most important things to get done. For 2022, make sure you implement the five updates discussed above; as these will help you draw in more customers, maximize online visibility, and increase your competitive edge. --- ### The Value of Content Before Website Design > If you have been in the marketing game for a while now, you know that content is king. Work on a sound content strategy prior to design. - Published: 2022-03-14 - Modified: 2022-09-21 - URL: https://www.maxburst.com/the-value-of-content-before-website-design/ - Categories: Content Marketing, Company Identity, Digital Marketing, Search Engine Marketing, Web Design, Web Development - Tags: Content Marketing, Conversion Funnel, design trends, digital agency, Search Engine Marketing, Search Engine Optimization, web design, web development If you have been in the marketing game for a while now, you know that content is king. With so much competition in today's online space, having high-quality and valuable content can set your website apart from others. However, if you are new and still starting, you first need to think about how you should build your site. When creating a website, you can either write the content first before designing it or do the opposite. Strictly speaking, there is no hard rule as to what the right approach is. However, many experts recommend starting with content for various reasons. --- ### The Rise of Design Thinking as A Problem-Solving Strategy > Design thinking focuses on understanding the demographic for whom the products or services are designed. - Published: 2022-02-09 - Modified: 2022-02-09 - URL: https://www.maxburst.com/the-rise-of-design-thinking-as-a-problem-solving-strategy/ - Categories: Branding, Company Identity, Design, Development, Web Design, Web Development Design thinking applies an iterative process to understand the user, challenge beliefs, and look for fresh solutions to problems to identify options and solutions that might not be readily obvious. Design thinking is more of a solution-based strategy to solving problems. It is a mode of thinking and working as well as an assortment of practical methods. Design thinking applies an iterative process to understand the user, challenge beliefs, and look for fresh solutions to problems to identify options and solutions that might not be readily obvious. Design thinking is more of a solution-based strategy to solving problems. It is a mode of thinking and working as well as an assortment of practical methods. Design thinking focuses on understanding the demographic for whom the products or services are designed. It enables designers to observe and develop an understanding and empathy for their target users. Design thinking revolves around three critical questions — questioning the problem, questioning norms and assumptions, and questioning the implications. Design thinking is a real-world approach to dealing with yet unknown issues. It looks from a human-centric angle. It adopts a hands-on approach to prototyping and testing. Design thinking also involves continuing experimentation and trying out new concepts and ideas. The Phases of Design Thinking There are many variants of the process of design thinking. But all its forms are very similar. Every variation of the design thinking process embodies the same principles. This article will focus on the 5-phase model laid down by the Hasso Plattner Institute of Design, the vanguard of applying and teaching Design Thinking. The 5 phases according to this school are the following: --- ### Website Design Learnability: Best Tips and Practices for 2022 > Why is learnability important in web design? A website with a user-friendly interface will encourage more people to visit it. - Published: 2022-01-13 - Modified: 2022-01-13 - URL: https://www.maxburst.com/website-design-learnability-best-tips-and-practices-for-2022/ - Categories: Web Design, Branding, Design, Development, Web Development - Tags: Branding, design trends, responsive web design, successful web design, web design, web development, website design trends, Website Redesign Why is learnability important in web design? A website with a user-friendly interface will encourage more people to visit it. Whether the objective of your website is for SEO, commercial, or informational purpose, a learnable web design can help you accomplish your goal much faster. Another reason why learnability is essential is it reduces the need for customers or users to contact you for support whenever they access your website. Think of all the inconvenience that you and your clients would have to go through simply because they can't navigate your website. Learnability is also essential for retention. Many people have used websites, whether they are tech-savvy or not. An interface that is difficult to use will drive away potential clients who are not patient enough to take more time to understand the design on your website. One crucial thing to consider when you talk about web design is learnability. There is a misconception that designing a website that enables users to navigate can be tricky as it limits the designs you can do. However, it is the total opposite. Web design learnability opens many opportunities to express your creativity and versatility. You only have to have a deeper understanding of web design learnability. What is web design learnability? Learnability means how easy a person can use or learn to use a specific product, in this case, a website. It is a key feature in web design because it determines how website visitors can easily navigate through a particular website. Why is learnability important in web design? A website with a user-friendly interface will encourage more people to visit it. Whether the objective of your website is for SEO, commercial, or informational purpose, a learnable web design can help you accomplish your goal much faster. Another reason why learnability is essential is it reduces the need for customers or users to contact you for support whenever they access your website. Think of all the inconvenience that you and your clients would have to go through simply because they can't navigate your website. Learnability is also essential for retention. Many people have used websites, whether they are tech-savvy or not. An interface that is difficult to use will drive away potential clients who are not patient enough to take more time to understand the design on your website. --- ### Most Valuable Digital Marketing Lessons from Netflix’s Squid Game > The top 10 critical digital marketing lessons you can find in this successful Korean game series are listed below. - Published: 2021-12-08 - Modified: 2022-03-14 - URL: https://www.maxburst.com/most-valuable-digital-marketing-lessons-from-netflixs-squid-game/ - Categories: Digital Marketing, Company Identity, Content Marketing, Search Engine Marketing, Web Design, Web Development - Tags: Branding, Content Marketing, digital agency, story-telling, web design, web development You have certainly heard or read online about Netflix’s Korean series Squid Game, regardless of whether you love to spend your evenings watching TV episodes on streaming or not. Nevertheless, it is among the most popular series in 2021, and, maybe unexpectedly, it provides important business-related information. So, whether you are an avid fan of the show or a digital marketer, the top 10 critical digital marketing lessons you can find in this successful Korean game series are listed below. Marketing professionals may utilize any marketing strategies that use electronic gadgets to send promotional content and track its impact throughout the client journey. Digital marketing, in essence, refers to marketing initiatives that appear on a smartphone, tablet, laptop, or computer. It can come in many different forms, such as online video, display advertisement, social media postings, and ads. Digital marketing is frequently contrasted with conventional marketing methods, including magazine advertisements, direct mail, and billboards. Surprisingly, television is sometimes grouped with conventional marketing. You have certainly heard or read online about Netflix's Korean series Squid Game, regardless of whether you love to spend your evenings watching TV episodes on streaming or not. Nevertheless, it is among the most popular series in 2021, and, maybe unexpectedly, it provides important business-related information. The Netflix show focuses on situations in which poor individuals are encouraged to participate in children's gameplay with dreadful risks if they fail. Compared to the other major Netflix programs, Squid Game received almost little promotion in the United States before its premiere, but it nonetheless managed to be one of the most talks of the town story of the year. The story was already written around 2009, with the writer attempting to have it chosen up for years, but nobody ever wanted to make such a violent and unrealistic storyline. But, like any digital marketing business that has undergone an overall website checkup for its success, the show's popularity is largely a result of great luck and excellent timing. So,... --- ### Design and Data: A Guide to Making Your Web Image and Video Accessible to Users > Every site owner wants as many visitors as possible. Few take the proper efforts to ensure that their webpage is accessible to all users. - Published: 2021-11-09 - Modified: 2021-12-27 - URL: https://www.maxburst.com/design-and-data-a-guide-to-making-your-web-image-and-video-accessible-to-users/ - Categories: Web Development, Company Identity, Content Marketing, Design, Development, Web Design - Tags: ADA Compliant, Content Marketing, web design, web development Every site owner wants as many visitors as possible. Few, however, take the proper efforts to ensure that their webpage is accessible to all users. As a result, there are plenty of people who rely on websites to be available. While users have always struggled for fair access to public accommodations, the struggle is no longer limited to the physical world. Digital firms are equally accountable for ensuring that everybody, regardless of limitation or constraint, has easy access to their websites. Every site owner wants as many visitors as possible. Few, however, take the proper efforts to ensure that their webpage is accessible to all users. As a result, there are plenty of people who rely on websites to be available. While users have always struggled for fair access to public accommodations, the struggle is no longer limited to the physical world. Digital firms are equally accountable for ensuring that everybody, regardless of limitation or constraint, has easy access to their websites. Accessibility isn't difficult to implement, fortunately. First, you must identify the fundamental issues that can make a website difficult or impossible to use for some visitors. You can avoid such mistakes and make your site more welcoming to all users once you have that knowledge. Web accessibility is indeed a broad topic; there are several reasons why you can't afford to overlook, as well as the basic steps you can take to make your website more accessible. Why Website Accessibility Matters? As more expensive and high-profile cases are filed against bigger websites, they will all finally get the signal and comply with the Web Accessibility Initiative. As a result, every website will be expected to provide the same level of information to everyone. Users will not accept you if your website is inaccessible. It may result in fewer visitors and financial loss. However, it might also be harmful to your SEO efforts. However, having your webpage available to users helps: Search bots "read" the content of your photographs for... --- ### When Considering a Website Redesign, Here Are Five Questions That Companies Should Ask Themselves > In today's "new normal," a great corporate website has become an essential marketing tool for staying established and successful among target audiences and competitors. - Published: 2021-10-26 - Modified: 2021-12-09 - URL: https://www.maxburst.com/when-considering-a-website-redesign-here-are-five-questions-that-companies-should-ask-themselves/ - Categories: Web Design, Branding, Company Identity, Design, Development, Web Development - Tags: Branding, responsive web design, web design, web development, web trends, Website Redesign In today's "new normal," a great corporate website has become an essential marketing tool for staying established and successful among target audiences and competitors. In a time when conventional/traditional business tactics are restricted, having a strong online digital presence and an in-house digital marketing plan are critical for maintaining profitability and growth. In today's "new normal," a great corporate website has become an essential marketing tool for staying established and successful among target audiences and competitors. In a time when conventional/traditional business tactics are restricted, having a strong online digital presence and an in-house digital marketing plan are critical for maintaining profitability and growth. Investing in a website redesign is a big step, but if done well, it may pay off big time. It's critical to regularly evaluate your company's digital presence to ensure that your brand is represented, expressed, and portrayed in an engaging and intuitive way that meets the needs of your target audience. In conclusion, while contemplating a redesign, there are numerous variables to consider. Before opting to proceed further with one, consider the following key questions: Is Your Current Website Reflecting Your Brand Positioning Correctly? Many businesses that used to rely on trade shows and in-person sales are fast losing brand awareness. Furthermore, many businesses continue to use outdated websites that no longer match their brand strategy or customer needs. Implementing a website redesign project plan is a simple and quick strategy to raise brand awareness and reach out to your target audience. In order to build brand trust and loyalty, it's critical to imprint your company's brand identity on your digital presence. Through thoughtful messaging, design, and content, your website should effectively communicate your company's brand guidelines, tone, and voice. For a successful website project, it's crucial to tell your brand's story in a way that's both... --- ### When Should You Rethink Using Time-Sensitive Images on Your Website? > There are many reasons when implementing a marketing strategy that one should refrain from using time-sensitive images on the website. - Published: 2021-10-20 - Modified: 2021-10-20 - URL: https://www.maxburst.com/when-should-you-rethink-using-time-sensitive-images-on-your-website/ - Categories: Web Design, Branding, Company Identity, Content Marketing, Design, Social Media, Web Development - Tags: Branding, Content Marketing, digital agency, image optimization, social media marketing, web development, website design trends Information is a valuable commodity, and in this day and age, it comes in different forms of website content. People seek them with virtually every decision they make, from choosing which products to purchase to determine which companies to hire. For this reason, the internet is filled with all types of content, that it has become very easy to disappear into obscurity. So, if you want your pages to stand out, using unique and updated content like time-sensitive images can be very helpful. However, as most digital marketers and website managers know, content creation is a time-consuming process.  Therefore, you have to carefully weigh the benefits of investing your marketing resources in something that will last for a few days to a few months only. There are times when they are not worth it, but before we get to this, let us take a closer look at what time-sensitive images are. Information is a valuable commodity, and in this day and age, it comes in different forms of website content. People seek them with virtually every decision they make, from choosing which products to purchase to determine which companies to hire. For this reason, the internet is filled with all types of content, that it has become very easy to disappear into obscurity. So, if you want your pages to stand out, using unique and updated content like time-sensitive images can be very helpful. However, as most digital marketers and website managers know, content creation is a time-consuming process.   Therefore, you have to carefully weigh the benefits of investing your marketing resources in something that will last for a few days to a few months only. There are times when they are not worth it, but before we get to this, let us take a closer look at what time-sensitive images are. Time-Sensitive vs. Evergreen Content A website’s content can be classified into two broad categories in terms of longevity: evergreen content and time-sensitive content. Evergreen content provides information that will be useful for many years. As it offers long-term value, other webmasters are more likely to link to it, which means that it has a higher chance of getting a high search engine ranking. Another good thing about evergreen content is that you can easily repurpose it. For instance, if you have a long-form article, you can convert it into an infographic, which many people find useful. You can also... --- ### Are Website Pop-ups Still Relevant in 2021? > Pop-ups can be used effectively to garner more readers and audiences when used properly. This article will outline some of the ways you can utilize them to your benefit. - Published: 2021-10-12 - Modified: 2021-10-12 - URL: https://www.maxburst.com/are-website-pop-ups-still-relevant-in-2021/ - Categories: Content Marketing, Search Engine Marketing, Social Media, Web Design, Web Development - Tags: Content Marketing, Search Engine Marketing, SEO, successful web design, web design, web development Since they were first created in 1997, website pop-ups have garnered strong mixed emotions from their users. Some users find them annoying and disruptive, while others find them effective tools in separating web content from ads. However, pop-ups can be used effectively to garner more readers and audiences when used properly. This article will outline some of the ways you can utilize them to your benefit. Since they were first created in 1997, website pop-ups have garnered strong mixed emotions from their users. Some users find them annoying and disruptive, while others find them effective tools in separating web content from ads. However, pop-ups can be used effectively to garner more readers and audiences when used properly. This article will outline some of the ways you can utilize them to your benefit. What are Pop-ups? A website pop-up is a graphical user interface (GUI) window that appears on top of a window that a user is viewing on a computer screen. Pop-ups are created as an online advertisement designed to generate leads and give second chances to users about to leave your site. There are three main types of pop-ups based on how they will appear on the screen. New Page Pop-up This type of pop-up will appear in a new tab or window. While many websites have used these pop-ups, they are not as popular now since most browsers already have automatic pop-up blockers. In addition, new page pop-ups are no longer used since those that were not blocked usually get covered behind the main window, which the user will get to see only after closing it. Full Page Pop-up Full page pop-ups appear as a whole page that covers the main window. This type of pop-up prevents users from reading the main content unless they engage with the actions suggested by the pop-up. In-Browser Pop-up This type of pop-up is small in size and... --- ### When Long Scrolling in Web Design Works > We’ve heard about the importance of “above the fold” in web design. Some websites encourage scrolling below the fold and find users happily stay engaged on the page longer. - Published: 2021-09-24 - Modified: 2021-09-24 - URL: https://www.maxburst.com/when-long-scrolling-in-web-design-works/ - Categories: Development, Content Marketing, Web Design, Web Development - Tags: Content Marketing, digital agency, Search Engine Marketing We’ve heard about the importance of “above the fold” in web design. However, you should also know there are certain websites that show much content below the fold and it seems to work for them. A long-scrolling or “infinite” website is one that appears to be bottomless. When a user scrolls below the fold on a landing page, more content becomes visible. Realize that long scrolling isn’t for everyone. To help you determine if it’s right for your type of business, consider the kind of website you want built and its intended purpose. In some cases, long scrolling can provide a great user experience (UX). A memorable UX encourages visitors to keep coming back. Some websites encourage scrolling below the fold and find users happily stay engaged on the page longer. We’ve heard about the importance of “above the fold” in web design. However, you should also know there are certain websites that show much content below the fold and it seems to work for them. A long-scrolling or “infinite” website is one that appears to be bottomless. When a user scrolls below the fold on a landing page, more content becomes visible. Realize that long scrolling isn’t for everyone. To help you determine if it’s right for your type of business, consider the kind of website you want built and its intended purpose. In some cases, long scrolling can provide a great user experience (UX). A memorable UX encourages visitors to keep coming back. Long Scrolling Complements Mobile-First Strategies The mobile-first mindset is about prioritizing mobile user-friendliness in website design. Long scrolling helps because when accessing a website on a mobile device, often it’s much easier to scroll on a small screen than it is to push buttons on it. If users experience problems, they’ll abandon the website, but not the search. Internal Pages for Storytelling Are Reduced with Long Scrolling When telling stories, a smoother page transition is capable with long scrolling. By contrast, having to pause to click “Continue” to finish reading a story takes away from the UX. The wait can be long because of lags in shifting from one page to the next. This is mainly because of the... --- ### What are XML Sitemaps and how do they Boost SEO? > In today's digitally-dominated world, the Extensible Markup Language, also known as XML, plays a critical role in web development. - Published: 2021-09-20 - Modified: 2021-09-20 - URL: https://www.maxburst.com/what-are-xml-sitemaps-and-how-do-they-boost-seo/ - Categories: Web Development, Content Marketing, Design, Development, Search Engine Marketing - Tags: Content Marketing, Search Engine Optimization, SEO, web design, web development, XML Sitemap In today's digitally-dominated world, the Extensible Markup Language, also known as XML, plays a critical role in web development. It is useful for storing and transmitting data over the Internet, thus useful for managing your company’s information flow. You might have heard about XML sitemaps in passing, but according to numerous SEO specialists, many clients are still unfamiliar with what they are. Knowing how to create and maintain an XML sitemap is an important but often overlooked SEO strategy. An XML sitemap can be a powerful instrument, but, like any power tool, it should be used correctly and strategically to maximize the benefits. Check this guide out to learn more about XML sitemaps and how they can help boost your SEO efforts. In today's digitally-dominated world, the Extensible Markup Language, also known as XML, plays a critical role in web development. It is useful for storing and transmitting data over the Internet, thus useful for managing your company’s information flow. You might have heard about XML sitemaps in passing, but according to numerous SEO specialists, many clients are still unfamiliar with what they are. Knowing how to create and maintain an XML sitemap is an important but often overlooked SEO strategy. An XML sitemap can be a powerful instrument, but, like any power tool, it should be used correctly and strategically to maximize the benefits. Check this guide out to learn more about XML sitemaps and how they can help boost your SEO efforts. What Are Sitemaps? Sitemaps are important tools used in website development. They are files containing a list of all the URLs on your website, acting as a map to let search engines know about your material and how to find it. Think of it as a basic directory or guide that contains information about your web pages and their respective content. Search engines will crawl a sitemap to discover and identify all material relevant to a given search query. The pages inside the directory are organized in a systematic hierarchical sequence, with the most relevant pages at the top and the least relevant ones placed lower down the list. How do Sitemaps Help Websites? A well-constructed sitemap can make your site more user-friendly and make it easier for... --- ### How to Create Cost-Effective High-Quality Link Building > Link building is essential for business owners and digital marketers to drive more traffic and increase site authority. - Published: 2021-08-27 - Modified: 2021-12-08 - URL: https://www.maxburst.com/how-to-create-cost-effective-high-quality-link-building/ - Categories: Search Engine Marketing, Content Marketing, Web Design, Web Development - Tags: Content Marketing, Link Building, Search Engine Marketing, web design, web development Link building is defined as the process of encouraging other websites to add links to their content that will direct visitors to your website. Link building is essential for business owners and digital marketers to drive more traffic and increase site authority. Google and other search engines are always updating their algorithms to determine the ranks of websites for specific keyword queries. Having links is still among the top factors used by search engines to determine your website's rank. It is because links allow search engines to discover and assess the contents of your website. Having a lot of links to your website is similar to having likes or votes and may serve as testimonials to the quality of your link. It is therefore important for website owners to invest in cost-effective, high-quality link building. What is Link Building? Link building is defined as the process of encouraging other websites to add links to their content that will direct visitors to your website. Link building is essential for business owners and digital marketers to drive more traffic and increase site authority. Why Do You Need Link Building? Google and other search engines are always updating their algorithms to determine the ranks of websites for specific keyword queries. Google, for example, has more than 200 ranking factors for deciding how to arrange relevant, indexed results every time users enter keywords in the query bar. While most ranking factors change over time, backlinks remain an important factor when ranking a website. Backlinks establish a website as having quality content and resources that are worthy of citation. Therefore, websites with many backlinks will tend to get higher rankings in search engine results pages or SERPs.   The Three Kinds of Links in the Internet If you are working on an SEO campaign for your website, having backlinks will help you significantly since these links will... --- ### How Your Brand Can 10X Sales and Reputation By Practicing Inclusivity > Web Design might sound intimidating, achieving a compelling website that can boost your sales and business reputation has never been easier. - Published: 2021-08-17 - Modified: 2021-08-17 - URL: https://www.maxburst.com/how-your-brand-can-10x-sales-and-reputation-by-practicing-inclusivity/ - Categories: Content Marketing, Branding, Company Identity, Search Engine Marketing, Social Media - Tags: Content Marketing, reputation management, web design, web development No matter how big your business is, having a good reputation is always something you should keep in mind. By applying essential elements to your website, you can expect to attract more organic customers that are the backbone of your company responsible for significantly boosting your sales. While web design might sound intimidating, achieving a compelling website that can boost your sales and business reputation has never been easier by opting for professional web development services from talented agencies. If you are underestimating the value of a web design, below are some significant reasons robust web designs are worth investing in. No matter how big your business is, having a good reputation is always something you should keep in mind. By applying essential elements to your website, you can expect to attract more organic customers that are the backbone of your company responsible for significantly boosting your sales. While web design might sound intimidating, achieving a compelling website that can boost your sales and business reputation has never been easier by opting for professional web development services from talented agencies. If you are underestimating the value of a strong website, below are some significant reasons a robust digital presence is worth investing in. Reason #1: Your web design affects your customers Whether it's the customer's first time visiting your website or not, the first thing they would notice is the website design. First impressions last, and this is applicable even in your business. Whether a person is quick to judge or not, you should be prepared to handle such situations as a business owner. Times are changing, and there is always something to improve on if you look at the bigger picture. Suppose you want to have a positive impact on the masses. To do that, you must invest in having an effective web design as outmoded and unappealing designs might cost you your potential customers. People will always opt for a service that is both user-friendly and aesthetically pleasing at the same time. For example, web design services from a talented agency would help you effectively build your name so... --- ### Can Your Business Be Found by Alexa? Why You Should Take Advantage of Voice Activation. > Can your business be found by Alexa? This article explains why you should take advantage of voice activation. - Published: 2021-08-05 - Modified: 2021-08-05 - URL: https://www.maxburst.com/can-your-business-be-found-by-alexa-why-you-should-take-advantage-of-voice-activation/ - Categories: Web Development, Company Identity, Content Marketing, Web Design - Tags: Content Marketing, Search Engine Marketing, Search Engine Optimization, Voice Recognition, web development Voice activation has changed the way users navigate the Internet. When Google first introduced the voice search function in 2011, many thought of it as more of a “bonus” feature instead of something they would regularly use. However, thanks to advancements in speech recognition technology, users have grown more reliant with the feature, especially with their increasingly digital lifestyles. Among the many innovations that have dominated the tech world today, voice activation is undoubtedly one to watch out for. Since the introduction of voice-activated assistants like Alexa, speech recognition technologies have grown more prominent, providing users more ease and convenience in doing daily activities. This 2021, you can expect that the trend is not going anywhere. Forecasts predict that the voice recognition market will reach $26.8 billion by 2025, so knowing how to take advantage of the technology will be key to staying ahead of the competition. Check out the information below to learn more about what growth opportunities you can capitalize on and how you can ensure your business can be found by Alexa. Digital marketing has come a long way. Now, given how much it has evolved and how things have changed since the pandemic, it is no longer an option but a necessity to integrate technology into your business. With that said, you have to stay updated with the latest trends to ensure you use the right tools and techniques to reach your customers. Among the many innovations that have dominated the tech world today, voice activation is undoubtedly one to watch out for. Since the introduction of voice-activated assistants like Alexa, speech recognition technologies have grown more prominent, providing users more ease and convenience in doing daily activities. This 2021, you can expect that the trend is not going anywhere. Forecasts predict that the voice recognition market will reach $26. 8 billion by 2025, so knowing how to take advantage of the technology will be key to staying ahead of the competition. Check out the information below to learn more about what growth opportunities you can capitalize on and how you can ensure your business can be found by Alexa. Opportunities with Voice Activation Voice activation has changed the way users navigate the Internet. When Google first introduced the voice search function in 2011, many thought of it as more of a “bonus” feature instead of something they would regularly use. However, thanks to advancements in speech recognition technology, users have grown more reliant with the feature, especially with their increasingly digital lifestyles. Whether it be to perform tasks at home, make... --- ### 5 Ways Your B2B Business Can Benefit from Marketing on Instagram > Instagram gives you access to more people than you can imagine; it encourages good communication between you and your followers and allows you to share relatable and valuable content. - Published: 2021-07-26 - Modified: 2021-07-26 - URL: https://www.maxburst.com/5-ways-your-b2b-business-can-benefit-from-marketing-on-instagram/ - Categories: Social Media, Branding, Company Identity, Content Marketing, Search Engine Marketing In one survey, 100% of participants said - yes, Instagram is absolutely an effective platform for B2B businesses, and it can bring significant results when it comes to generating leads and raising brand awareness. In the same research, almost 20% of participants also said that 50% of their website traffic comes through Instagram. Are you hesitating to create an Instagram profile for your brand? You may have read contradicting advice and now you feel even more confused. Should you do it? Instagram is indeed very popular among B2C businesses, but what about B2B companies? Will you be able to find your target audience on this platform? How will Instagram even fit in your marketing strategy? Say no more - we get you. We felt the same way, but we decided to give it a chance. And it turns out - Instagram for businesses has quite a few benefits. In this article, we’ll explain those benefits and help you decide whether or not you should start an Instagram business account. How Instagram Helps Your Business Thrive In one survey, 100% of participants said - yes, Instagram is absolutely an effective platform for B2B businesses, and it can bring significant results when it comes to generating leads and raising brand awareness. In the same research, almost 20% of participants also said that 50% of their website traffic comes through Instagram. Here’s what they believe are the 5 best benefits of using this platform for B2B marketing. 1. There Are So Many Active Users Over 70% of daily active users on Instagram are under the age of 35, which undoubtedly covers a good percentage of your target group. And not only do these users have an Instagram account, but they also actively use the app to discover new brands, products, and people to follow. If you... --- ### What is User-Generated Content (UGC), and How Does it Build Your Community? > Content marketing is a great way of attracting your target market, especially if your content is something that they would find relevant. - Published: 2021-07-12 - Modified: 2021-07-13 - URL: https://www.maxburst.com/what-is-user-generated-content-ugc-and-how-does-it-build-your-community/ - Categories: Content Marketing, Company Identity, Search Engine Marketing - Tags: Content Marketing, Search Engine Marketing, Search Engine Optimization, social media marketing It is important for business owners to catch the attention of their potential customers. Content marketing is an effective way of attracting the attention of your target market, especially if your content is something that they would find relevant. However, most consumers stay away from reading lengthy content. Likewise, having professionally created content can be expensive, especially if your company is starting. If you have an e-commerce business, the key to your success is to market your products to a wide audience. Having a celebrity endorser will do wonders in your marketing campaign; however, hiring a celebrity may be too expensive, especially if your business is starting. Fortunately, there is a cheaper alternative to marketing your products by making use of user-generated content. What is User-Generated Content? It is important for business owners to catch the attention of their potential customers. Content marketing is an effective way of attracting the attention of your target market, especially if your content is something that they would find relevant. However, most consumers stay away from reading lengthy content. Likewise, having professionally created content can be expensive, especially if your company is starting. User-generated content, or UGC as its name implies, is the collective term used to classify contents uploaded to the internet by users for other users. UGCs are unbiased content created by ordinary people with or without being paid by the brands that the content is about. What are The Common Types of User-Generated Content?   All contents that ordinary users create will belong to user-generated content. However, you may classify them under three main categories: text, pictures, and videos. In addition, user-generated content may include, but is not limited to, the following forms: Social Media Content.  Social media platforms have given people an immediate way to communicate and share content with their families and friends. Users will create content to get “likes” and even earn... --- ### Why Your Company Should be Good Will and Purpose-Driven > For any business to thrive in the current environment, it must stand for something more than profit and a purpose-driven website is crucial. - Published: 2021-06-30 - Modified: 2021-07-01 - URL: https://www.maxburst.com/why-your-company-should-be-good-will-and-purpose-driven/ - Categories: Branding, Company Identity, Content Marketing, Web Design, Web Development - Tags: Branding, Content Marketing, digital agency, reputation management, Search Engine Marketing, social media marketing, web design, web development, web trends What is a Purpose-Driven Website? Purpose and mission are a company’s reasons for existing. All of its business decisions and strategies are guided by these core principles. In today’s digital business landscape, it is important for a purpose-driven brand to showcase this mission on its website. This allows it to reach a broader audience and gain more support, putting it in a better position to do good. Consumers today have a higher level of expectation when it comes to choosing a brand. It is no longer enough for a company to offer premium-quality products or reliable services. For any business to thrive in the current environment, it must stand for something more than profit. Specifically, it must have a purpose-driven mission that is bigger than itself. Based on a recent study, 70% of consumers want to know first what a certain brand is doing to help answer pressing social and environmental issues before supporting it. The survey also says that 46% of the same respondents are more likely to buy from companies with perceptible social responsibility efforts. However, people are skeptical about corporate motivations whenever they hear news of companies donating to a cause or supporting community projects. Only 9% believe that the efforts are authentic, while 67% are only somewhat convinced. If you own or manage a company with a desire to help communities or preserve the environment, how can you assure your target audience that your intentions are authentic? The best way is to distill all your philanthropic sentiments into a clear, purpose-driven mission and integrate it into your web design. What is a Purpose-Driven Website? Purpose and mission are a company’s reasons for existing. All of its business decisions and strategies are guided by these core principles. In today’s digital business landscape, it is important for a purpose-driven brand to showcase this mission on its website. This allows it to reach a broader audience... --- ### How to Use LinkedIn Polls as Part of Your Marketing Strategy - Published: 2020-08-06 - Modified: 2020-11-05 - URL: https://www.maxburst.com/how-to-use-linkedin-polls-as-part-of-your-marketing-strategy/ - Categories: Company Identity, Content Marketing, Search Engine Marketing - Tags: Content Marketing, digital agency, social media marketing There was a time in 2014 when LinkedIn removed the polls feature, but that didn't last long, and they reintroduced them this year. It is time to look at how they can be best utilized in your digital marketing plan. You can create polls on profile pages, within user groups, and on individual pages, even inside an event. With 675 million users targeted at professionals and market peers, LinkedIn is a very influential platform. Understanding how to use all of its features to your benefit is very valuable. The page hosting a poll cannot vote, but page admins do have the option of voting on behalf of the page. Anyone who votes can see the percentage breakdown once they have cast their vote. If you are the poll creator or a page or group administrator, however, you can see a more detailed look at who has voted for what. The creator or viewers can see how many people have responded to the poll while it's active and once it's come to a close. Polls offer a unique combination of customer engagement and market research.   This can be a powerful tool for gathering information from connections you have built and gain insight on a variety of topics, including buying habits, interests, hobbies, trend opinions, and much more. The polls feature interface is straightforward to use and set up. The multiple-choice format allows for quick and easy creation, distribution, and data analysis, all in one simple process. There are lots of ways... --- ### 7 Online Marketing Strategies for a Sick Economy > Let’s look at seven online marketing strategies you can use to maintain a healthy company in a coronavirus-affected economic climate. - Published: 2020-03-24 - Modified: 2020-03-24 - URL: https://www.maxburst.com/7-online-marketing-strategies-for-a-sick-economy/ - Categories: Company Identity, Content Marketing, Search Engine Marketing, Social Media, Web Design, Web Development For business owners and executives, the coronavirus pandemic carries double the amount of worry and stress. If you fall into this group, you already know why. Like all of us, you’re probably worried about the health and safety of yourself and your loved ones, but you also have the added burden of trying to figure out how to keep your company running in the midst a set of unique challenges that seem to change day by day. For business owners and executives, the coronavirus pandemic carries double the amount of worry and stress. If you fall into this group, you already know why. Like all of us, you’re probably worried about the health and safety of yourself and your loved ones, but you also have the added burden of trying to figure out how to keep your company running in the midst a set of unique challenges that seem to change day by day. So, even though sorting out your website and online marketing strategy might not have been an initial concern, it’s something you’ve probably been thinking about over the last few days. In this short guide, we want to give you some simple ideas you can use to keep your business running as smoothly as possible in the weeks and months to come. Let’s look at seven online marketing strategies you can use to maintain a healthy company in a coronavirus-affected economic climate... #1 Sell What Your Customers Want This isn’t exactly groundbreaking advice, of course, but it’s worth beginning with the obvious: most experts predict that the coronavirus pandemic is going to be accompanied by a temporary economic slowdown. When you add the two together, you get lots of uncertainty. That means buying patterns are going to change a lot of industries. Figure out what it is your customers or clients are likely to want from you in the short-term and then adjust your website to emphasize those products or services. Whether it’s lower-cost... --- ### Hiring a Freelancer vs an Agency for Your Web Design Needs > When hiring a pro you’ll have the option of choosing between a freelance web designer or a web design company. Decide which is best for your company. - Published: 2020-03-11 - Modified: 2022-01-26 - URL: https://www.maxburst.com/hiring-a-freelancer-vs-an-agency-for-your-web-design-needs/ - Categories: Web Design, Web Development - Tags: web design, web development The Snapchat platform is a viable competitor to the other social juggernauts. One key point to remember is that Snapchat has a huge youth following and user base, so when looking to the future of social media business strategies this has to be considered. 78% of internet users between the ages of 18 and 24 use Snapchat and in 2018 was the preferred social media platform of 45% of teen users. With over 200 million active daily users and 54% of Snapchat users logging in every day, this has become a very important audience for businesses to navigate tapping into. Let’s take a look at some of the best ways you can be using Snapchat to benefit your business. The main difference between hiring a freelancer versus a web design company is your project goal. Web design trends and best practices are always growing at an incredible pace. According to the Bureau of Labour and Statistics, Employment of web developers are projected to grow 13 percent from 2020 to 2030. Much faster than the average for other professions. With increased growth in e-commerce sectors and the expansion of mobile accessibility, web design is an abundant field with countless specialist possibilities. A quality website can be the key to success for a small business or even an established company. Web presence is a crucial piece of marketing success in today's world. The value of an effective website has been shown consistently for many years. There are many tools to boost viewer engagement, and many decisions to make along the way towards building a successful website. There are so many options when it comes to website design. Finding what you need can be a challenge. Building a website can be an enormous undertaking and a large investment of time and money. Choosing how to go about creating a website can be an incredibly important decision for any business. Consider these pros and cons when choosing what’s right for your company. Calculating Your Web Design Goals It is important to understand your needs and what a web designer can offer. The term web design can be used to cover many aspects of creating a web presence. There are many facets of a... --- ### 9 Effective Ways to Use Snapchat for Business > The Snapchat platform is a viable competitor to the other social platforms. Take a look at some of the best ways to use Snapchat to benefit your business. - Published: 2020-01-18 - Modified: 2020-01-18 - URL: https://www.maxburst.com/9-effective-ways-to-use-snapchat-for-business/ - Categories: Company Identity, Search Engine Marketing, Social Media - Tags: Content Marketing, Search Engine Marketing, social media marketing The Snapchat platform is a viable competitor to the other social juggernauts. One key point to remember is that Snapchat has a huge youth following and user base, so when looking to the future of social media business strategies this has to be considered. 78% of internet users between the ages of 18 and 24 use Snapchat and in 2018 was the preferred social media platform of 45% of teen users. With over 200 million active daily users and 54% of Snapchat users logging in every day, this has become a very important audience for businesses to navigate tapping into. Let’s take a look at some of the best ways you can be using Snapchat to benefit your business. Social media has become a dominating force when it comes to business strategy and marketing plans. 50% of shoppers have made purchases on the recommendation of social media content. This combined with the sheer number of active social media users and the amount of time that people average spending engaging with social media content, it is clear to see that social media is one of the most important areas that a business can focus their attention on today. Sometimes business engagement and social media marketing on different platforms can seem like a no brainer. It is basically impossible to ignore the impact that Facebook, YouTube, and Instagram can have on your business. But there are other social networks and platforms that can also be offering your business a lot of benefits if you choose to include them in your social media plan. Enter Snapchat. This platform isn’t new, but it is now a viable competitor to the other social juggernauts. One key point to remember is that Snapchat has a huge youth following and user base, so when looking to the future of social media business strategies this has to be considered. 78% of internet users between the ages of 18 and 24 use Snapchat and in 2018 was the preferred social media platform of 45% of teen users. With over 200 million active daily users and 54% of Snapchat users logging in every day, this has become a very important audience for businesses to navigate tapping into. Let’s take... --- ### 4 Core Elements to Help Your Brand’s SEO Strategy Succeed > Being on top of search results is important. Let’s examine four core elements you can use to build a more competitive SEO strategy for your brand. - Published: 2019-12-13 - Modified: 2019-12-13 - URL: https://www.maxburst.com/4-core-elements-to-help-your-brands-seo-strategy-succeed/ - Categories: Content Marketing, Search Engine Marketing, Web Design - Tags: Content Marketing, SEO, web design To excel in organic search results, brands must be armed with a toolbox of strong SEO tactics and strategies. Before you can take your SEO to the next level, you must identify where you are currently and what to do next. Here at MAXBURST we understand the importance of being on top of search results so together, let’s examine four core elements you can use to build a more competitive SEO strategy for your brand.   In today’s competitive online landscape, SEO is more essential than ever. Nearly 35% of U. S. Consumers in 2018 initiated their online purchases using Google or an alternative search tool — more than three times the amount that began at retailers’ apps or sites, and second only to searches starting at Amazon. To excel in organic search results, brands must be armed with a toolbox of strong SEO tactics and strategies. Before you can take your SEO to the next level, you must identify where you are currently and what to do next. Here at MAXBURST we understand the importance of being on top of search results so together, let’s examine four core elements you can use to build a more competitive SEO strategy for your brand. 1. Crawlability: Establish your SEO groundwork To show up in search results, your site must be discovered by search engines. In other words, if you’re beginning from scratch or have never utilized SEO, your first mission is ensuring your site is visible to search engine crawlers. One frequent issue here is simple to remedy: your site’s robots. txt file. Retailers and brands often disregard this tiny file, but attaching instructions to it lets crawlers know which pages you wish to have indexed and which you don’t. You’ll also want to display your site structure to crawlers for enhanced indexing. This will likely require you to update and expand your sitemap or design one from the ground up. The optimal sitemap for SEO crawlability comprises... --- ### How to Design a Beautiful Website That Drives Conversions > Smart marketers know that an intelligent web design can make a huge difference in conversion rates. Digital first impressions can make or break your credibility as a business. - Published: 2019-11-25 - Modified: 2019-11-25 - URL: https://www.maxburst.com/how-to-design-a-beautiful-website-that-drives-conversions/ - Categories: Company Identity, Content Marketing, Web Design, Web Development - Tags: Content Marketing, digital agency, web design, web development Smart marketers know that an intelligent web design can make a huge difference in conversion rates. Digital first impressions can make or break your credibility as a business. We’ve got some design tips to help you make the best impression on your website’s visitors. Smart marketers know that an intelligent web design can make a huge difference in conversion rates. Digital first impressions can make or break your credibility as a business. We’ve got some design tips to help you make the best impression on your website’s visitors. Load Time Everyone knows that a lengthy load time can increase website bounces and reduce conversions. However, according to MachMetrics, a site speed monitoring service, you start losing visitors after just 3 seconds, the ideal load time. Consumers’ shortening attention spans are unwilling to wait for long load times when Google is just a click away – potentially leading them to competitors’ speedier websites. If you want to boost conversions, you need to find ways to make your website load faster. Compressing images is an easy way to do this. In addition to paying attention to file types, the images on your website could probably suffice to be a bit smaller on-screen, too – in fact, a smaller image is sure to be more mobile-friendly. Removing unnecessary animations, videos that play automatically, and rotating banners may also make a website run more smoothly. In 2018, 52. 2% of all website traffic was through mobile, so always be sure to check on your website’s mobile functionality after assessing the desktop version of your site. Hick’s Law Hick’s Law, or the Hick-Hyman Law, describes the time it takes for an individual to make a decision based upon the number of choices he or she is given. Increasing the number... --- ### Common Facebook Marketing Problems & How to Fix Them > Here are some of the most common Facebook marketing problems and how to fix them. Facebook is one of the largest, most robust social media marketing platforms for businesses. - Published: 2019-10-09 - Modified: 2019-10-09 - URL: https://www.maxburst.com/common-facebook-marketing-problemsand-how-to-fix-them/ - Categories: Company Identity, Content Marketing, Search Engine Marketing - Tags: Content Marketing, Search Engine Marketing, social media marketing Facebook is one of the largest, most robust social media marketing platforms for businesses. Advertising and building audience engagement can be a cinch for some and a nightmare for others. Fortunately, social media managers tend to make the same mistakes, and there is usually a relatively simple solution. Here are some of the most common Facebook marketing problems and how to fix them. Facebook is one of the largest, most robust social media marketing platforms for businesses. Advertising and building audience engagement can be a cinch for some and a nightmare for others. Fortunately, social media managers tend to make the same mistakes, and there is usually a relatively simple solution. Here are some of the most common Facebook marketing problems and how to fix them. Never Creating Marketing Goals Before we dive too deep into Facebook marketing, it’s important to ask yourself what your goals are. You might ask yourself the following questions to start: Do I want to get follows and likes for vanity purposes? Is building audience engagement my top priority? Is social media a listening or customer service tool for my brand? Do I expect social media to build awareness about my brand or is it merely a tool to convert sales? It’s also okay to have no major goals at all. Many businesses simply use Facebook as a placeholder to show that they are modern, and to avoid the potential for social identity theft. After you’ve determined what you want to achieve on Facebook, write your goals down. Get specific. They might look something like: By August, I want to have 100 new likes on my Facebook page. By the end of the month, I want to increase engagement by 20%. I want to make at least three sales from Facebook ads. Take a look at your goals from time to time. Make sure you’re on the right... --- ### How to Quickly Generate Content Ideas for Your Blog or YouTube > If you run a blog or a YouTube channel, odds are that there has been a period of time when you were at a loss on what to create content about. - Published: 2019-09-17 - Modified: 2019-09-17 - URL: https://www.maxburst.com/how-to-quickly-generate-content-ideas-for-your-blog-or-youtube/ - Categories: Company Identity, Content Marketing, Search Engine Marketing When coming up with fresh content ideas, you should first figure out how many pieces of content you ideally need over the course of a month. Sit down and brainstorm for a few hours and drum up as many topics as you can.   If you run a blog or a YouTube channel, odds are that there has been a period of time when you were at a loss on what to create content about. Times like these can make it difficult to keep up with a demanding posting schedule, but content creation doesn’t have to be a chore. When coming up with fresh content ideas, you should first figure out how many pieces of content you ideally need over the course of a month. Sit down and brainstorm for a few hours and drum up as many topics as you can. Still having trouble? These tricks to quickly generate creative content ideas for your blog or YouTube will make this process much easier! Read on to learn more so you never have to worry about that nagging creative block again. 1. ) Consider the Content You Already Create To start, think about the content you’re producing now and how it resonates with your audience. Do they enjoy your posts or videos? If so, consider creating similar content in the future. If not, you may want to go in another direction. If you run a food blog about local restaurants and have access to a tool like Google Analytics, for example, it’s easy to tell which posts are performing well. Perhaps your blog posts about how to make fancy Italian dishes from scratch aren’t doing well, but your articles about local upscale Italian restaurants get a ton of hits. Based on that data, it... --- ### 9 Simple Ways to Enhance Your Retargeting Ad Campaigns > Retargeting is a powerful form of digital advertising in which audiences are targeted with specific ads based upon their online behavior. - Published: 2019-09-06 - Modified: 2019-09-06 - URL: https://www.maxburst.com/9-simple-ways-to-enhance-your-retargeting-ad-campaigns/ - Categories: Content Marketing, Search Engine Marketing, Web Design - Tags: Remarketing Campaign, web design As marketers here at Maxburst, we would love to exist in a world in which most online visitors turn into customers, but the fact is the buying process is exceedingly complex. As a matter of fact, only two percent of your online traffic will convert into customers upon initial visit.   Retargeting is a powerful form of digital advertising in which audiences are targeted with specific ads based upon their online behavior. In short, retargeting campaigns convert “would-be shoppers” into bona fide paying customers for your business. As marketers here at Maxburst, we would love to exist in a world in which most online visitors turn into customers, but the fact is the buying process is exceedingly complex. As a matter of fact, only two percent of your online traffic will convert into customers upon initial visit. Regardless of whether you’re just beginning or a skilled expert, these nine simple retargeting strategies will help elevate your campaigns to new heights. 1. Content is still king The goal of retargeting is to accelerate conversions, but you need to offer users something of significance to expedite that process. The wonderful thing about retargeting with content is that it gives you an opportunity to connect with and offer value to prospects who aren’t yet prepared to purchase. For an individual who is only mildly interested in your product, a timely eBook or whitepaper could subtly push them towards a purchase. Supposing you have a substantial set of content already developed for other purposes, this strategy shouldn't cut into your budget. To determine which parts of content to incorporate into your campaign, establish what your top performers are predicated on behavior data. How you interpret that is up to you - time on page or views/downloads can be excellent places to begin. If you... --- ### 5 Unique Ways to Build Better Customer Loyalty > In a time with this many consumer options and immense competition, developing customer loyalty is critical to your success as a small business owner. - Published: 2019-07-26 - Modified: 2019-07-26 - URL: https://www.maxburst.com/5-unique-ways-to-build-better-customer-loyalty/ - Categories: Branding, Company Identity, Content Marketing, Search Engine Marketing, Web Design - Tags: Branding, Content Marketing, digital agency, Search Engine Marketing, web design   In a time with this many consumer options and immense competition, developing customer loyalty is critical to your success as a small business owner. Small businesses who fail to secure fervent and passionate customers will struggle to survive. The online world is full of tips and tricks on how you can identify, win and maintain that treasure trove of clientele; so, why write another blog post? Because it's time to approach customer loyalty from a fresh and unique perspective. Below we detail five small businesses that developed thriving businesses, devoted fans, and loyal customers while thinking outside of the box. Principle 1: Learn to Say No Small business ownership often requires that you have to say yes. On the other hand, when it comes to building devoted clientele, a strong “no” is frequently more effective than a handful of lukewarm or hollow “yeses” can ever be. Florisan Wedding and Event Design's Lynn Jawitz is a well-known florist in New York City. By virtue of her background in law, Lynn is aware of the potential consequences of certain client demands. Towering floral arrangements that spill off the table are widely requested, but in Lynn’s opinion, they pose a significant hazard – a responsibility Lynn won't accept. She is willing to say no, and take a financial hit, when it comes to adhering to her principles, ensuring the welfare of her customers and safeguarding her business. Instead of forfeiting customers because of this refusal, Lynn has found that clients are appreciative... --- ### 5 Simple Steps to Creating the Perfect Sales Funnel > Sales funnels have been around for ages, because even in a world without the internet, businesses still had to find dependable ways to entice buyers. - Published: 2019-06-17 - Modified: 2019-06-17 - URL: https://www.maxburst.com/5-simple-steps-to-creating-the-perfect-sales-funnel/ - Categories: Search Engine Marketing, Content Marketing, Web Design - Tags: Content Marketing, digital agency, Search Engine Marketing, web design, web development   Whether you run a brick and mortar business or sell online, having a sales funnel in some capacity is essential to your success. Bringing prospects into your funnel on a regular basis that you can then market and promote your products/services to over a period of time is critical for any business. Failing to incorporate a system that is continually being optimized and tested to maximize value from each customer severely limits your business's ability to increase its revenues and may very well result in leaving the majority of its potential earnings on the table. In other words, integrating a sales funnel into your marketing plan isn't just an option, it's a necessity. Before we dive into the steps necessary to create a successful sales funnel, it's important to define what a sales funnel is. In short, a sales funnel is defined as a series of steps intended to lead visitors towards a buying decision. The steps are constructed of marketing assets that aid you in selling, like landing pages and emails. Sales funnels have been around for ages, because even in a world without the internet, businesses still had to find dependable ways to entice buyers. However, as time has passed, they’ve just become simpler to construct and operate. Now, with the abundance of tools available online, small businesses — such as yours — can measure and optimize the buying process — or greatly reduce the sales cycle. This is exciting news for you as a small business... --- ### MAXBURST is a 2019 New York City Excellence Award Winner > MAXBURST was awarded a 2019 New York City Excellence Award by UpCity. We were selected as one of the top 20 out of 667 marketing service providers in NY. - Published: 2019-06-03 - Modified: 2019-06-03 - URL: https://www.maxburst.com/a-2019-new-york-city-excellence-award-winner/ - Categories: Branding, Web Design - Tags: digital agency, UpCity   The results are in! MAXBURST has been awarded a 2019 New York City Excellence Award by UpCity. Out of 667 marketing service providers in New York, we were selected as one of the top 20 based on our UpCity Rating, which measures digital recommendability by reviews, search score, domain authority and more. By having our services listed on UpCity and featured as one of the top 20 agencies in New York, we’re able to cut through the noise, standout and create trust with prospective buyers. It’s an honor for us to be represented on the City Excellence Award List. The infographic below goes more into detail on what makes a great agency in New York and stats that highlight New York as a marketing hub in North America. UpCity helps businesses find marketing providers they can trust. The UpCity Marketplace creates and empowers successful relationships between businesses and marketing service providers. We provide transparency and insights to dramatically improve the marketing partner selection and purchase experience. Over 225,000 businesses visit UpCity each month seeking marketing services from over 33,000 providers in over 600 cities in North America. UpCity helps partners in the marketplace grow their business and build their digital recommendability. Heidi Sullivan SVP, Product & Marketing www. UpCity. com --- ### Why A Good Website Is Your Sales Team’s Best Friend > Let’s look at a few of the reasons successful sales producers will always come to love a website that has been created with their sales needs in mind. - Published: 2019-05-24 - Modified: 2019-05-24 - URL: https://www.maxburst.com/why-a-good-website-is-your-sales-teams-best-friend/ - Categories: Search Engine Marketing, Content Marketing, Web Design - Tags: Content Marketing, Search Engine Marketing, web design, web development Does your website and sales team work together? Or, is your online presence more like an online brochure that seems like a distraction – or worse, a competitor – for the men and women who bring you new accounts? It’s unfortunate, but a lot of small and medium-sized businesses don’t have anything approaching a cohesive strategy when it comes to blending online and off-line campaigns. Often, their websites are completely disconnected from other live sales efforts. They either haven’t considered the ways they could benefit from using modern online tools to boost sales, or have put off these upgrades because they think they don’t need them. That’s unfortunate, because a good website should be your sales team’s best friend. It should not only provide them with new avenues to reach clients, but also support them when they’re working in person, over the phone, or in the field. While some companies are fighting this trend in following behind the curve, others are embracing the idea of using traditional sales strategies and human contact with digital age convenience. Want to take a guess at which group is coming out ahead? Let’s look at a few of the reasons successful sales producers will always come to love a website that has been created with their needs in mind... A Strong Website Can Generate Leads All the Time As we noted in a recent post, your business website should be designed and marketed with the goal of delivering sales opportunities to your phone, office,... --- ### 7 Visual, Mobile, and Web Content Trends for 2019 > Many websites today are hardly recognizable when you compare them with the websites of ten, or even five, years ago. We see lots of video and other visuals, more mobile-friendly user experiences, some longer content, more experts finding their online niches, and heavily customer-centered stories to improve content marketing. - Published: 2019-04-25 - Modified: 2019-04-25 - URL: https://www.maxburst.com/7-visual-mobile-and-web-content-trends-for-2019/ - Categories: Company Identity, Branding, Content Marketing - Tags: Branding, Content Marketing, Mobile Responsive, web design, website design trends Many websites today are hardly recognizable when you compare them with the websites of ten, or even five, years ago. We see lots of video and other visuals, more mobile-friendly user experiences, some longer content, more experts finding their online niches, and heavily customer-centered stories to improve content marketing. Read on for seven key trends that we at Maxburst see in 2019.  Many websites today are hardly recognizable when you compare them with the websites of ten, or even five, years ago. We see lots of video and other visuals, more mobile-friendly user experiences, some longer content, more experts finding their online niches, and heavily customer-centered stories to improve content marketing. Read on for seven key trends that we at Maxburst see in 2019.   Visual Trends Designs are ever evolving on the web, and various industries have their own trends and preferences. Here are just a few. Cinemagraphs We often come across business owners who are frustrated with the appeal of their websites. They want a site that holds visitors’ attention, keeps visitors on their webpages longer, and displays the branded creativity of the company. As subtle animations within still photos, cinema graphs accomplish these goals. According to Tripwire Magazine, cinemagraphs were introduced in New York by fashion photographer Jamie Beck and motion graphics designer Kevin Burg. Brands like Coca Cola and Tiffany & Co. use them in advertising. As competition for ad and page views increases, we anticipate that the creative use of cinemagraphs and other innovative graphics will also grow. 3D Imaging Web designers use 3D to show depth, as well as the inside of objects. This allows viewers to examine cross-sections and the inner workings of products and devices. 3D is used in medicine, scientific visualization, mapping, marketing, and other scenarios in which alternate points of view are very important. Interested readers can see a wide variety of examples... --- ### MAXBURST Allures GoodFirms Attention For Its Spectacular SEO Services > SEO services offered by MAXBURST catches GoodFirms’ attention and is soon expected to be recognized among the top search engine optimization agencies globally at GoodFirms along with its web development services. The firm also gets recognized for its efforts in web designing at New York. - Published: 2019-03-12 - Modified: 2019-03-12 - URL: https://www.maxburst.com/maxburst-allures-goodfirms-attention-for-its-spectacular-seo-services/ - Categories: Company Identity, Content Marketing, Search Engine Marketing - Tags: Awards, GoodFirms, SEO, web design   SEO services offered by MAXBURST catches GoodFirms’ attention and is soon expected to be recognized among the top search engine optimization agencies globally at GoodFirms along with its web development services. The firm also gets recognized for its efforts in web designing at New York. About MAXBURST This design, development and marketing company - MAXBURST was founded in Long Island in 2007 and today has its offices in New York City. Not only do they build the sites but also they help in its maintenance, security and consulting. The developers at the firm deploy the latest technology to give birth to the ideas of their clients. Keen to provide a personal experience to clients, their goal is to provide an apt platform to them so that they get valuable online presence to display their worth. This has helped them in building meaningful relations with customers in the long run. Their focus on creativity that can compel the end users has led them to deliver products which are user-friendly and customer-centric. They always keep their eyes on achieving clients’ business goals. Such factors have led giants like Couristan, Transervice Logistics, GarageTek, and Accommodations Plus International to end up to their client list. GoodFirms’ Assessment Process GoodFirms evaluates the services provided by MAXBURST with its one of its kind research process. This process considers three core parameters namely Quality, Reliability and Ability. The quality factor considers the essence of services provided by the firm and the feedback from the clients. The... --- ### 9 Original Branding Ideas To Leverage In 2019 and Beyond > Here at MAXBURST, our mission is to develop brands that resonate in the in the hearts and minds of individuals. That’s why we’re here today to share with you a list of 9 unique branding ideas that will elevate your branding efforts in 2019 and beyond. - Published: 2019-02-12 - Modified: 2019-02-12 - URL: https://www.maxburst.com/9-original-branding-ideas-to-leverage-in-2019-and-beyond/ - Categories: Branding, Content Marketing, Web Design - Tags: Branding, Content Marketing, web design Each task seems no less essential than the next, and in the blink of an eye, you find yourself swamped with things that need to be done yesterday. In the midst of all of the chaos, it’s easy to believe that branding your business is something you can put on the back burner. After all, with all of those overlooked bills piling up on your desk, you barely have the time to concentrate on branding your business. While juggling a multitude of tasks, you totally overlook the most critical element of establishing a thriving business. By neglecting to build a brand and creating awareness around that brand, you’re unwittingly depriving your business of the highest pinnacle of success it can reach. You’re nurturing a business that could acquire a stronger position in the market — if it had the support of a registered and notable brand. Here at MAXBURST, our mission is to develop brands that resonate in the in the hearts and minds of individuals. Brands that people fall in love with. That’s why we’re here today to share with you a list of 9 unique branding ideas that will elevate your branding efforts in 2019 and beyond. Each task seems no less essential than the next, and in the blink of an eye, you find yourself swamped with things that need to be done yesterday. In the midst of all of the chaos, it’s easy to believe that branding your business is something you can put on the back burner. After all, with all of those overlooked bills piling up on your desk, you barely have the time to concentrate on branding your business. While juggling a multitude of tasks, you totally overlook the most critical element of establishing a thriving business. By neglecting to build a brand and creating awareness around that brand, you’re unwittingly depriving your business of the highest pinnacle of success it can reach. You’re nurturing a business that could acquire a stronger position in the market — if it had the support of a registered and notable brand. Here at MAXBURST, our mission is to develop brands that resonate in the in the hearts and minds of individuals. Brands that people fall in love with. That’s why we’re here today to share with you a list of 9 unique branding ideas that will elevate your branding efforts in 2019 and beyond. 1. Identify Your Archetype Conceived by popular psychologist Carl Jung, the idea of archetypes means shaping your brand on notable characters from well-known folklore, fables, and novels. Throughout the years, many distinguished brands across the globe have utilized this branding tactic to ensure their brand resonates with their target market. For... --- ### 10 Lessons From A Successful Decade In Web Design > Experience is the greatest teacher. That's true in just about any human endeavor, even web design where things are constantly changing & evolving - Published: 2019-01-22 - Modified: 2019-01-22 - URL: https://www.maxburst.com/10-lessons-from-a-successful-decade-in-web-design/ - Categories: Search Engine Marketing, Web Design, Web Development - Tags: successful web design, web development, website design Experience is the greatest teacher. That's true in just about any human endeavor, even the world of web design where things are constantly changing, shifting, and evolving. To us, this isn’t just a nice sentiment or a generalization. After years of client work, we are better now than we’ve ever been. The big wins and hard knocks we’ve picked up on the path to becoming recognized as one of America’s fastest-growing firms by Fortune magazine have taught us some lessons we couldn’t have picked up otherwise. Experience is the greatest teacher. That's true in just about any human endeavor, even the world of web design where things are constantly changing, shifting, and evolving. To us, this isn’t just a nice sentiment or a generalization. After years of client work, we are better now than we’ve ever been. The big wins and hard knocks we’ve picked up on the path to becoming recognized as one of America’s fastest-growing firms by Fortune magazine have taught us some lessons we couldn’t have picked up otherwise. Those little bits of wisdom are priceless to the Maxburst team, of course, but they have a lot of value to you as a business owner or marketer, too. So today we want to share 10 of the most important lessons we’ve picked up in more than a decade as a leading New York Web design and online marketing firm... #1 Everything Starts With Industry Knowledge One thing new clients tend to notice about us is that we ask a lot of questions. That’s not by accident. We figured out a long time ago that everything in the world of web design and online marketing – from the layout you put on your home page to the keywords you choose to target on Google – needs to flow from an understanding of what your business is and who your customers are. If you don’t have the right information or fail to share with your creative team, you're never going to reach your full sales... --- ### The Importance of Deliberate Website Navigation Design (and How to Improve It) > Poor website navigation creates user frustration. Follow these best practices to help better organize your website’s content and navigation to improve user engagement and conversions. - Published: 2018-12-11 - Modified: 2018-12-11 - URL: https://www.maxburst.com/the-importance-of-deliberate-website-navigation-design-and-how-to-improve-it/ - Categories: Web Design, Web Development - Tags: web development, web trends, website design, website design trends By Danny Wong An underappreciated aspect of your website is its navigation. It draws attention to key pages that should give audiences a deeper understanding behind your brand values and the advantages of your product suite or service offering. For website owners, well-designed navigation reduces bounce rates, increases visitor engagement and indirectly boosts conversions. That’s because customers who are able to easily navigate your website will be equipped with the information they need to make a positive purchasing decision. Poor website navigation, on the other hand, creates user frustration. When visitors find it difficult to locate the information they are looking for and must click several links and scan several pages, they are more likely to abandon your website and seek out your competition. To help you better organize your website’s content and navigation to improve user engagement and conversions, follow these best practices: Create an experience that caters to your specific customer Most visitors that land on your website arrive there with enough context regarding your product or service offering. Use this to your advantage by creating a website navigation that’s simple yet descriptive. Home About Us Services (with a drop-down menu) Portfolio Blog Contact Request a Quote As a web design company and SEO agency, we know that prospective clients want to know more about our design philosophy and marketing approach, which we’ve included in the About Us section. Under Services, we’ve listed our various areas of expertise so potential partners can learn more about what we can... --- ### Is Your Website Ready for 2019? > An Outdated Website Hurts Your Credibility. There is a big difference between a bad company and a bad website. That can be a problem for marketers and customers alike. - Published: 2018-11-20 - Modified: 2018-11-20 - URL: https://www.maxburst.com/is-your-website-ready-for-2019/ - Categories: Web Design, Web Development - Tags: web design, web development, website design trends, Website Redesign Here at Maxburst, we have something of a love/hate relationship with bad websites. On the one hand, when a business owner or executive comes to us with a web presence that is outdated or poorly-designed, it’s a good thing because we know we can help them to see some really amazing improvements. But on the other hand, we are well aware that there are a lot of people out there who don’t realize just how they are being held back by a bad website... or what it could actually be costing them. This notion hit home in the past few months as we found ourselves looking for a few new vendors to help out with our growing company. It’s been wonderful watching our clients succeed and send us referrals as their favorite New York Web Design team but expanding means looking for help from lawyers, accountants, financial planners, and numerous other professionals. When we started checking out potential vendors we did exactly what you would – gathered some suggestions and did a bit of research on the Internet. Unfortunately, some of the candidates who were pointed out to us had websites that were really underwhelming. You could say we are biased, but seeing a supposedly-successful professional firm with a poor digital presence made us wonder about other aspects of their practices that might be neglected. Ultimately, several were scrapped from our list before we even made our initial contacts. There were simply too many good choices to spend time on... --- ### 6 Ways You Can Implement Social Media to Enhance Your Brand > To successfully design a brand’s presence online, you of course need captivating ideas. However, just as important is the ability to adapt. - Published: 2018-11-01 - Modified: 2018-11-01 - URL: https://www.maxburst.com/6-ways-you-can-implement-social-media-to-enhance-your-brand/ - Categories: Company Identity, Content Marketing, Search Engine Marketing - Tags: Content Marketing, Search Engine Marketing, social media marketing Social media continues to become part of everyday life more so than ever before. It’s not surprising to notice that some grandparents even have their own Facebook profile. What this essentially means is that the possibilities, in terms of the target demographics, the possibilities are seemingly endless. The social media marketing landscape continues to change as fast as social media itself. To successfully design a brand’s presence online, you, of course, need captivating ideas. However, just as important is the ability to adapt. If you’re not allowing your brand to be dynamic, you’ll be missing out on exposing your brand to users of both emerging social networks as well as even the outdated ones. With that in mind, it’s critical to understand the landscape of social media as it is currently, especially if you’d like to see your online marketing efforts become fruitful. 1) E-Commerce and Social Media With the exponential growth of social media use, the most logical move to make would be to integrate social media and e-commerce. As obvious as that may seem, surprisingly it has only been implemented as of recently and despite being a great monetary asset, the idea hasn’t been universally adopted just yet. Nonetheless, people are now, for the most part, used to the idea of shopping and ultimately making a purchase through the use of smartphones and tablets. Implementing an e-commerce component to your social media presence can promote sales and engagement as well. Twitter, having added a “buy” button, is a... --- ### What Gutenberg Means for Your WordPress Business Website > There are some big changes coming to WordPress. The world’s most popular content management system is getting a new publishing interface called Gutenberg. - Published: 2018-09-12 - Modified: 2018-09-12 - URL: https://www.maxburst.com/what-gutenberg-means-for-your-wordpress-business-website/ - Categories: Web Design, Development, Web Development - Tags: Gutenberg, web design, web development, WordPress You might’ve missed the news, if you didn’t pay much attention to the world of web design and online marketing over the summer, but there are some big changes coming to WordPress. Specifically, the world’s most popular content management system is getting a new publishing interface. That means what you’ll see when you decide to post an article is going to be different than the traditional WordPress menus that have been with us for many years. We suspect this might catch a lot of business owners and marketers by surprise, so let’s take a look at a few things you’ll need to know so you can get up to speed... Getting to Know the New WordPress Interface Appropriately named after Johannes Gutenberg, who invented the printing press just over five centuries ago and made it easier than ever for authors to share their work with the world, the new WordPress interface is more user-friendly. It was designed to be more intuitive, relying on more visuals and push-button tools than HTML coding. That’s probably going to be a welcome change for millions of users. In a general sense, the Gutenberg platform looks more like a modern word processing or publishing app, with text and visual tools that are easier to understand. That should significantly reduce the learning curve for new or infrequent users, while at the same time making it easier to integrate new features and functions going forward. If you want to see Gutenberg for yourself, you can install it... --- ### How to Set up a Proper Remarketing Campaign for Success > Remarketing is a powerful way to help turn visits to your site into sales. But it's more than just bombarding previous visitors with ads. Learn how to set up a remarketing campaign that works with this guide. - Published: 2018-07-23 - Modified: 2018-07-23 - URL: https://www.maxburst.com/how-to-set-up-a-proper-remarketing-campaign-for-success/ - Categories: Content Marketing, Search Engine Marketing - Tags: Remarketing Campaign Remarketing is a powerful way to help turn visits to your site into sales. But it's more than just bombarding previous visitors with ads. Learn how to set up a remarketing campaign that works with this guide. Remarketing is the name of the game online. It's the reason you look at a product once and it seems to be everywhere else you look. Google ads, sidebars, email offers - they're all related to remarketing campaigns. How do they work? How do you set them up? Are they effective? We're answering those questions in the article below. What is a Remarketing Campaign How many times do you click through a link to check out a product, don't end up buying it, and click away? If you're anything like the average web user, the answer is a lot. Let's say you did this with a certain brand of a stethoscope. After you close out of the manufacturer's site, you start seeing sidebar, Facebook or other ads from that exact manufacturer. It feels like they're following you around the web. How do they do that? With remarketing. They are, so to speak, following you. Advertisers who use remarketing put a small undetectable code on their site. When someone clicks into that site, the code places an anonymous (they don't know who you are) tracker with your server address. That's called a cookie. Based on their remarketing campaign settings, they can use that cookie to show you their products via ads. The hope is... --- ### 10 Reasons Why Your Business Needs a Social Media Specialist > Social media is an important part of marketing your business. Check out these reasons why you should consider hiring a social media specialist for your business. - Published: 2018-06-13 - Modified: 2018-06-13 - URL: https://www.maxburst.com/10-reasons-why-your-business-needs-a-social-media-specialist/ - Categories: Search Engine Marketing, Web Design - Tags: social media marketing   If you're on the fence about the importance of social media for your business success, it's time to hop over to the bright side. There are countless statistics demonstrating the effect that a savvy social media strategy can have on a business's bottom line. For example, did you know that 71% of consumers report that they'd recommend a company to others if they have a positive social media experience with them? Imagine how you could grow your customer base. To truly benefit from all social media can offer for your business, consider bringing on a team member responsible for this area of operation. A skilled and experienced social media specialist can implement the right strategies to get you the return on investment you're after. Not quite sold on the idea of hiring a social media manager? Read on for 10 reasons why your business needs a social media specialist. 1. Social Media Affects the Entire Business Social media isn't just for posting exciting updates about your product offerings or for gathering customer feedback. You should be taking advantage of social media for those capabilities and so much more. You may initially think that only your public relations and marketing teams can benefit from social media. That is no longer the case. The ideal social media presence can help your business thrive in virtually all departments, from human resources to customer service. Think about how your social media image can impact current and possible future employees, current customers, and potential... --- ### As of July 2018, Google is Locking Up Your Firm’s Website and Throwing Away the Key > Earlier this year Google announced a significant change in how they will rank websites for mobile searches. As of July 2018, Google will now consider the “site speed” or loading time of your mobile site as part of its ranking algorithm. This aptly titled “Speed Update” will lower the rankings of certain sites. - Published: 2018-06-01 - Modified: 2018-06-01 - URL: https://www.maxburst.com/google-is-locking-up-your-firms-website-and-throwing-away-the-key/ - Categories: Development, Search Engine Marketing, Web Development - Tags: Gogole, Search Engine Marketing, Search Engine Optimization, SEO, web development Earlier this year Google announced a significant change in how they will rank websites for mobile searches. As of July 2018, Google will now consider the “site speed” or loading time of your mobile site as part of its ranking algorithm. This aptly titled “Speed Update” will lower the rankings of certain sites under certain conditions within the mobile search results pages. Google maintains the update will only affect pages that “deliver the slowest experience to users” and will only affect a “small percentage of queries” in total. However, considering that Google processes some 3. 5 billion search queries per day, that “small percentage” can amount to millions of affected websites. You don’t want your firm’s website to be one of those affected. While the speed update isn’t as significant as previous Google algorithm updates, you should be aware of the potential ramifications and prep your website ahead of time if you value your Google ranking. Why Page Speed and Why Now? The search industry leader has increasingly prioritized page speed or page loading times in recent years. Google has used page speed as a ranking factor for desktop searches as far back as April of 2010. In February 2016, Google began highlighting AMP pages (Accelerated Mobile Page technology aimed at speeding up mobile page rendering and content delivery) within their mobile search result pages. Even more recently, they’ve made the switch to the Mobile First Index shifting overall search results towards favoring the mobile version of the website over the desktop version. This ongoing series of... --- ### Website Design and Development 101: A Primer on Page Load Time > Page load time is a measurement which quantifies the amount of time it takes for the contents of a page to display to users. The clock starts as soon as a visitor enters the page and ends when all items on the page are fully loaded on their browser. - Published: 2018-04-21 - Modified: 2018-04-21 - URL: https://www.maxburst.com/a-primer-on-page-load-time/ - Categories: Web Design, Web Development - Tags: image optimization, PageSpeed By Danny Wong In an increasingly on-demand world, audiences everywhere expect information to be delivered fast and efficiently. Their encounter with your website should be no different. Our team has audited hundreds of websites in recent years and noticed an overwhelming majority of them have one common problem: painfully slow page load times which are crippling their businesses. What is page load time? Page load time is a measurement which quantifies the amount of time it takes for the contents of a page to display to users. The clock starts as soon as a visitor enters the page and ends when all items on the page are fully loaded on their browser. However, some websites have faster page load times while others have slower ones. To test your website’s current performance, use tools such as Google’s PageSpeed Insights or Pingdom Website Speed Test. Upon completion of the tests, record the calculated speed and optimization scores along with any recommendations provided to reference later. The downsides of slow web pages Within seconds, the modern consumer can research information on any topic that interests them. As a website manager, the hope is that their search leads them to your website where they’ll also stick around. It’s easy to assume that their only expectation, in this instance, would be accurate and thorough answers to all of their questions. Indeed, that helps. But what’s also very important is how quickly they can access the information you’ve provided. A 2017 survey from Akamai analyzed 10... --- ### Maxburst Named a Web Design & Development Leader by Clutch > Clutch analyst work with B2B service provides to conduct validated client interviews in order to maximize the experience for both vendors and buyers. Since our 2014 debut on Clutch, Maxburst has had 7 client reviews on the ratings platform. - Published: 2018-04-11 - Modified: 2021-09-20 - URL: https://www.maxburst.com/maxburst-named-a-web-design-development-leader-by-clutch/ - Categories: Web Design, Web Development Clutch recently released a report unveiling 204 companies that provide the best creative, design, and development services in New York. We are happy to announce that based on in-depth client feedback, Maxburst was recognized in 4 different research categories including being listed as a top web design company. About Clutch Clutch is a B2B research, ratings and reviews platform that is HQ in Washington, D. C. Each year, they have a press release identifying the top performing agencies and development companies in each city based on a unique rating methodology. Over 7,000 companies on Clutch are evaluated and ranked based on their market presence, work quality, services offered and client feedback. Clutch displays research using a Leader’s Matrix, a 2x2 matrix where service providers are mapped based on their areas of focus and their proven ability to deliver. In 2018, Maxburst was recognized for having the top web designers, Drupal developers, WordPress developers and PHP developers in New York. Take a look below! Our Reviews Clutch analyst work with B2B service provides to conduct validated client interviews in order to maximize the experience for both vendors and buyers. Since our 2014 debut on Clutch, Maxburst has had 7 client reviews on the ratings platform. The feedback received has been amazing, with our clients commending Maxburst for our superior technical skills and our ability to take feedback and grow from it. Below are excerpts of some of our reviews found on our profile: “I wouldn’t hesitate recommending them to anyone of my... --- ### Why Do Some Web Design Agencies Outsource Their Work? > Before you decide to hire a new web design agency or agree to renew an existing engagement with your current agency partner, ask them if you haven’t already: “Will you outsource any of the work?” Wait for their answer and follow up with a simple, “Why?” An honest “yes” shouldn’t automatically disqualify the vendor. - Published: 2018-04-05 - Modified: 2018-04-05 - URL: https://www.maxburst.com/why-do-some-web-design-agencies-outsource-their-work/ - Categories: Web Design, Web Development By Danny Wong Before you decide to hire a new web design agency or agree to renew an existing engagement with your current agency partner, ask them if you haven’t already: “Will you outsource any of the work? ” Wait for their answer and follow up with a simple, “Why? ” An honest “yes” shouldn’t automatically disqualify the vendor the same way a plain “no” doesn’t guarantee they will be the best fit team for the project. Take this opportunity to probe their reasoning for why they’ve chosen or decided against outsourcing any of the work for your engagement. At MAXBURST, for instance, we cover an overwhelming majority of our engagements exclusively in-house. That’s because we’ve worked hard to build a highly trained staff of over 30 people who are experts in their field. We take this approach because we’re firm believers that the best work is often done by a team of hand-selected staff who’ve worked together on numerous projects already. However, there are some instances in which we partner with other technical specialists to produce limited deliverables. We’re clear with clients about where our strengths lie, and we’re transparent about the areas where we need to collaborate with reputable and skilled vendors to fully meet customer needs and accommodate their timeline. Of course, different web design agencies take their own approach to fulfilling client projects, which we’ll dissect below. Strictly in-house: A carefully curated A-team Typically, the best web design agencies handle most of their work in-house. Smart agency owners... --- ### 10 SEO Tactics You Can Use Right Now > Getting found on the web can be daunting, so we’ve compiled tips & tricks you can start implementing immediately to optimize your website for search engines - Published: 2018-02-19 - Modified: 2021-03-08 - URL: https://www.maxburst.com/10-seo-tactics-you-can-use-right-now/ - Categories: Content Marketing, Search Engine Marketing - Tags: Search Engine Marketing, Website Security   Getting found on the web can be daunting, so we’ve compiled 10 tips and tricks you can start implementing immediately to optimize your website for search engines. 1) Get Mobile Friendly 50% of all mobile searches are conducted in the hope of finding local results, and 61% of those searches result in a purchase, according to SearchEngineWatch. com. Mobile friendly, responsive sites tend to achieve a higher rank in Google search results, especially while searching on a mobile device. For many businesses, a mobile-friendly web presence is quicker, easier, and more affordable than you might think. To start, remember to optimize layouts, logos, and other graphics on your site for mobile devices and remove unnecessary clutter on your site. In addition to your mobile-friendly website, mobile apps are also a great way to be found. 2) Create Keyword-Rich Content When customers search for what you offer, they use keywords and phrases. For example, if they need an accountant, they might type “tax preparation Smithtown” into a search engine. Businesses want to rank as high as possible for the most common keywords and phrases their customers use in a search. Natural-sounding, keyword-rich content is very important. This means no keyword stuffing, as search engines do not respond favorably. Domains are the number one factor Google uses to determine relevance in search, according to the University of Massachusetts Boston. Many businesses have multiple domains that reflect the various brands or types of products their customers seek. Keywords also belong in HTML tags... --- ### Google Warns Publishers to Upgrade to HTTPS > Google has announced a deadline of July 2018 to upgrade to “https”. Chrome will begin warning users if a site is unsecured. How does this affect your site? Well, over 50% of Internet browsers worldwide are Chrome, meaning this change may have a significant impact on websites without an SSL certificate. - Published: 2018-02-09 - Modified: 2018-02-09 - URL: https://www.maxburst.com/google-warns-publishers-upgrade-https/ - Categories: Search Engine Marketing, Web Development - Tags: Search Engine Marketing, Website Security   Google has announced a deadline of July 2018 to upgrade to "https". Chrome will begin warning users if a site is unsecured. How does this affect your site? Well, over 50% of Internet browsers worldwide are Chrome, meaning this change may have a significant impact on websites without an SSL certificate. A warning will affect how secure visitors to your site will feel and cause some visitors to leave a site. This will negatively impact a sites bounce rate, advertising impressions, affiliate clicks and eCommerce sales. How Will Chrome Warn Visitors Of Unsecured Pages? According to Google's security blog. The warning will be shown in Chrome’s address bar, indicating that a website is “Not secure. ” All http websites will show this warning. Google’s announcement was firm in pushing their "A secure web is here to stay" initiative. Image from: https://security. googleblog. com/2018/02/a-secure-web-is-here-to-stay. html   “Chrome’s new interface will help users understand that all HTTP sites are not secure, and continue to move the web towards a secure HTTPS web by default. ” - https://security. googleblog. com Will Chrome Show Warnings On Mixed Content Pages? Google's announcement did not explicitly address whether mixed secure/unsecure web pages will trigger the warning. But it may be safe to assume that these kinds of pages that display a mix of secure and insecure content will trigger a warning. According to Google, Chrome's Lighthouse web page auditing tool can identify what web page elements are triggering a mixed content warning: " Mixed content audits are now available to... --- ### Tips for Creating Productive Web Development Teams > Strong companies contain unbreakable circles made of productive web team members. It’s a fact that productive web development teams generate more service hours with less stress. - Published: 2017-10-12 - Modified: 2017-10-12 - URL: https://www.maxburst.com/tips-for-creating-productive-teams/ - Categories: Development, Web Development - Tags: Content Marketing, digital agency, Search Engine Marketing Strong companies contain unbreakable circles made of productive team members. It’s a fact that productive web development teams generate more service hours with less stress. However, some think that successful team members are born that way. In reality, managers can help almost anyone learn to be more productive in a specific amount of time. What’s more, the techniques used to build super-efficient teams helps members grow in their personal lives too. Learn Each Team Member’s Circadian Rhythm Over a 24-hour period, we all experience circadian rhythms. These are behavioral, mental and physical changes that are affected by light and darkness. Determine when each team member’s circadian rhythm for being alert is at a high level and they’ll do their best work. Schedule High Productivity Projects during Peak Alertness Times Although it varies by individual, studies show that for many, top peak hours of alertness are mid-morning, before noon, between 4 p. m. and 5 p. m. and before 6 p. m. Night workers may have different circadian rhythms. Have teams log off Chat and email for an hour or two during peak alert times. Schedule Routine Tasks during Low Output Times Typical low output hours are at 6 a. m. , noon, at 3 p. m. and 3:30 p. m. , after 6 p. m. , and in the late evening. Those times are perfect for filing, returning phone calls, reading for research purposes, and of course, reading emails and logging onto Chat. Encourage Team Members to Get Enough Sleep Research shows that sleep deprivation affects our internal balance during... --- ### Gain Credibility with the Magic of White Papers > Start building credibility with white papers. In general, a white paper explains how a business helped solve another business's problem. - Published: 2017-09-28 - Modified: 2017-09-28 - URL: https://www.maxburst.com/gain-credibility-with-the-magic-of-white-papers/ - Categories: Content Marketing, Search Engine Marketing, Web Design, Web Development - Tags: Content Marketing, digital agency, Search Engine Marketing White papers help speed up the process of building trust between businesses and prospects. Every day, you create value by selling the products and services your customers need and want. You could say you’re a problem solver. As such, the more people that know how your business can help them, the better. Start building credibility with white papers. In general, a white paper explains how a business helped solve another business's problem. Add these documents to your marketing mix. You’ll get more exposure and earn trustworthiness, which could lead to increased sales. White Papers Help Clarify What Your Business Offers Studies show that most people value their time when they search for vendors. They need to know what your business offers after a few seconds of visiting your website. Otherwise, they’ll move on to the competition. Use white papers as tools to educate prospects. Show them what projects your business has completed and what it continues to do for its customers. Proves Your Company’s Customization Skills White papers show real-life examples of how a business fixed a unique problem for a customer. They highlight the ability to adapt and tailor solutions. Prospects admire businesses that are flexible and experienced in handling problems. Helps to Build Confident Customer Relationships Credibility fosters consumer confidence. White papers are low-key sales tools designed to build the kind of integrity that businesses earn from their customers. Instead of a hard sales pitch, the white paper’s soft lead takes the prospect on a journey to learn... --- ### How Startups Can Avoid Making Common Marketing Errors > When running a website, startups often blur the duties of marketing teams and web developers. They focus on branding, SEO, SEM and more. - Published: 2017-08-18 - Modified: 2017-08-18 - URL: https://www.maxburst.com/how-startups-can-avoid-making-common-marketing-errors/ - Categories: Content Marketing, Search Engine Marketing, Web Design, Web Development - Tags: Content Marketing, digital agency, Search Engine Marketing, web design, web development Like a falling domino, one certain type of marketing error can eventually flatten a company. When running a website, startups often blur the duties of marketing teams and web developers. The most noticeable side effect is a reduced bottom-line and revenue. It's vital to understand how the roles of the developer and marketer differ. When new businesses realize this, they're more apt to give marketers the tools they need to do their jobs. Website management and marketing is a team effort. The result is higher profits, better productivity, and happier employees. What a Website Does for Your Company Your website is on of the most significant marketing investments that your company will make. Anyone can view your website and find out about what you sell and how to buy your goods and services. It’s extremely important for all businesses looking to grow their market. Web Developers Have a Specific Role to Play Web Developers handle your website’s functionality and features. Among other things, they apply code so your website’s buttons work when clicked. Developers also ensure that items end up where they’re expected, but it’s marketing’s duty to upload the graphics and content. Fast-moving startups that make developers responsible for everything is like a bike peddling backwards. Moving in that direction can take your company out of a competitive state. In Marketing, Timing is Everything Marketing’s responsibilities include uploading images, editing, and posting articles on the company’s website. They focus on branding, SEO, SEM and more. Sales event notices, online... --- ### The Main Function of Your Homepage > Give visitors a chance to open the homepage “door” of your website. It’s likely you’ve come across some websites that use a homepage to tell their entire story. - Published: 2017-08-01 - Modified: 2022-01-21 - URL: https://www.maxburst.com/the-main-function-of-your-sites-homepage/ - Categories: Web Design, Web Development - Tags: web design, web development Give visitors a chance to open the homepage “door” of your website. It’s likely you’ve come across some websites that use a homepage to tell their entire story. You might even have thought the businesses that use a homepage as a landing page were smart to save money. In some cases, such as news feed sites and some photo gallery promoting companies, it may be appropriate. The truth is, most one-page websites don’t thrive as much as those that use a homepage in a more effective way. A long-term winning strategy is to use your homepage as a door that leads the way to the great content on your website. Pave the Way to a Clutter-Free Website A single homepage showing many offers confuses visitors. What’s more, there's a higher risk of displaying images with malfunctioning links. Aim for an uncluttered homepage and plan on having several landing pages with a single focus. Set the Stage for Landing Page Tracking Having one offer per page, not all on the homepage, makes it easier to track bounce rates. Use statistics to show exactly how long a visitor stays on a landing page.  Otherwise, you'll have to guess at which particular offer stirred more interest. After reviewing and understanding the statistics, optimize the pages that have show high abandonment.   Simplify A/B Testing Congested, non-focused homepages miss the opportunity to conduct insightful A/B testing. A/B, also known as “split-testing” increases conversion rates. A/B testing is comparing the results of two pages that are... --- ### The Main Benefits of SSL Encryption for Web Development > SSL is a safer alternative to non-secured HTTP. Trustworthy Internet Movement surveyed more than 139,000 of the most popular websites. - Published: 2017-06-08 - Modified: 2017-06-08 - URL: https://www.maxburst.com/the-main-benefits-of-ssl-encryption-for-web-development/ - Categories: Search Engine Marketing, Web Development - Tags: Search Engine Marketing, ssl, web development, Website Security SSL is a safer alternative to non-secured HTTP. Trustworthy Internet Movement surveyed more than 139,000 of the most popular websites. It determined that 57 percent were safe in their Secure Socket Layer (SSL) management efforts in May 2017. Businesses as a whole seem to be moving in the right direction. If you haven’t given it much thought, now is the perfect time to make the switch to SSL. The sooner you do, the faster you too can gain from its many benefits. SSL Secures Server-to-Server Data Transfers Here’s generally how SSL works. SSL encrypts and decrypts data packets between servers. The data may include identifiable information such as usernames, passwords, credit card numbers, and browsing history. The latest SSL protocol is Transport Layer Security (TLS). It’s considered to be SSL’s successor. HTTPS stands for Hypertext Transfer Protocol Secure, whereas HTTP is Hypertext Transfer Protocol. Websites with active SSL certificates show “https://” along with a green padlock icon in the address bar. SSL Encryption is Better than HTTP Alone Copycat websites that use plain HTTP often go undetected. Even a non-fraudulent website using the old HTTP is at the mercy of hackers who can then redirect a visitor’s filled-out form submission data. Contrastingly, if a trustworthy website uses encrypted data—HTTPS managed by SSL—it renders these Man in the Middle (MITM) attacks useless. SSL Benchmarks Your Website For a small and medium-sized business (SMB) competing on a local level with larger businesses in the same industry, a SSL certificate is a must-have... --- ### Simple Steps You Can Take to Improve Your Website’s Ranking > Look closely and you’ll find when it comes to ranking high in SERPs, quality makes all the difference. Relevant content that is updated often will help out. - Published: 2017-04-24 - Modified: 2017-04-24 - URL: https://www.maxburst.com/simple-steps-you-can-take-to-improve-your-websites-ranking/ - Categories: Content Marketing, Search Engine Marketing, Web Design - Tags: Content Marketing, Search Engine Marketing, Website Redesign Look closely and you’ll find when it comes to ranking high in SERPs, quality makes all the difference. It's still true that the first page in the search engine results pages (SERPs) gets the most traffic and the most clicks. Many times, if searchers don’t find what they need fast, instead of looking through dozens of pages, they’ll input new keywords and search again. The good news is that ranking high is doable. Take a proactive approach to getting your business to place in a top SERP position. Leaving it to chance is like putting money on the table and then walking away. Frequently Update Your Website with Relevant Content Relevant content, updated often, tells your audience you’re serious. From a ranking standpoint, search engines notice the frequent activity. This increases your brand awareness and placement as an authoritative presence. Display original, high quality content as often as you can. Long-form blog posts and articles outrank shorter pieces. A 600- to 2,000-word range is optimal to keep visitors engaged on your website longer. Google pays attention and may improve your SERP ranking. Two more benefits to keeping fresh quality content on your website are (1) current and potential customers appreciate the information, and (2) they may share it with others. Improve Keyword Relevancy Select a primary keyword that describes your niche industry. Be careful not to overstuff. Opt for organic, natural-sounding keywords and phrases. These tend to rank higher than forced keywords. Find Latent Semantic Indexing (LSI) keywords. LSI keywords... --- ### 6 Reasons Why 2017 Should Be the Year You Redesign Your Website > Many people make New Year’s resolutions. These resolutions sometimes include eating healthier foods, exercising more frequently, or dedicating more time to volunteer work. Sometimes, resolutions can be difficult such as learning a new skill. - Published: 2017-03-09 - Modified: 2017-03-09 - URL: https://www.maxburst.com/6-reasons-why-2017-should-be-the-year-you-redesign-your-website/ - Categories: Web Design, Design, Development, Search Engine Marketing, Web Development - Tags: Content Marketing, google mobile first responsive, Mobile Responsive, Website Redesign, Website Security Many people make New Year’s resolutions. These resolutions sometimes include eating healthier foods, exercising more frequently, or dedicating more time to volunteer work. Sometimes, resolutions can be more unique such as learning a new skill. Whatever your resolution may be, these goals always have a common denominator: to improve one’s life. From a business point of view, one of these goals may be to improve your website. Maybe you don’t need a total redesign but instead need minor changes to greatly improve your website’s success. This article will examine some of the factors that affect your web success so you can reach your 2017 goals. 1. Visual Appeal The importance of a first impression should not be undermined. Websites are vital for businesses to connect with prospective clients, customers, and investors. You must consider your website’s visual appeal and how it represents your business. You must need creative, visual components while maintaining functionality. Make sure your website looks up to date and has a great visual design because if you don’t, visitors will view your business more negatively overall. 2. Mobile-Friendliness A website’s compatibility with different devices is a key component to achieve overall success. Statistics have demonstrated that users are accessing sites on their mobile devices more so than on desktop computers. If you’re website is not compatible to mobile devices, your brand will miss out on huge opportunities to reach your target audience. Not only should your site be compatible with devices, but it’s important to optimize your... --- ### Tips on How to Define the Main Purpose of Your Website > Your website is your primary online presence, the face of your business. It’s the trusted website where anyone can go to learn about your offerings. - Published: 2017-02-28 - Modified: 2017-02-28 - URL: https://www.maxburst.com/tips-on-defining-the-main-purpose-of-your-website/ - Categories: Design, Web Design, Web Development - Tags: digital agency, web development, website design Research makes a purposeful website, and a website with a goal becomes a useful tool for its visitors. Your website is your primary online presence, the “Internet face” of your business. It’s the trusted website where anyone can go to learn about your offerings. To better serve your prospects and customers, your website must have a purpose and you must have a plan. This simplifies the entire website design and development process. Best of all, your company may reach its website’s goals much faster. Identify Your Target Audience Start with your business plan. It names your general your target market and lists your intended marketing strategies. Review your mission statement and consider the reasons why you started your business. Buy in to the perspective that your website is not for you rather it’s to serve your customers. See it as a tool that helps your company reach its objectives identified in your business plan. Review Website Statistics Statistics play a huge role in defining or even redefining the main purpose for your website. View your current website’s analytical reports. Look at pages visited and abandonment rates. Learn about your website's visitors such as their geographical location, gender, age, and occupation. These people have showed interest in finding more about products and services like yours. Research Customer's Technical Capability Some Internet users enjoy using a sophisticated website. Others prefer a simpler one that requires little technical expertise. The equipment they use also plays a role in how they access your website... . --- ### A Little Animation Goes a Long Way > Let our professionals talk you through the uncertainty and time-consuming challenge that often goes with selecting the right animation for your website! - Published: 2017-02-14 - Modified: 2017-02-14 - URL: https://www.maxburst.com/little-animation-goes-long-way/ - Categories: Design, Web Design, Web Development - Tags: animation, digital agency, image optimization, mobile first, mobile first responsive design, website design Code animation with the goal of streamlining your website and maximizing profits. Adding animation to a webpage is like breathing oxygen into a still-life painting. Beware though; too many movable graphics on your website can get in the way when visitors try to find what they need. Image optimization is very important during the design phase. Since it combats user abandonment, it’s always a good idea to be selective about the type of animation you use. Think of lively graphics and related imaging as enhancements. These are features that get the main purpose of your website across to its viewers. Animation used in this way won't overwhelm visitors. Instead, they’ll have a pleasant experience, find what they’re looking for and then visit again. Pop-up Notifications Communicate with your visitors without being intrusive by using pop-up notifications. Pop-ups enable you to ask a visitor if it’s okay to know their general location or request feedback. Users click “yes” or “no” and then can continue looking at your website. If pop-ups are used in moderation, they tend not to disturb visitors. Keep that tip in mind when considering your entire animation collection of elements you’ve chosen for your website. Loading Style Graphics Progress bars and spinners are examples of loading style graphics. They’re helpful because in general, some heavy scripted pages take longer than one minute to load. Unfortunately, even when using loading style graphics, if content takes too long to appear, it may force visitors to go elsewhere. Reduce this type... --- ### Google's Mobile First Policy May Benefit Your Business > Google’s shift to mobile first is about trying to keep its users happy since mobile usage continues to increase! - Published: 2017-01-26 - Modified: 2017-01-26 - URL: https://www.maxburst.com/googles-mobile-first-policy-may-benefit-business/ - Categories: Search Engine Marketing, Web Design, Web Development - Tags: google algorithm change mobile, google mobile first responsive, mobile first, mobile first responsive design, mobile first strategy google Google’s shift to mobile first is about trying to keep its users who search the internet happy. Google is in the process of testing its new mobile first indexing policy that will soon be in place. It matters because all businesses that have an online presence are subject to the effects of Google Search algorithms. These algorithms are steps, a calculated, complex sequence of actions that Google programs to return the most relevant search results. Realize what the new mobile first policy means for your business and learn how you can improve your website’s chances of ranking high. Desktop Searches Were King Everyone has heard of the popular two-word phrase “Google it. ” The internet search giant remembers that for decades people have used a desktop or laptop computer to search the internet. Until now, Google’s algorithms ranked desktop searches higher than mobile devices. Following a Trend: Mobile Device Usage Grows From 2008 to 2016, there’s been a steady growth of mobile phone usage while desktop has been stagnant. By the end of 2015, recent data showed that 51 percent of people in the U. S. regularly used mobile phones. Google recognized the shift in mobile device usage and is acting upon this trend. Google’s Solution to a Modern Searcher’s Problem Today, many websites have desktop and mobile versions, but the latter displays less content. This is simply due to the architecture of these websites of which Google has no control. Google can, however, give a higher ranking to the ones that... --- ### Turn Your Website into a Year-Round Marketing Powerhouse > You know you’ve created something special. You’ve already developed great products and services, yet, running a successful business doesn’t stop there. - Published: 2016-12-20 - Modified: 2016-12-20 - URL: https://www.maxburst.com/turn-website-year-round-marketing-powerhouse/ - Categories: Company Identity, Web Design, Web Development Use a few simple “secrets” to get your website discovered on the big World Wide Web. You know you’ve created something special. You’ve already developed great products and services, yet, running a successful business doesn’t stop there. Now you have to let as many people as possible know how they can buy what you’re selling. One of the most effective methods of telling others about your company is through your professional website. That's because more and more consumers conduct online searches to compare items before they make a purchasing decision. The bottom line: a well-developed website affects your internet search ranking in a favorable way. Help People Find Your Brand Online Existing customers and prospects view a company’s website as its “official” reliable brand presence. It’s true they want businesses to participate in social media. However, they’re fully aware that businesses exclusively control every aspect of their websites including design and content. Improve your company’s ranking by making sure the right keywords are on your homepage and throughout your website. Inform, Communicate, and Train Add an informative blog to your website. In addition to other topics, publish posts that introduce your offerings. You can also write articles to train and expand on your Frequently Asked Questions (FAQs) page. For example, if you realize that some questions need a longer answer, write a blog post about it. Add visual appeal to your content by incorporating an infographic or photo. Remember that the correct keywords help others find your posts and images... --- ### MAXBURST Named Leading NYC Web Designer > We have been named a Top Web Designer in New York City by Clutch, a B2B market research firm based in Washington, D.C. - Published: 2016-11-18 - Modified: 2016-11-18 - URL: https://www.maxburst.com/maxburst-named-leading-nyc-web-designer/ - Categories: Design, Web Design In 2007, when MAXBURST, Inc. , was formed, web design was in its infancy. A lot has changed since then, including a massive move to mobile, a proliferation of devices, and an increasingly competitive digital landscape. Through all of these changes MAXBURST has continued to deliver exceptional results to its customers, staying ahead of the curve and on top of new developments. Recently, our efforts were recognized in a big way. We have been named a Top Web Designer in New York City by Clutch, a B2B market research firm based in Washington, D. C. As Clutch analyst Alexa Rosenstein said: “New York City has set an extremely high bar for quality and expertise, and these agencies are standouts in their field. ” Clutch uses a proprietary research methodology to evaluate digital agencies around the globe based on a variety of qualitative and quantitative factors. The analysis includes one-on-one interviews with agency clients to attain objective, transparent insights about the agencies’ work. We’re very gratified that our clients came through for us, giving us a rating of 4. 8 (out of 5. 0). As one client, a transportation solutions firm, said: “The entire MAXBURST team was great. These guys are at the top of their industry and I would absolutely recommend them to anyone that is serious about building a new website for their business. ” Another client, a business solution company, said: “The work MAXBURST has done is impeccable. They just really did a great job. It was very convenient and very easy to use. ”... --- ### Web Design Trends: How to Choose the Right Ones for Your Business > You’ve heard that it’s best to be on the cutting edge of user interface website design trends. In truth, that’s not always a good thing and here is why. - Published: 2016-11-11 - Modified: 2016-11-11 - URL: https://www.maxburst.com/web-design-trends-choose-right-ones-for-your-business/ - Categories: Design, Web Design, Web Development - Tags: design trends, web trends, website design, website design trends Choose the web design trends that best fit your goals for your website. You’ve heard that it’s best to be on the cutting edge of user interface website design trends. In truth, that’s not always a good thing. It depends on your type of business and the audience you’re trying to reach. Before you use some of the latest website design techniques, take time to determine which ones make the most sense for your business. If you do, you’ll likely avoid sacrificing profits and website usability for the sake of the most recent style of the day. Hidden Navigation The hamburger menu consists of three stacked lines that cover the navigation text on a website. This is nothing new to Google; it’s been using the hamburger menu on its Chrome browser for a while. For websites, this trend is growing and web designers are extremely creative in how they’re using this type of hidden navigation technique. One drawback is that users must make an extra click to read the text behind the menu. Hidden navigation menus also tend to reduce browser visibility. Nonetheless, sometimes they’re the best solution for removing clutter. For example, they’re great for businesses that want to display images more than text. It helps streamline navigation for large websites with many landing pages as well. Infinite Scrolling One-page infinite scrolling websites are growing in popularity. It’s successful because it keeps the user engaged on a single page as long as possible. This illusion works by having more... --- ### Is It Time For A Website Redesign? The 5 Questions To Ask Before Getting Started > Your website should be organized, quick to load, responsive & have relevant content. If yours is lacking any of these, contact us for a website redesign! - Published: 2016-09-26 - Modified: 2016-09-26 - URL: https://www.maxburst.com/time-website-redesign-5-questions-ask-getting-started/ - Categories: Design, Web Design, Web Development - Tags: Mobile Responsive, Search Engine Marketing, Website Redesign Is It Time For A Website Redesign? The 5 Questions To Ask Before Getting Started Today, market trends are shifting in favor of online selling and services finding more than ever. The reality is, it is more necessary for a business to have a website than it is to have a physical storefront. Unfortunately, this new battlefront is already very competitive. A few years ago, simply having a website meant that you could scoop all the online business your competitors were missing out on. Today, almost every other business has a website. So for you to beat the competition, you have to take a second look at your website and evaluate if it is really giving you the edge that you need to succeed. And in order to do that, you have to ask yourself these five questions: Does my site load quickly and simple to navigate? Thanks to the advancements in technology and fast internet connections, internet users are used to getting the information they need from the web instantly. As such, if your website is hosted by a slow server or has been designed using old techniques that make it slow to load, you will lose customers even before they have a chance to view your site. The moment your site takes a second too long to load, they will look to other sites that offer users a better experience. Likewise, if your website is overly confusing to navigate and the information is hard to find then that... --- ### Local Search Engine Marketing May Help Your Company Reach Its Geographical Area Sales Goals > A comprehensive local search engine marketing plan can help your business increase rankings in SERPs & its ROI! Call us today to learn more! - Published: 2016-08-11 - Modified: 2016-08-11 - URL: https://www.maxburst.com/local-search-engine-marketing-may-help-company-reach-geographical-area-sales-goals/ - Categories: Content Marketing, Search Engine Marketing Local Search Engine Marketing May Help Your Company Reach Its Geographical Area Sales Goals A comprehensive local search engine marketing plan is a powerful strategy. A BIA/Kelsey study found that almost 97 percent of consumers now search online for products and services located in their area. They use a mix of search engines, comparison type websites, online directories and other sources. Out of those options, 90 percent preferred using online search engines to find nearby businesses. That’s good news for your company. Gain new local customers by benefiting from this ongoing trend. Rank High in SERPs to Attract Local Customers Who Are Ready to Buy A high rank in search engine results pages (SERPs) is the goal of every business that advertises online. To gain the most exposure, go with a mix of search engine optimization (SEO), search engine marketing (SEM), and pay-per-click advertising. With planned online marketing, your advertisement, local directory listing, or article link appears on or near the same page as other businesses that rank the highest. In that sense, local SEM works like a magnet to pull in the right customers into your shop. Get Listed in the Updated Mobile-Friendly Local Google+ Pages It’s not by chance that in recent years, “mobile friendliness” has become Google’s focus for local search. The 2014 Local Search Association Conference reported that 78 percent of those surveyed used their mobile phone to search for a local business and then bought something. In 2015, Google followed the movement towards mobile shopping... . --- ### How Professional SEO Services Benefits Your Bottom Line > One way to stay competitive is utilizing the services of a professional SEO company. Call us today to learn how you can benefit from our expert SEO services - Published: 2016-04-29 - Modified: 2021-03-08 - URL: https://www.maxburst.com/professional-seo-services-benefits-bottom-line/ - Categories: Content Marketing, Search Engine Marketing How Professional SEO Services Benefits Your Bottom Line When you call on SEO experts to play the game of Search Engine Optimization, your company wins. Without assistance, it takes time for a company to implement SEO techniques the right way. The massive time investment starts with going through the initial learning curve. Since search engine practices frequently update, the ongoing success of SEO methods already put in place depends on continued learning. This is challenging for any sized company be it small, medium, or large. To fund a dedicated staff just to keep up with the current changes and unexpected bottlenecks that occur isn’t usually practical. If it cuts too deep into your budget, loss of profits may result. These undesired situations are also unnecessary. One of the best ways to stay competitive in this fast-evolving technological age is to utilize the services of a professional SEO company. The benefits are many when you compare them with the quantifiable risks of implementing SEO on your own Creates an Easier Website Navigational Experience An easy-to-navigate site is one that visitors like to frequent. SEO specialists are trained to assess your entire website’s structural design. This includes accessing the position of your website’s navigational links and more. All of this helps to determine the “user-friendliness” of your website. Well-planned SEO helps improve navigation. When your website is easy to navigate, it’s more efficient for search engine crawling. Uses Keywords that Build Brand Awareness Gaining trust and having better brand awareness are two... --- ### How to Maximize Your Website’s Marketing Potential > A website should be custom, have simple navigation, & contain updated blog content, informative videos & more so prospects can understand your offerings! - Published: 2016-04-13 - Modified: 2016-04-13 - URL: https://www.maxburst.com/maximize-websites-marketing-potential/ - Categories: Content Marketing, Search Engine Marketing, Web Design How to Maximize Your Website’s Marketing Potential Websites designed with the “WEB” platform in mind increase in marketing potential and profits. Compared to social networks, your website is your ultimate marketing tool and brand presence. It’s the one place that people still rely on for accurate information. Increase your website’s ability to draw in your target audience. Review some important things that are often overlooked by businesses of all sizes, both new and seasoned. Choose Custom Design over Templates Website templates are overflowing on the Internet. While it’s true templates make it easy anyone to get online, websites that use them tend to look alike. This is bad for your business because your goal is to get noticed so that your prospects remember you. Opt for a custom designed website and stand out from the cookie-cutter masses. Remove Outdated Advertising Elements and Limit Advertisements If you use affiliate advertisements on your website, remove the ones with rotating banners. They’re obsolete because over the past few years, many people have found them to be annoying. Limit the amount of advertisements on your website too. This puts the focus more on your business and that’s what you want your prospects to remember. Keep Important Data “Above the Fold” In 2015, the Neislon Norman Group published an article about its findings on how users perceive text in the upper area of a webpage. It showed 84 percent of users rate what appears above the fold. It affected whether they continued to scroll down... --- ### Why it’s Important to Have a Strong Brand Identity > Brand identity rolls your company forward, increasing momentum in recognition. Banding keeps your company in the forefront of the minds of your audience! - Published: 2016-03-12 - Modified: 2016-03-12 - URL: https://www.maxburst.com/important-strong-brand-identity/ - Categories: Company Identity, Design Why it’s Important to Have a Strong Brand Identity A well-designed brand identity rolls your company forward, increasing momentum in recognition. There aren’t any missing parts in a sturdily-built brand identity. Like a unified puzzle, all of the pieces fit firmly into place. Fonts, color schemes, your tagline, and logo are vital components of your brand identity. Common mediums for displaying your brand identity are business cards, stationery, website, and marketing materials. Solid, well-organized branding lays a foundation for long-term business success. Consistency Strengthens Industry Position Strong brand identities visually communicate reliability and trust. By contrast, weak, inconsistent branding leads to confusion and distrust. Be on the winning side. Make sure your branding is consistent and extends to all your marketing materials. It helps your customers and prospects identify your company regardless of its campaign. Soon, they’ll associate your brand identity with stability and dependability. Makes Business More Profitable Science Direct published a research paper about the impact of “brand identity. ” The paper stated that having a brand identity could lead to “great financial rewards. ” This is especially true when the perceived brand image and a company’s goals for its brand identity match or closely align. When this happens, the company’s brand identity policies become more streamlined. The result is positive monetary outcomes in less time. The bottom line: Brand identities designed using guidelines and then tested, measured, and improved, lead to economic gains. Conveys Company Personality Brand personality is a perception within the mind of the consumer. Because of... --- ### Creating a More Engaging Business Website > Your website should be astatically pleasing, easy to navigate, and filled with original, high quality content ! Contact our experts today to learn more! - Published: 2016-02-18 - Modified: 2016-02-18 - URL: https://www.maxburst.com/creating-a-more-engaging-business-website/ - Categories: Company Identity, Design, Web Design Business websites have to have high quality content to be successful, but when you make the effort to design a visually engaging site, you'll make that content more enjoyable, capture new visitors' attention, and keep them around longer. Visiting your business website should be an enjoyable experience.   A beautiful, engaging website is more likely to be bookmarked or attract return visitors, and the ultimate result is a healthier bottom line for your business. Here are some ways to make your business website more engaging for your visitors. Navigation Should Be Clear and Concise A certain amount of basic navigation is necessary. For example, you don't want visitors to have to poke around page after page to find your contact information. But there is such a thing as too many navigation options, and they can turn visitors off. When designing your navigation scheme, know what step you want your visitor to take after visiting your homepage. Keep navigation links to the minimum required for the visitor to learn more about your company. Consider Responsive Web Design or a Mobile App More web traffic than ever before comes from mobile devices, with 55% of internet usage in the US coming from mobile devices in January 2014. Responsive web design ensures your site looks great on a PC, laptop, phone, or tablet, and the best web design company will be well-versed in responsive web design. Some companies choose to develop a mobile app that's separate from their regular site, but if that's... --- ### How the Next Google Algorithm Update Impacts Mobile Search > Since mobile devices are the leading source of web traffic, Google’s mobile friendly algorithm will show results that are optimized for the devices of users - Published: 2016-02-18 - Modified: 2016-02-18 - URL: https://www.maxburst.com/how-the-next-google-algorithm-update-impacts-mobile-search/ - Categories: Company Identity, Development, Web Development In February of this year, Big G made a huge announcement through their Google Webmaster Central Blog about the implementation of mobile friendliness as a real ranking signal starting on April 21, 2015. According to Google, this is to allow their search engine to serve results that are optimized for the devices of users. Just this March, Search Engine Land said that the new ranking factor will be run in real time. It will also work on a page-by-page basis. Essentially, what this means is that once you update your pages to have a responsive design, they will benefit from the mobile friendly algorithm change upon getting crawled by the search bots. There has been an increasing number of users turning to their mobile devices for digital media applications. Mobile devices have also surpassed desktop computers as the leading source of inbound web traffic. This is the reason why it is imperative that you have a 100% responsive website not only to get a thumbs up in the eyes of the search engines but also to provide your visitors with a great user experience. What Is Mobile Friendliness All About? MAXBURST’s Search & Social Marketing team, which offers a variety of digital marketing services including SEM, SEO, Langing Page Optimization and Paid Social, has made it a point to keep our clients informed about all the latest updates from Google and other search engines, the most recent of which is mobile friendliness being a real ranking signal. Toward the end... --- ### Reevaluate Your Website: It Could Be the Key to Gaining a Competitive Edge > Managing a website is ongoing! We can offer customized solutions to your business that comply with the constant search engine guideline updates. - Published: 2016-02-18 - Modified: 2016-02-18 - URL: https://www.maxburst.com/reevaluate-your-website-it-could-be-the-key-to-gaining-a-competitive-edge/ - Categories: Content Marketing, Search Engine Marketing, Web Design It takes well thought-out planning and some time to build an effective website. Just like running a business, managing a website is ongoing. Successful businesses realize that website reevaluations mean staying industry competitive and maintaining relevance to their customers and prospects. Check Compliance with New Search Engines Rules A website reevaluation is the key that unlocks the door to higher profits that surpass the competition. During the design phase, your website complied with search engine guidelines. That was then. Today, search engines strive to use the latest technological advances to make searching better. They do this by updating algorithms. Websites that follow the new guidelines have higher rankings. Reevaluate your website so that it stays compliant and search-engine friendly. Verify that All of Your Website’s Elements Work New and returning visitors enjoy using websites that are easy to navigate and have hyperlinks that work. The number of clicks it takes to reach a particular page and response times are essential too. Response times can slow down as the search engine tries to find a non-existent page. First impressions mean a lot. New visitors may rate your business’s competency by how well your website responds. A review shows what works and what doesn’t, and list recommendations on how to fix any problems. Conduct a Benchmarking Design Test A website with a modern design, easy-to-read fonts, complementing screen resolutions, and harmonious colors encourage visitors to stay. Benchmarking plays a huge role in this area. Make sure your website... --- ### SEO is All About Content Marketing > Discover how SEO and content marketing synergize to elevate your online visibility. Learn key strategies for digital success with MAXBURST's expert web design and marketing services. - Published: 2015-11-24 - Modified: 2024-09-15 - URL: https://www.maxburst.com/seo-is-all-about-content-marketing/ - Categories: Company Identity, Content Marketing, Search Engine Marketing - Tags: Content Marketing Maximizing Online Visibility: The Powerful Synergy of SEO and Content Marketing Strategies SEO, content marketing, web design, and paid marketing are deeply interconnected, collectively driving organic visibility and user engagement in today's online ecosystem. Empirical evidence shows that optimizing content with relevant keywords and meta tags, coupled with user-friendly web design, can significantly improve rankings on search engine results pages (SERPs). For instance, a study by Moz found that keyword usage, on-page optimization, and site architecture are crucial factors in search engine algorithms. In this digital marketing landscape, creating valuable, keyword-rich content that matches user intent and is presented through an intuitive, well-designed website is essential. According to a HubSpot report, businesses that blog regularly and maintain a professional web presence get 55% more website visitors. This kind of comprehensive digital marketing approach attracts potential customers by addressing their needs and questions while providing a seamless user experience. Key Takeaways Creating keyword-rich content that aligns with user intent and search queries is a cornerstone of content marketing, as it significantly drives organic traffic. Producing high-quality content with strategic internal linking can enhance website structure, which in turn boosts search engine rankings. Earning backlinks from authoritative sites by providing valuable content can improve a website's domain authority and credibility. Regularly updating content signals freshness to search engines, which can improve SEO rankings and audience engagement. User-generated content fosters trust, encourages social media shares, and broadens brand reach. What Is Seo? In today's digital landscape, SEO, or Search Engine Optimization, is essential for... --- ### How Much Does SEO Cost? > SEO is a very beneficial marketing tactic for businesses. Be realistic in your goals & set the right budget for this on-going investment to get the best ROI - Published: 2015-10-30 - Modified: 2015-10-30 - URL: https://www.maxburst.com/how-much-does-seo-cost/ - Categories: Company Identity, Web Design, Web Development What’s The True Price Point Behind A Successful SEO Marketing Strategy? Search engine optimization, commonly referred to as SEO, is a widely used Internet marketing strategy that helps to bolster the awareness of a brand, build a list of targeted traffic and promote a company’s performance in Google, Bing, Yahoo or other search engines’ search results.   Businesses are always looking for ways to spread the word of their product or service. There is no doubt how beneficial SEO can be. However, the cost to carrying out your company’s SEO strategy is going be dependent on two things: The kind of strategy to be put into place Company’s goals Your budget doesn’t really matter, as the costs that go with SEO promotions need to be seen as an investment, and like all investments, you must be concerned about the ROI – to get the best one possible. Before you sign anything, you need to carefully think about what you want and look over the document to ensure it’s going to fit in with your SEO strategy. You need to be realistic in the goals you have so that you set the right budget amount to spend on this investment. If the goal you have for your company is to boost sales by 25 percent, you need to determine how much money you want to pay for it. How is this going to affect the future budgeting and marketing choices you make? The bigger your goal is, the bigger your monthly spend will... --- ### 5 Ways Online Subscriptions Can Benefit Your Business > Maximize revenue & retention with MAXBURST's subscription-based web design & digital marketing. Unlock predictable income & data-driven strategies. Start now! - Published: 2015-10-28 - Modified: 2024-09-15 - URL: https://www.maxburst.com/5-ways-online-subscriptions-can-benefit-your-business/ - Categories: Design, Development, Web Design Unlock Sustainable Growth: How Subscription Models Drive Revenue, Retention, and Business Innovation Integrating online subscriptions into our business model offers several compelling benefits, with web design and digital marketing playing crucial roles in its success. A well-designed subscription-based website, focusing on user experience and conversion optimization, is essential for attracting and retaining subscribers. According to a report by McKinsey, subscription-based businesses with intuitive, user-friendly interfaces have a higher valuation due to their consistent revenue flow and lower churn rates. Digital marketing strategies, particularly content marketing and email automation, are vital for nurturing leads and retaining customers by offering personalized experiences and exclusive content. Research from Harvard Business Review shows that personalized customer experiences, driven by data-informed digital marketing, can boost loyalty and retention rates significantly. Furthermore, the synergy between thoughtful web design and targeted digital marketing helps reduce operational costs through automated billing and optimized inventory management. A study by Gartner found that automation in billing, facilitated by well-designed subscription platforms, can cut costs by up to 30%. By leveraging customer data collected through these digital touchpoints, we can fine-tune our marketing strategies, resulting in better engagement and higher ROI. According to data from Deloitte, companies using customer data effectively in their digital marketing efforts see nearly double the revenue growth compared to those that do not. Lastly, the combination of strategic web design and data-driven digital marketing enables accurate demand forecasting, minimizing overproduction and storage costs. A report from the Journal of Operations Management highlights that businesses using advanced... --- ### Top Elements of a Successful Landing Page > Maxburst understands the importance of a strong landing page! Let us help you build out these pages for the best conversion results. - Published: 2015-09-17 - Modified: 2024-09-15 - URL: https://www.maxburst.com/top-elements-of-a-successful-landing-page/ - Categories: Company Identity, Design, Web Design - Tags: CRO, landing pages, UI/UX Maximize Conversions: Essential Design Elements for High-Performing Landing Pages Creating a successful landing page is a critical intersection of web design and digital marketing, boiling down to a few key elements that drive conversions. First, empirical evidence from digital marketing studies shows that a stripped-down header design, a fundamental principle of modern web design, can improve engagement by 20% and help drive focus. Simplified navigation, another crucial web design factor, keeps users on track and engaged, minimizing distractions and aligning with digital marketing best practices for user experience. The hero section, a cornerstone of effective landing page design, should be impactful, with clear, powerful headlines that hold the visitor's attention – a key tenet of digital marketing messaging. High-quality, relevant visuals, essential in both web design and digital marketing strategies, are crucial for establishing credibility and resonating emotionally with your audience. Lastly, having a single, clear call-to-action, a principle championed by both web designers and digital marketers simplifies decision-making and significantly boosts conversion rates. By combining these web design elements with digital marketing insights, you can create an engaging, high-converting landing page that serves as a powerful tool in your overall digital strategy. Key Takeaways Streamlined navigation and a minimalist design can significantly boost user engagement while minimizing cognitive load, according to studies on web usability. Striking hero sections, complemented by compelling headlines and high-quality visuals, set the tone and establish credibility, as seen in successful campaigns highlighted by major media outlets. Messaging that clearly articulates benefits can drive both... --- ### Millennials are Mobile First > Mobile first is on the rise with no signs of slowing down! Learn how to give online customers a positive experience by contacting us today! - Published: 2015-08-04 - Modified: 2015-08-04 - URL: https://www.maxburst.com/millennials-are-mobile-first/ - Categories: Company Identity, Design, Web Design Millennials are native to technology. They’ve grown up online, expect technology to work and will go elsewhere when it does not. Their proclivity to technology is reshaping our economy. 80MM strong, millennials spend more time on mobile and are power-users with a trillion dollars of purchasing muscle. Clearly, millennial mobile usage will continue to influence the marketplace in the years to come. For millennials, whether your business is on social, ecommerce, web, blog, chat, streaming or an app – and any combination thereof – your click-through experience needs to be seamless. This demographic group consumes content, often multitasking, are predisposed to immediate access and enjoy that convenience. Reaching millennials online, getting their attention and keeping it, requires an authentic, progressive... easy user experience. Truth in Numbers During the first half of 2015, millennials surpassed Generation X to become the largest share of the American workforce, and that trend will only continue. So before your next marketing meeting consider your companies mobile experience and the following stats on millennials. 90% have a mobile phone 47% access business via mobile 1x a day 36% have switched brands based on what they can (and cannot) accomplish on mobile 14% say they won’t do business with a company that doesn’t have a mobile site 67% shop and compare prices on smartphones 64% search for coupons and discounts on smartphones 86% believe that there are a lot of sites that lack good mobile functionality 43% are not white 60% have a college degree 70% want... --- ### Reasons to Consider Creating a Mobile App for Your Small Business > If you’re not reaching people on mobile, you’re missing out. Consumers want to accomplish more in less time, and the right app can make this happen! - Published: 2015-03-19 - Modified: 2015-03-19 - URL: https://www.maxburst.com/reasons-to-consider-creating-a-mobile-app-for-your-small-business/ - Categories: Company Identity, Development, Web Development App development for small business makes more sense now than ever. Successful marketing increasingly demands customer centricity, and customer apps are a powerful way to reach customers. Mobile has become a vital channel through which brands connect with customers, and by viewing marketing from the point of view of the consumer, brands can develop apps that put customers in control of their experience. More small businesses are deploying apps to attract and retain customers. The power and flexibility conferred by a great app can bind customer loyalty, help businesses reach new customers, and raise a brand's profile, even without a huge traditional advertising budget. Here are several reasons why app development for small business is something start-ups and small businesses should consider. Mobile Is Now America's "First Screen" Televisions now account for less than one-quarter of devices with access to video content, and time spent on mobile devices in the United States continues to grow at a rapid clip. The average American consumer now spends around 3 hours per day on mobile devices, while time spent watching television has remained flat at 2. 8 hours per day. A phone or tablet screen is often the first screen people look at after waking in the morning and the last screen viewed before turning in at night. In short, if you're not reaching people on mobile, you can bet your competitors are. Apps Can Reach Customers Essentially 24/7 People tend to have their phones with them around the clock... . --- ### Power Up Your Website with This One Thing > Impressive websites draw people in and make them want to stay a while. Many of the most memorable websites incorporate the latest proven technologies. - Published: 2015-02-28 - Modified: 2015-02-28 - URL: https://www.maxburst.com/power-up-your-website-with-this-one-thing/ - Categories: Design, Web Design, Web Development - Tags: responsive web design, ui design, web design, web development Reach more Internet users with this one must-have design development technology. Impressive websites draw people in and make them want to stay a while. What’s common among many of the most memorable websites is that they incorporate the latest proven technologies in website development. In short, they are early adopters. Today, one of the most important Internet-based technologies is responsive design. Visitors are able to view a website without having to modify their device, whether it’s a desktop, laptop, tablet or cell phone. Once you have this one thing—responsive design—you might just notice a difference in increased sales and repeat business. It Encourages Sales from Mobile Device Users According to a forecast by the Gartner Group, sales of mobile devices should surpass the combined sales of desktops, laptops, and tablets through 2017. This is good news for websites that use responsive design. Because of the steady rise in mobile device sales, your revenues are likely to increase. You’ll be making it easier for users to visit your website using a mobile device. They can get information, communicate, and make purchases. Positions You to Gain a Competitive Edge If you’re not receiving many visitors that browse using a mobile device, your website might not be as visually or functionally friendly as you think. Don’t worry though; your developer can make small tweaks to correct this. Some changes to consider include reducing the size of an image, and changing or limiting font styles and sizes. That’s part of what makes up your... --- ### 6 Ways to Make Your New Web Design Provide ROI > Your websiter should not only look terrific, but it should also convert visits into leads and sales! Is your website delivering a positive ROI? - Published: 2014-09-02 - Modified: 2014-09-02 - URL: https://www.maxburst.com/6-ways-to-make-your-new-web-design-provide-roi/ - Categories: Company Identity, Web Design Launching a new website (or a redesign of your old one) is exciting. Today's web designers know what elements go into a great web design, where to place them, and how to give you a website that looks amazing. Your web design has to look great and perform great for maximum ROI.   But that's not quite enough if you're running a business. The website for your company should not only look terrific, but should also convert visits into leads and sales. But how do you make sure your new web design has a positive return on investment? Here are 6 ways. 1. Define Goals for Your Website To know whether your new website design delivers, you have to know what you want from it. Sure, you want to increase conversions, but that's too vague as a real goal. Define your goals in concrete terms, such as: "We want to increase sales by 10% during the next quarter. " "We want site traffic to increase by 25% by the end of the year. " "We want customer service calls to decrease by 10% within six months. " These goals are measurable, and whether you achieve them or not, you will at least know whether your new site is getting you closer to them. 2. Know Who You're Designing Your Website For With a personal website, you can make it exactly like you want. But that's not the case with your business website design. You're not designing it for yourself, and you're not necessarily... --- ### Medical and Dental Web Design: Converting Visitors into Patients > Boost patient acquisition with MAXBURST's responsive medical & dental web design. Optimize UX, simplify booking & leverage SEO. Transform your practice today! - Published: 2014-08-06 - Modified: 2024-09-15 - URL: https://www.maxburst.com/medical-and-dental-web-design-converting-visitors-into-patients/ - Categories: Company Identity, Web Design - Tags: CRO, dental, medical Optimize Your Practice's Online Presence: Strategies to Attract, Engage, and Convert Digital Patients Creating an effective medical and dental website revolves around integrating strategic web design and digital marketing principles to optimize the patient journey. First, ensuring the design is mobile-friendly is vital, as more people use smartphones to browse the web. According to a 2021 report by Statista, over half of global web traffic comes from mobile devices. Web design elements such as highlighting key services prominently and simplifying the booking process are crucial; they reduce friction and make it easier for patients to schedule appointments. A study by the University of Michigan found that streamlined booking processes significantly improve patient satisfaction and appointment adherence. Digital marketing strategies, particularly SEO and high-quality content creation, enhance visibility and attract more visitors. According to a Forbes article, businesses that prioritize SEO see more traffic and higher conversion rates. Furthermore, incorporating patient testimonials through thoughtful design adds credibility and builds trust quickly. A study published in the Journal of Medical Internet Research found that patient reviews significantly influence new patients' decisions to book appointments. By focusing on these web design and digital marketing principles, we can effectively convert visitors into loyal patients in the competitive healthcare landscape. Key Takeaways Make sure your website is optimized for mobile devices and has a responsive design to improve user experience and boost conversions. A study by Google found that 61% of users are unlikely to return to a mobile site they had trouble accessing, emphasizing... --- ### Tips for Designing an eCommerce Store for Mobile Devices > Maximize your eCommerce success with MAXBURST's responsive web design and digital marketing. Optimize for mobile, improve UX, and increase conversions. - Published: 2014-07-23 - Modified: 2024-09-15 - URL: https://www.maxburst.com/tips-for-designing-an-ecommerce-store-for-mobile-devices/ - Categories: Web Design, Web Development - Tags: eCommerce, Mobile Responsive, user journey Maximize Mobile Conversions: Essential Strategies for a User-Friendly, High-Performance eCommerce Experience Let's focus on making our eCommerce store top-notch on mobile devices, leveraging the power of strategic web design and digital marketing. According to Google, over 50% of web traffic comes from mobile, making it crucial to get this right. We'll start with a responsive design, using flexible themes that adapt to different screen sizes - a fundamental principle of modern web design. Simplifying navigation and optimizing loading speeds are essential for a smooth user experience, as slow load times can lead to higher bounce rates (source: Google Developers). These technical aspects of web design directly impact your digital marketing efforts, as they influence user engagement and conversion rates. By combining effective web design with targeted digital marketing strategies, we can create a mobile-first eCommerce experience that not only attracts visitors but also converts them into customers. Key Takeaways Choose responsive themes to ensure your store looks great on any device. Speed up loading times by compressing images and reducing JavaScript. Make navigation thumb-friendly and use sticky menus for easier browsing. Simplify the checkout process with mobile-friendly payment methods like Apple Pay and PayPal. Test your store on different devices and operating systems to ensure a smooth user experience. Prioritize Responsive Design Let's make responsive design a top priority for our eCommerce store to ensure it looks and functions perfectly on any device. Research shows that flexible themes that adapt dynamically to different screen sizes significantly enhance user experience and engagement (source: Wikipedia). Ensuring cross-device... --- ### How Users View Your Site Content And What You Can Do To Optimize Pages > Boost engagement with MAXBURST's user-centric web design & digital marketing. Learn how to optimize pages based on user behavior. Improve SEO & conversions now! - Published: 2014-07-17 - Modified: 2024-09-15 - URL: https://www.maxburst.com/how-users-view-your-site-content-and-what-you-can-do-to-optimize-pages/ - Categories: Company Identity, Web Design - Tags: click-through, user behavior, user experience Decode User Behavior: Unleash the Power of Smart Design and Strategic Marketing to Captivate Your Audience Understanding how users view and interact with our site content is crucial for effective web design and digital marketing strategies. By leveraging insights from eye-tracking studies and attention patterns like the F-shaped scan, we can optimize our web design to guide users' focus effectively. Digital marketing metrics such as time on page, bounce rates, and click-through rates reveal engagement levels, informing our content strategy and placement decisions. Strategic web design elements, like placing critical information above the fold and crafting engaging headlines, boost visibility and user interaction. Meanwhile, digital marketing best practices, including optimizing page load speed and ensuring mobile responsiveness, not only enhance the user experience but also improve SEO performance. By gathering and analyzing user feedback, we continually refine our web design and digital marketing approaches. Strategically placing keywords in meta titles and headings, a cornerstone of SEO-driven digital marketing, further enhances our pages' ranking potential. This synergy between web design and digital marketing creates a powerful framework for optimizing our web pages, ensuring they not only attract but also engage and convert visitors effectively. Key Takeaways Users primarily focus on content above the fold; ensure key information is placed there. Implement the F-shaped pattern to guide user attention with strategic content placement. Enhance page load speed to keep users engaged and reduce bounce rates. Craft engaging headlines and use clear headings for better readability and quicker information access. Ensure mobile responsiveness... --- ### How Responsive Website Design Can Attract More Customers > Enhance your site's mobile performance with MAXBURST's responsive web design. Improve SEO, user experience & conversions. Get a mobile-first strategy now! - Published: 2014-06-30 - Modified: 2024-09-15 - URL: https://www.maxburst.com/how-responsive-website-design-can-attract-more-customers/ - Categories: Design - Tags: mobile first, responsive design, UI/UX How Mobile-First Design Drives Traffic, Engagement, and Conversions Responsive web design and digital marketing converge to create powerful, mobile-optimized experiences that attract and retain customers. Responsive web design serves as the cornerstone of this strategy, ensuring our websites look stunning and function flawlessly across all devices. With over 60% of online traffic originating from mobile users, our approach to web design must prioritize mobile-first principles. This means leveraging CSS media queries to dynamically optimize layouts, while our digital marketing efforts focus on creating content and user experiences tailored for on-the-go consumption. Fast load times and intuitive navigation, critical components of both web design and digital marketing strategies, enhance user experience, reducing bounce rates and increasing engagement. Moreover, with Google's mobile-first indexing, a responsive design bolstered by savvy digital marketing tactics improves our SEO rankings, driving organic traffic and visibility. By implementing clear call-to-actions within a flexible grid system, we ensure every visitor, regardless of their device, enjoys a seamless journey through our digital properties. This synergy between responsive web design and targeted digital marketing not only boosts conversions but also fosters customer loyalty, setting the stage for sustainable online success. Key Takeaways Enhances user experience across all devices, reducing bounce rates. Improves SEO rankings, leading to increased organic traffic. Boosts mobile conversions with seamless navigation and intuitive interfaces. Consolidates content into a single URL, improving crawl efficiency. Adapts to user expectations, fostering customer loyalty and repeat visits. Understanding Responsive Web Design Responsive web design is the approach we use to... --- ### In These Tough Economic Times > MAXBURST offers website solutions for business across all industries. Contact us for a free consultation to learn about our affordable web solutions! - Published: 2012-07-31 - Modified: 2012-07-31 - URL: https://www.maxburst.com/in-these-tough-economic-times/ - Categories: Company Identity, Web Design “It’s not just web design; we understand our clients needs and their businesses in order to successfully develop their web based brand. We make websites that are tailored to the needs of Long Island business. Our small business websites at MAXBURST are not made from templates. We custom build each site to suit the business owners need. We make sure that your small business website design stands out and beats the competition,” says Andrew Ruditser, Lead Technology Coordinator and Co-Founder of MAXBURST. If you already have a website for your business and it is not working for you, let us provide you with a free, no obligation website consultation. We are certain that we can provide you with an affordable web solution that will meet your business needs and more importantly provide you with a prominent place on the Internet in order to successfully compete. MAXBURST offers small business and not for profit website solutions for organizations on a budget. Our areas of specialization include: - Small business website design - Not for profit website design - Legal website design - Medical website design - E-Commerce website design - Corporate website design - Restaurant website design - Construction website design - And much more... Contact us at www. maxburst. com to learn more about our web design solutions or Call: 1. 888. 9-MAXWEB (1-888-962-9932) MAXBURST Web Design is a Long Island, NY website design and web development agency. We help our clients develop and implement compelling Internet Based Solutions. Founded in 2003 on Long... --- ### 5 Reasons Not To Develop An All Flash Website > Sites constructed in Flash offer very little textual information leading to poor rankings. Web design companies can help convert an all flash based website! - Published: 2012-07-31 - Modified: 2012-07-31 - URL: https://www.maxburst.com/5-reasons-not-to-develop-an-all-flash-website/ - Categories: Web Design, Web Development 1) Flash Requires a lot of Bandwidth and Updated Hardware Despite the availability of high speed Internet access almost everywhere, there are still lots of people surfing the Internet over dialup or other limited bandwidth connection. Flash files, especially those using sound effects, embedded movies or bitmap images, can take a while to load and discourage many users. 2) Disabled Back Button Some Flash designers use meta refreshes or other tricks to disable browser’s Back button. As the famous usability expert Jacob Nielsen says, ‘Back button is the second most important navigation element after hyperlinks’. People not able to use Back button will click the third most important navigation element – that X (close) button in the top right. Besides, if you are going to promote a Flash site via PPC, you should know that Google AdWords doesn’t approve pages with disabled back button. 3) Maintenance Nightmare and Problems with Third Party Developers One characteristic better performing websites share in common is fresh content – they are continually updated to reflect the latest company news and industry trends. Pure Flash and Flash navigation sites constantly need to use a Flash designer every time new content needs to be integrated into the existing site. If this skill-set doesn’t exit in-house, site maintenance becomes needlessly complicated and extremely expensive. 4) Does not Work on Mobile Devices More than 60 percent of the U. S. population own an Internet-enabled mobile device, according to a recent report conducted by market research firm Media-Screen. With the... --- ### Three Stages of the Media Buying Process > Boost your ad ROI with MAXBURST's expert media buying & digital marketing. Learn 3 key stages for success. Get targeted strategies & web design that converts. - Published: 2021-05-19 - Modified: 2024-09-15 - URL: https://www.maxburst.com/three-stages-of-the-media-buying-process/ - Categories: Branding, Company Identity, Content Marketing, Search Engine Marketing, Social Media - Tags: Content Marketing, social media marketing, website design The term media buying is an unfamiliar word for most people. This article aims to shed light on the phenomenon. It will discuss relevant topics, from what media buying is to how it works and many other valuable bits of information. Mastering the Art of Media Buying: A Data-Driven Approach to Maximizing Campaign Impact Media buying has evolved into a complex interplay of strategy, technology, and creativity. At the heart of this evolution lies the crucial roles of web design and digital marketing. These elements don't just complement media buying; they're integral to its success. A well-designed website serves as the cornerstone of digital advertising efforts, providing a seamless user experience that converts clicks into customers. Meanwhile, digital marketing strategies inform and enhance media buying decisions, ensuring that ad placements are not just seen, but resonate with the target audience. As we dive into the three strategic stages of media buying, we'll explore how web design and digital marketing intertwine with traditional practices to create campaigns that are not only visually compelling but also data-driven and results-oriented. When diving into media buying, we break it down into three strategic stages, each grounded in empirical evidence and best practices. First up is Pre-Launch Planning. Here, we zero in on our target audience and select the most effective media channels based on historical data and market research to maximize our impact. According to a study by Nielsen, understanding audience behavior and preferences can significantly boost campaign effectiveness. Next is Campaign Execution. This stage involves negotiating favorable media deals and meticulously scheduling our ad placements to ensure robust audience engagement. Evidence shows that well-timed ads can increase awareness and drive conversions. For instance, research by the Interactive Advertising Bureau (IAB) highlights the importance of timing and placement in achieving optimal engagement. Finally, we have Post-Campaign Analysis. This crucial... --- ### The Power of Using Storytelling in Web Design > There is a need to put a story behind a brand. A lot of businesses are now incorporating storytelling into their branding strategies to increase brand awareness. Here are some of the important factors to know in developing a brand story. - Published: 2021-03-22 - Modified: 2024-09-14 - URL: https://www.maxburst.com/the-power-of-using-storytelling-in-web-design/ - Categories: Content Marketing, Branding, Company Identity, Web Design, Web Development - Tags: Branding, Content Marketing, SEO, story-telling, web design, website design There is a need to put a story behind a brand. A lot of businesses are now incorporating storytelling into their branding strategies to increase brand awareness. However, several businesses still do not know how to develop a unique story for their brand. Here are some of the important factors to know in developing a brand story. Crafting Digital Experiences That Captivate: How Narrative Techniques Boost Engagement and Conversion We believe that storytelling can revolutionize web design and digital marketing, transforming them into immersive and engaging experiences that captivate users and build strong emotional connections. Studies have shown that storytelling activates multiple parts of the brain, making it a powerful tool for memory and engagement in the digital realm (source: National Center for Biotechnology Information). In web design, we can use visual elements like images, animations, and colors to craft a compelling narrative that guides users through our website in a way that feels natural and intuitive. This storytelling approach extends to digital marketing strategies, where content marketing and social media campaigns can weave brand stories that resonate with target audiences. Engaging content strategies and interactive design elements are key to keeping visitors interested and emotionally invested in both web design and digital marketing efforts. For instance, a study published in the Journal of Consumer Research found that interactive websites and marketing campaigns significantly enhance user engagement and satisfaction. Effective storytelling also improves brand recall, boosts engagement across digital platforms, and increases conversion rates in marketing funnels. When we measure the impact through metrics like time on page, click-through rates, and social media engagement, the benefits of storytelling in web design and digital marketing become clear. According to data from HubSpot, websites and marketing campaigns that tell a story see a 50% increase in user engagement. So stick with us as we dive into how to harness... --- ### How to Make Sure Your Website is ADA Compliant in 2021 > Learn what you need to do to improve your website’s accessibility and ensure that it’s ADA compliant in 2021. - Published: 2021-01-08 - Modified: 2021-03-10 - URL: https://www.maxburst.com/how-to-make-sure-your-website-is-ada-compliant-in-2021/ - Categories: Web Design, Design, Development, Web Development - Tags: ADA Compliant, web design, web development, Website Redesign With so many people experiencing some form of disability and needing special devices to browse the Internet, it’s crucial that you do everything you can to make your website as accessible as possible and ensure that it’s ADA compliant. As much as one billion people around the world experience some type of disability. Twenty percent of those have disabilities that can be classified as significant. These people might require an assistive technology device to use a computer and browse the Internet. Assistive technology devices range from speakers and screen readers to large-print keyboards and desktop video magnifiers. With so many people experiencing some form of disability and needing special devices to browse the Internet, it’s crucial that you do everything you can to make your website as accessible as possible and ensure that it’s ADA compliant. What does it mean to be ADA compliant? The Americans with Disabilities Act (ADA) is a civil rights law that prohibits any type of discrimination against people who have disabilities, as well as guarantees that they will have the same opportunities to participate in daily life as those without disabilities. This includes participating in various government services and programs, enjoying employment opportunities, and buying goods and services. The ADA was signed into law by President George H. W. Bush in 1990. When it comes to ADA compliance, it’s important to note that the ADA Standards for Accessible Design only discuss standards for commercial facilities and public accommodation. However, they don’t include any guidelines on web design practices. This has forced webmasters and businesses with an online presence to rely on the Web Content Accessibility Guidelines (WCAG) created by the Web Accessibility and Word Wide Web Consortium. According to the WCAG, all websites should be:... --- ### How to Keep Your SEO Rankings After a Website Redesign > A website redesign is meant to help grow your brand, but if not implemented well, it will do more harm than good. How exactly? By rendering all of your previous SEO efforts ineffective and useless. - Published: 2020-11-18 - Modified: 2021-03-10 - URL: https://www.maxburst.com/how-to-keep-your-seo-rankings-after-a-website-redesign-2/ - Categories: Search Engine Marketing, Web Design, Web Development - Tags: Search Engine Marketing, Search Engine Optimization, SEO, Website Redesign The purpose of website redesign is clear: keep your business right in the line of sight of your target audience to maximize your chances of converting them into paying customers. It is meant to help grow your brand. But if not implemented well, it will do more harm than good. How exactly? By rendering all of your previous SEO efforts ineffective and useless. You have invested a lot of time, effort, and marketing dollars to gain your current ranking. You must not lose it in the redesigning process. Some companies make the tragic mistake of thinking that one does not affect the other. But in reality, there are specific steps you have to take to ensure that you do not sacrifice your SEO ranking as you transition from the old website to the new. In today’s digital business landscape, your website is your primary tool to stay competitive. And just as every tool needs occasional sharpening to stay effective, so does your website. Customer expectations evolve over time, and you must learn to change with its ebbs and flows. Hence, the need to redesign your website every two to three years. The purpose of website redesign is clear: keep your business right in the line of sight of your target audience to maximize your chances of converting them into paying customers. It is meant to help grow your brand. But if not implemented well, it will do more harm than good. How exactly? By rendering all of your previous SEO efforts ineffective and useless. You have invested a lot of time, effort, and marketing dollars to gain your current ranking. You must not lose it in the redesigning process. Some companies make the tragic mistake of thinking that one does not affect the other. But in reality, there are specific steps you have to take to ensure that you do not sacrifice your SEO ranking as you transition from the old website to the new. Perform an Audit of Your Current Site’s SEO Before making any changes to your current website, it is important to take stock of what you have. This will help you decide what is working and what is not. Analyze Your Current Keywords Find out what keywords or phrases your website is ranking well in. You can use rank checker... --- ### Understanding Conversion Funnel in Google Analytics > The Conversion Funnels in Google Analytics is a useful tool to help your business calibrate your marketing campaigns, create a better experience for your customers, and address the bottlenecks on your website. - Published: 2020-11-03 - Modified: 2021-03-10 - URL: https://www.maxburst.com/understanding-conversion-funnel-in-google-analytics-2/ - Categories: Content Marketing, Search Engine Marketing, Social Media - Tags: Content Marketing, Conversion Funnel, Google Analytics, Search Engine Optimization The Conversion Funnels in Google Analytics is a useful tool to help your business calibrate your marketing campaigns, create a better experience for your customers, and address the bottlenecks on your website. By identifying the problem as early as possible, you can immediately optimize the channel and improve its performance. Make sure that you identify the funnels and goals in the earliest stages of your implementation process. You may come across some blogs where goal funnels or conversion funnels are used interchangeably. Sometimes, they call it a sales funnel. Regardless of the term, they are invaluable to the success of your business. It tracks the customer journey from lead generation, signup, purchase, and making sure they buy again. It is particularly critical when you are trying to measure non-transactional endeavors. With e-commerce businesses, it is more straightforward to gauge the website’s success as it can be measured by profits and losses. For example, in a typical e-commerce website, the potential customer will look at the products on the menu, click on the item of interest, add to cart, and then make the purchase. For some websites, they require a registration process, which is another step in the conversion funnel. With these sets of metrics, you can gain an insight into the customer journey and calibrate your marketing efforts to boost the conversion rate. It saves you a lot of time and you get the most out of your investment. In contrast, using the shotgun approach would get you nowhere. If you have no clear plan at the outset, you have no choice but pray that one of your shotgun shells will hit something. Macro and Micro Funnels There are two main ways you can set your conversion funnels in Google Analytics. One is the macro approach, and the other is the micro approach. When you say macro, you are referring to the broader and generalized cross-channel goals... --- ### Web Design and the Rising Demand During Covid-19 > For the most part, businesses are experiencing a time of struggle right now, but one area that has seen a bit of a boost is web traffic and e-commerce. - Published: 2020-06-18 - Modified: 2020-06-26 - URL: https://www.maxburst.com/web-design-and-the-rising-demand-during-covid-19/ - Categories: Design, Development, Web Design, Web Development - Tags: design trends, digital agency, web design, web development, website design, Website Redesign Nobody knows how long this pandemic will last, and businesses will likely need to adjust to a new reality built around isolation and distancing in the near and foreseeable future. People are relying on e-commerce shops for many of their supplies and goods while storefronts remain closed. These new circumstances are leading to a higher demand for web designers, especially those who specialize in e-commerce facilitation. The world has been hit in a devastating way by the Covid-19 pandemic. All areas of life have been affected. For the most part, businesses are experiencing a time of struggle right now, but one area that has seen a bit of a boost is web traffic and e-commerce. Your website may be experiencing a surge in traffic, and you need to know how to capitalize on this and make web design work for you. Web design, in general, is seeing a substantial increase in demand during this time as the population is mostly stuck at home. Many people are seeing this as the perfect time to tackle a new website or redesign an existing web presence. People with existing businesses are also seeing this as a time to pursue e-commerce, and new shops are opening up regularly as a way to gain revenue during this trying period. Covid-19 has bumped up internet use by a massive 70%, and this really cannot be ignored. Nobody knows how long this pandemic will last, and businesses will likely need to adjust to a new reality built around isolation and distancing in the near and foreseeable future. People are relying on e-commerce shops for many of their supplies and goods while storefronts remain closed. These new circumstances are leading to a higher demand for web designers, especially those who specialize in e-commerce facilitation. E-commerce Web Design Online shopping is becoming a new norm. Ordering groceries and supplies are one thing, but now people... --- ### Getting Your Business Ready for the Covid-19 Recovery > When the Covid-19 pandemic was just taking shape, we started reaching out to our clients to help them prepare for the inevitable changes to the economy and their business strategy. - Published: 2020-05-11 - Modified: 2020-05-11 - URL: https://www.maxburst.com/getting-your-business-ready-for-the-covid-19-recovery/ - Categories: Search Engine Marketing, Company Identity, Content Marketing, Web Design - Tags: Content Marketing, digital agency, social media marketing, web design, web development Weeks ago, when the Covid-19 pandemic was just taking shape, we started reaching out to Maxburst clients to help them prepare for the inevitable changes to the economy and their business strategy. Although the struggles continue, lately we’ve been having different kinds of conversations: namely, those centered around preparing for the inevitable recovery. Weeks ago, when the Covid-19 pandemic was just taking shape, we started reaching out to Maxburst clients to help them prepare for the inevitable changes to the economy and their business strategy. Although the struggles continue, lately we’ve been having different kinds of conversations: namely, those centered around preparing for the inevitable recovery. Whether that turnaround will be weeks or months in the future, we can be certain it’s coming. One thing we’ve learned from being in business for so long – including the aftermaths of 9/11 and the 2008 financial crisis – is that conditions can change quickly. It’s always darkest before dawn, and good news is usually closer than you think. So, while we certainly don’t want to minimize the heartache and disruption associated with the breakout of Coronavirus in New York and beyond, we also want to do the right thing and get clients and readers thinking about what is yet to come. In that spirit, let’s look at some of the steps you can take to prepare yourself for the economic recovery that is sure to come after Covid-19 recedes from daily business life... Think of New Ways to Help Customers and Clients While most business owners, executives, and marketing managers will be focused on their own business growth and retention strategies for the near future, we invite you to think one step further. Ask yourself what your best customers are going to be looking for when life returns to a new normal. The answers you... --- ### Developing a Proper Social Media Marketing Strategy for Your Business > Learn how to create an effective social media marketing strategy. Set goals, understand your audience, analyze competitors, and craft engaging content with MAXBURST's expert guidance. - Published: 2017-12-21 - Modified: 2024-09-14 - URL: https://www.maxburst.com/developing-a-proper-social-media-marketing-strategy-for-your-business/ - Categories: Content Marketing, Search Engine Marketing - Tags: Content Marketing, digital agency, reputation management, Search Engine Marketing, SEO, social media marketing Unlock the Power of Social Media: Your Blueprint for Digital Marketing Mastery Creating an effective social media marketing strategy can significantly boost your online presence and engagement. Research shows that businesses with clear, measurable goals aligned with their vision are more successful in their marketing efforts. It's crucial to start by understanding your audience's demographics and behavior, which can inform the design of tailored campaigns. Analyzing competitors can also reveal opportunities and best practices that you can incorporate. Crafting a content strategy that includes engaging visuals and consistent messaging is essential. Studies have shown that visual content is more likely to be shared and remembered by audiences. Equally important is continuously monitoring key metrics like engagement and conversion rates. This allows you to adjust your tactics for maximum impact. Ready to elevate your social media game? Let's dive deeper into how to apply these insights effectively. Setting Business Goals Let's kick things off by setting clear objectives that align with our broader business vision. By establishing specific, measurable goals, we can keep an eye on our success metrics and ensure our social media efforts are heading in the right direction. This strategic alignment not only gives us a clear path but also lets us tweak and optimize our tactics based on data-driven insights. Historically, businesses that set clear, measurable goals tend to see more success. According to a study by Harvard Business Review, companies with specific goals are ten times more likely to achieve them compared to those with vague intentions. By leveraging data and analytics, we can make informed decisions that drive growth and ensure we're meeting... --- ### 7 Advantages of Social Media Marketing for Your Business > Discover how social media marketing can transform your business with 7 key advantages. Boost brand awareness, engage customers, and drive ROI. Learn expert strategies for success. - Published: 2017-12-07 - Modified: 2024-09-14 - URL: https://www.maxburst.com/7-advantages-of-social-media-marketing-for-your-business/ - Categories: Content Marketing, Search Engine Marketing, Social Media - Tags: Content Marketing, Facebook, social media marketing, Twitter Beyond Posting: Strategic Social Media Marketing Social media marketing offers us seven key advantages to grow our business, all backed by solid evidence and success stories. First, it increases brand awareness by connecting us with billions of users. According to Statista, as of 2021, over 4. 48 billion people use social media worldwide. Second, it enhances our credibility through active engagement and positive interactions. Studies have shown that consumers are more likely to trust brands that are active on social media. Third, we can boost content marketing by creating shareable posts and targeted ads. Take the example of Wendy's, whose witty posts and interactions have garnered millions of shares and retweets. Fourth, improved customer engagement allows us to build real-time relationships. A Salesforce report highlighted that 70% of customers expect brands to engage with them in real-time. Fifth, it's a cost-effective advertising solution with precise audience targeting. Facebook Ads, for instance, lets us reach specific demographics for a fraction of the cost of traditional advertising. Sixth, we gain better audience insights to tailor our strategies. Tools like Facebook Insights and Twitter Analytics help us understand our audience's preferences. Lastly, we drive higher web traffic by sharing engaging content and linking to our website. According to HubSpot, companies with an active blog generate 55% more website visitors. Let's uncover how these benefits can transform our business. Increased Brand Awareness By leveraging social media marketing, we can significantly boost our brand's visibility and connect with a global audience of over 4. 26 billion people. This immense reach is transformative for businesses aiming to innovate and expand their influence. Social media platforms give us a unique chance to... --- ### How to Break Through the Fear of Getting Online Reviews > Turn online review fear into a growth opportunity. Learn how to embrace feedback, request customer testimonials, and enhance your business reputation with online reviews. - Published: 2017-11-21 - Modified: 2024-09-14 - URL: https://www.maxburst.com/getting-online-reviews/ - Categories: Content Marketing, Search Engine Marketing, Web Development - Tags: Content Marketing, digital agency, online reviews, reputation management, Search Engine Marketing, SEO The Synergy of Web Design, Digital Marketing, and Online Reviews Online reviews have become a crucial component of business success. However, many businesses shy away from actively seeking and managing reviews due to fear of criticism. What if we told you that overcoming this fear could be the key to unlocking unprecedented growth? With the right web design and digital marketing strategies, you can not only embrace online reviews but also turn them into powerful tools for business enhancement. Effective review management starts with a well-designed website. A user-friendly interface that seamlessly integrates review systems can significantly increase the likelihood of customers leaving feedback. This is where professional web development services come into play, creating intuitive platforms that encourage customer engagement. Digital marketing strategies amplify the impact of positive reviews and help mitigate the effect of negative ones. From social media campaigns showcasing glowing testimonials to targeted email marketing that solicits feedback, these tactics work in tandem with your web presence to build a robust online reputation. Embracing the Power of Feedback By leveraging web design and digital marketing services, businesses can: Streamline the review collection process Showcase positive feedback prominently on their website Implement SEO strategies that highlight favorable reviews in search results Use social proof to build trust and credibility Let's explore how you can overcome the fear of online reviews and harness their potential through strategic web design and digital marketing approaches. By the end of this article, you'll be ready to boost your online presence and... --- ## Portfolio ### CropKing - Published: 2025-04-04 - Modified: 2025-04-04 - URL: https://www.maxburst.com/portfolio/cropking/ - Tags: Shopify Plus, Web Design, Web Development For over 40 years, CropKing has been at the forefront of controlled environment agriculture, empowering growers with innovative greenhouse and hydroponic solutions. Established in 1982 as a family-owned business, CropKing has built a reputation as a trusted leader in the industry, serving customers across the United States and more than 20 countries worldwide. The company’s mission goes beyond just selling equipment—it provides education, technical support, and real-world expertise to help growers of all sizes succeed. CropKing’s comprehensive product offerings include greenhouse structures, hydroponic systems, growing media, and essential supplies. But what truly sets the company apart is its customer-first approach. Unlike competitors that push trendy solutions, CropKing prioritizes tried-and-true growing practices backed by research and experience. Whether supporting commercial farmers, schools, universities, or hobby growers, CropKing remains dedicated to advancing sustainable and efficient growing techniques through hands-on guidance and expert consultation. --- ### ERWYN Products > For over 40 years, Erwyn Products has been a trusted partner in the hospitality industry, supplying high-quality guestroom accessories that blend function with style. - Published: 2025-04-01 - Modified: 2025-04-04 - URL: https://www.maxburst.com/portfolio/erwyn-products/ - Tags: Web Design, Web Development Force3 is a leading provider of high-performance baseball and softball protective gear, offering a unique blend of advanced safety features and innovative design. Dedicated to ensuring the safety of athletes from youth leagues to the major leagues, Force3 has developed a proprietary patented spring technology in its masks, significantly reducing the risk of injuries from ball impacts. For over 40 years, Erwyn Products has been a trusted partner in the hospitality industry, supplying high-quality guestroom accessories that blend function with style. Specializing in wastebaskets, ice buckets, trays, bath accessories, and personal care amenities, Erwyn is known for its commitment to craftsmanship, customization, and exceptional service. With extensive manufacturing and sourcing capabilities, the company offers a diverse range of proprietary products designed to meet the unique needs of hotels, resorts, and boutique properties. What sets Erwyn apart is its customer-centric approach. By collaborating closely with clients, the company develops customized solutions that align with each brand’s aesthetic and operational needs. Many of Erwyn’s products are made in the USA, reflecting its commitment to quality and sustainability. With a track record of working with top hotel brands and independent properties, Erwyn continues to set the standard for in-room hospitality essentials. --- ### The Galley Shop - Published: 2025-02-12 - Modified: 2025-02-12 - URL: https://www.maxburst.com/portfolio/the-galley-shop/ - Tags: Web Design, Web Development The Galley was born from a vision to revolutionize the way kitchens function. Founded by award-winning kitchen designer Roger Shollmier, the company introduced the first-ever Galley Workstation® to address long-standing inefficiencies in kitchen workflows. This groundbreaking concept transformed meal prep, cooking, serving, entertaining, and cleaning into a seamless process within one central space. Today, The Galley offers an extensive line of highly engineered and handcrafted kitchen workstations, including Ideal Workstations, WashStations™, Work&WashStations™, BarStations®, and Custom Workstations. Complemented by The Galley Tap® and The Galley Dresser®, these solutions are designed with an unwavering commitment to quality and innovation, proudly made in the USA. More than just a kitchen fixture, The Galley represents a lifestyle—one that brings families and friends together around an efficient, stylish, and functional space. By redefining kitchen workflows and enhancing the joy of cooking, The Galley has cultivated a devoted following. Customers consistently share how they can't imagine a kitchen without their Galley, reinforcing the brand's mission to make kitchen life more enjoyable, efficient, and fun. --- ### Royal Windows & Doors - Published: 2025-02-12 - Modified: 2025-02-12 - URL: https://www.maxburst.com/portfolio/royal-windows-doors/ - Tags: Web Design, Web Development For 90-years, the Couristan brand has been revered as an icon of style and quality for its exquisite area rugs, residential carpeting and custom floor covering fashions. For more than three decades, Royal Windows and Doors has been a trusted name in Long Island, providing premium-quality, energy-efficient windows and doors to architects, builders, contractors, and homeowners. Established in 1989, the company was founded with a singular vision: to manufacture the best-performing windows and doors using advanced technology, superior craftsmanship, and top-tier materials. Unlike many large manufacturers that offer varying quality levels, Royal Windows and Doors takes a boutique approach—producing a single, high-performance product line designed for longevity, security, and style. What sets Royal apart is its comprehensive service model. Homeowners looking to upgrade their windows and doors don’t have to navigate multiple middlemen, distributors, or contractors. Instead, they can work directly with the manufacturer, benefiting from expert guidance throughout the entire process—from design and measurement to manufacturing and professional installation. This white-glove, personalized approach ensures customers receive not only the best product but also the best experience. --- ### Force3 Pro Gear - Published: 2025-02-05 - Modified: 2025-02-12 - URL: https://www.maxburst.com/portfolio/force3-pro-gear/ - Tags: Featured, Web Design, Web Development Force3 is a leading provider of high-performance baseball and softball protective gear, offering a unique blend of advanced safety features and innovative design. Dedicated to ensuring the safety of athletes from youth leagues to the major leagues, Force3 has developed a proprietary patented spring technology in its masks, significantly reducing the risk of injuries from ball impacts. Force3 is a leading provider of high-performance baseball and softball protective gear, offering a unique blend of advanced safety features and innovative design. Dedicated to ensuring the safety of athletes from youth leagues to the major leagues, Force3 has developed a proprietary patented spring technology in its masks, significantly reducing the risk of injuries from ball impacts. The company also integrates DuPont Kevlar into all its protective equipment, reinforcing its commitment to durability and superior protection. By focusing on both function and style, Force3 delivers gear that not only safeguards players but also allows them to perform at their best. What sets Force3 apart is its unwavering commitment to safety and innovation. Unlike traditional sports equipment companies, Force3 prioritizes the direct-to-consumer model, enabling greater agility and responsiveness to customer needs. The company also stands out by offering an extensive selection of colors, providing a level of customization that competitors often lack. With a growing presence in both youth and professional markets, Force3 continues to push the boundaries of sports safety technology while maintaining a sleek and modern aesthetic in its product designs. --- ### Otogenetics - Published: 2025-01-15 - Modified: 2025-01-15 - URL: https://www.maxburst.com/portfolio/otogenetics/ - Tags: Web Design, Web Development Otogenetics is a CAP-accredited clinical laboratory specializing in Next Generation Sequencing (NGS)-based genetic testing and molecular diagnostics. The laboratory offers an extensive test menu that includes Carrier Screening, Non-Invasive Prenatal Testing (NIPT), Hereditary Cancer Risk Assessment, and Deafness Gene Testing. Otogenetics is a CAP-accredited clinical laboratory specializing in Next Generation Sequencing (NGS)-based genetic testing and molecular diagnostics. The laboratory offers an extensive test menu that includes Carrier Screening, Non-Invasive Prenatal Testing (NIPT), Hereditary Cancer Risk Assessment, and Deafness Gene Testing. Additionally, Otogenetics provides Molecular Screening for Congenital Hearing Loss, testing for Familial Hypercholesterolemia and Hyperlipidemia, and genetic analysis for rare diseases. The laboratory also excels in clinical exome sequencing services and makes significant contributions to biomedical research, underscoring its commitment to advancing precision medicine. Otogenetics has earned a reputation for clinical accuracy and operational excellence. Its research and diagnostic findings are published in prominent biomedical journals, such as Nature and Nature Medicine. In addition to laboratory work, Otogenetics engages with medical institutions to train future professionals in precision medicine. As a trusted partner for patients, physicians, and research organizations, Otogenetics is dedicated to enhancing healthcare outcomes through reliable genetic testing and innovative research services. --- ### Zhubri’s Wellness - Published: 2024-11-04 - Modified: 2024-11-07 - URL: https://www.maxburst.com/portfolio/zhubris-wellness/ - Tags: Web Design, Web Development Zhubri's Wellness is committed to holistic psychiatric care, offering specialized treatment for Anxiety, Depression, Mood Disorders, and Dementia behavioral management. Their approach combines traditional medication management with naturopathic therapies, including personalized individual and group psychotherapy, to support every client's unique mental wellness goals. Zhubri’s Wellness is a leader in holistic psychiatric care, offering an integrated approach to mental health that combines western medicine with naturopathic treatments. Their mission centers on making high-quality, holistic psychiatric services accessible and affordable to individuals across all demographics. With a focus on conditions such as anxiety, depression, mood disorders, and dementia, Zhubri’s Wellness provides a unique blend of medication management and naturopathic modalities. To achieve their mission of bridging the gap in psychiatry, Zhubri’s Wellness needed a website that conveyed the depth and range of their services in an inviting, user-friendly way. The goal was to create an online experience that not only explained their holistic and individualized care model but also offered clients easy access to resources, scheduling, and information on wellness retreats. A modern, visually appealing design aligned with Zhubri’s Wellness's philosophy was essential to make clients feel welcomed and supported from the moment they visited the site. --- ### Talon Biomarkers > Talon Biomarkers is at the forefront of biomarker discovery. They specialize in immune monitoring for clinical trials and research. Their expertise lies in capturing critical disease and therapy indicators from immune cells. - Published: 2024-08-08 - Modified: 2024-11-04 - URL: https://www.maxburst.com/portfolio/talon-biomarkers/ - Tags: Web Design, Web Development For 90-years, the Couristan brand has been revered as an icon of style and quality for its exquisite area rugs, residential carpeting and custom floor covering fashions. Talon Biomarkers is at the forefront of biomarker discovery. They specialize in immune monitoring for clinical trials and research. Their expertise lies in capturing critical disease and therapy indicators from immune cells. With a foundation built on cutting-edge technology and deep industry knowledge, Talon offers white-glove, boutique services that set them apart in the competitive landscape. The company’s success stems from its deep technical expertise and hands-on approach. Talon’s founder has played a pivotal role in developing the tools and methods used in immune monitoring today. This expertise enables Talon to offer comprehensive services that are hard to find elsewhere. From consultation to data interpretation, Talon supports their clients every step of the way. --- ### Jiu Jitsu Modern - Published: 2024-07-08 - Modified: 2024-07-12 - URL: https://www.maxburst.com/portfolio/jiu-jitsu-modern/ - Tags: Web Design, Web Development Jiu Jitsu Modern is a premier academy that offers a comprehensive approach to Jiu Jitsu, focusing on leveraging technique and practical skills to instill confidence and self-defense capability in all students, regardless of age. Under the guidance of Carlos Rosado, Jiu Jitsu Modern provides a supportive and inclusive environment for individuals seeking to enhance their physical fitness, learn self-defense, and even compete in tournaments. With a strong emphasis on competition readiness and a dedication to helping students achieve their full potential, Jiu Jitsu Modern stands as an ideal destination for those looking to embark on a Jiu Jitsu journey. Joining their esteemed academy can unlock the numerous physical and mental benefits that Jiu Jitsu has to offer with the guidance of their experienced team. --- ### Pure Water Power - Published: 2024-05-31 - Modified: 2024-05-31 - URL: https://www.maxburst.com/portfolio/pure-water-power/ - Tags: Shopify Plus, Web Design, Web Development Pure Water Power is your go-to source for high-quality water fed window cleaning solutions. They offer a comprehensive range of products designed to meet the needs of professional window cleaners. Their selection includes state-of-the-art water fed poles, meticulously crafted to provide optimal reach and control while ensuring superior cleaning results. In addition to their poles, they provide an array of top-notch accessories specifically designed to enhance the efficiency and speed of your cleaning process. At Pure Water Power, they take the guesswork out of assembling your window cleaning gear. They offer pre-made packages that are expertly curated to provide everything you need for a seamless cleaning experience. They also offer a customized setup where you have the flexibility to build your own system tailored to your specific requirements. With Pure Water Power's cutting-edge tools and equipment, your clients will surely get a sparkling and professional finish every time. --- ### Threadsy - Published: 2024-05-15 - Modified: 2024-05-31 - URL: https://www.maxburst.com/portfolio/threadsy/ - Tags: Shopify Plus, Web Design, Web Development Threadsy is a dedicated provider of high-quality blank apparel from top-selling brands. Since its establishment in 2021, the company has been committed to offering exceptional products and a superior customer experience. With a focus on quick fulfillment, Threadsy ensures that orders placed by 4:00 PM EST are shipped the same business day, allowing customers to receive their purchases promptly. They also have a Customer Care Team available to provide real-time assistance, which highlights the company's dedication to exceptional service. Furthermore, Threadsy believes in providing great value to every customer, regardless of the order size. The Everyday Best Price guarantee means that there is no minimum order, ensuring that everyone can access high-quality products at competitive prices. Driven by a love for empowering individuals and small businesses to pursue their passions, Threadsy aims to support creators in expressing themselves, connecting with others, and bringing their unique visions to life. --- ### Banfi Wines - Published: 2022-11-30 - Modified: 2022-11-30 - URL: https://www.maxburst.com/portfolio/banfi-wines/ - Tags: Web Design, Web Development, Wordpress Founded 1919 in New York City, Banfi is solely owned by the Mariani family with Cristina Mariani-May as proprietor and CEO. The portfolio’s jewel is the award-winning Castello Banfi vineyard estate in Montalcino, Tuscany. The prestigious wine portfolio, along with the Castello Banfi Il Borgo luxury hotel, Michelin-starred dining, and extensive hospitality offers the ultimate authentic Tuscan experience. The Mariani family is also owner of US Pacific Northwest based Pacific Rim & Company with projects from premiere AVAs across Washington state and the acclaimed Willamette Valley, Oregon. The Banfi portfolio also includes leading organic brand, Natura, featuring a successful range of varietal wines. --- ### Couristan Hospitality - Published: 2022-11-30 - Modified: 2022-11-30 - URL: https://www.maxburst.com/portfolio/couristan-hospitality/ - Tags: Web Design, Web Development, Wordpress As the market leader for the contract and hospitality industries, we are strongly committed to progress and development in terms of product, manufacturing systems and customer care. In 2005 we established a joint venture, Couristan China Co. , Ltd. for our Axminster carpet program and continue to maintain partnerships at various mills in Europe and the USA. We are one of the very few floor covering manufacturers anywhere in the world with the ability, experience and resources necessary to address projects of the greatest prestige, complexity and size. Our design and manufacturing capabilities are carried out to exacting Quality Assurance Standards, while our environmental accreditations include LEED, CARE and CRI’s Green Label Plus programs. --- ### Executive - Published: 2024-03-25 - Modified: 2024-03-25 - URL: https://www.maxburst.com/portfolio/executive/ - Tags: Web Design, Web Development, Wordpress Executive Snow Control has been providing commercial snow removal services in New York and New Jersey for over 40 years. The company has built long-lasting relationships with over a hundred satisfied customers. They manage more than 500 locations with its proactive, real-time snow management approach. ESC's commitment to excellence sets it apart from its competitors. The company operates a diverse fleet of plow trucks, brine tankers, and specialized equipment. With these, their highly trained team ensures precision and efficiency in managing any snow or ice emergency. ESC has recently rebranded as Executive, your go-to partner for all your property needs. Beyond their renowned expertise in snow removal, they now offer a diverse range of services to enhance the aesthetics and structural integrity of your property. From landscape maintenance to distressed property recovery and site work, their team of experts aims to deliver exceptional results and keep your property looking its best all year round. Despite this, their clients' needs remain at the core of the company’s refreshed identity. The Executive team looks forward to strengthening and expanding existing client relationships by providing comprehensive exterior services at the highest level. --- ### Rent EBoards - Published: 2022-11-29 - Modified: 2022-11-30 - URL: https://www.maxburst.com/portfolio/rent-eboards/ - Tags: E-Commerce, Shopify Plus, Web Design, Web Development Rent EBoards is your one-stop shop for everything PEVs. Whether you already have a board and are looking to connect with others, shop for parts & accessories, need your board serviced, or have never even tried one, rest assured you've found the right place. We currently have multiple independently owned and operated locations across the country, which allow us to curate localized experiences by creating a community of other riders in the rapidly growing PEV industry. The locations specialize in the renting, selling, and servicing of Onewheels, Electric Skateboards, Electric Scooters, Electric Bikes, Electric Unicycles, and more. --- ### GKD - Published: 2023-03-17 - Modified: 2023-03-28 - URL: https://www.maxburst.com/portfolio/gkd/ - Tags: Web Design, Web Development Drawing on more than 95 years of German engineering excellence and precise American manufacturing, GKD Metal Fabrics allows architects to create dynamic, modern environments that address numerous building challenges. Their technologically advanced metal fabric is suitable for large- or small-scale applications, interior and exterior.   As a turnkey manufacturer, they provide a complete design-build solution, custom engineering, and install each project with proprietary attachments. Their team of professionals is accustomed to working worldwide with the most demanding designs and programs, collaborating with your team to realize your vision — without compromise. --- ### JW Bennett - Published: 2022-11-30 - Modified: 2022-11-30 - URL: https://www.maxburst.com/portfolio/jw-bennett/ - Tags: Shopify, Web Design, Web Development JW Bennett was founded by Sarah Kjorstad, a multi-generational Wyoming girl. Growing up on a ranch in eastern Wyoming, Sarah learned the importance of strong values, connection to the land and pure grit. Her hats, and the passion that fuels their creation, are a reflection of her classic style and cowboy heritage. Throughout her life, her father and grandfather were rarely without a well-made felt cowboy hat, proving that even tough as nails ranchers value great style when combined with quality construction. Sarah's hats are also influenced by the poise and strength of her grandmother, her first style icon! Through the balance of strong male and female role models, Sarah has developed a love of fashion, dedication to hard work and appreciation for functional design. --- ### GarageTek - Published: 2021-10-21 - Modified: 2021-10-21 - URL: https://www.maxburst.com/portfolio/garagetek/ - Tags: SEO, Web Design, Web Development Most homeowners use the garage as a “massive storage closet” – aka a dumping ground. Meet with our experience garage organization specialists and see the true potential of your garage to be a clean, safe and functional room in your home. GarageTek is available as an installed system and as a DIY garage solution known as GarageTek In a Box which is  available on Amazon and the GarageTek Store. --- ### ClearVision Wealth Management - Published: 2023-01-27 - Modified: 2023-01-27 - URL: https://www.maxburst.com/portfolio/clear-vision/ - Tags: Web Design, Web Development, Wordpress It’s important to remember that what works for on person is not always what might work for you. Changes in the financial markets are intimidating and staying the course during times of uncertainty can be tough to do. Oftentimes, the idea “The grass is greener on the other side” comes into thought. This leads to emotional decision making, which in the long-term harms returns. It’s easy to go on the defense when markets turn but staying the course is essential for long term results. The bottom line is that we are professionals for a reason, we cut the emotional aspect of decision making out of the equation and make logical decision for you and your vision. ClearVision Wealth Management was created to bring all this into focus... . under on roof. --- ### Kellerman Consulting - Published: 2023-04-27 - Modified: 2024-04-04 - URL: https://www.maxburst.com/portfolio/kellerman-consulting/ - Tags: Web Design, Web Development Kellerman Consulting is a management consulting firm that specializes in providing businesses with practical solutions for their financial, operational, and strategic challenges. Founded in 2017, the firm has established a reputation for delivering high-quality services that are tailored to meet each client's unique needs. With a team of experienced consultants, Kellerman Consulting offers a wide range of services, including food safety certifications, quality management system consulting, food safety compliance and, food safety & quality support.   The firm works closely with clients to understand their goals and objectives, and then develops customized solutions that enable them to achieve their desired outcomes. Whether it's improving efficiency, reducing costs, or increasing revenue, Kellerman Consulting has the expertise and experience to help businesses achieve success. --- ### Zenzii Wholesale - Published: 2023-05-10 - Modified: 2023-09-29 - URL: https://www.maxburst.com/portfolio/zenzii-wholesale/ - Tags: Shopify Plus, Web Design, Web Development Step into the world of Zenzii Wholesale, where fashion meets innovation and dreams become reality. As a leading fashion jewelry wholesaler, they have established itself as a visionary force in the industry, setting trends and empowering retailers to shine in the marketplace. With a passion for design and an unwavering commitment to excellence, they offer an extensive collection of fashion-forward accessories that capture the essence of style and sophistication. At Zenzii Wholesale, the fusion of artistry and business acumen creates a harmonious symphony of creativity. Their team of talented designers, fueled by imagination and inspired by global trends, curate a comprehensive selection of jewelry that transcends expectations. From statement necklaces adorned with dazzling gemstones to delicate bracelets that whisper elegance, each piece from Zenzii Wholesale tells a unique story and reflects the brand's dedication to quality craftsmanship.   --- ### Banded Holdings, Inc. - Published: 2023-05-09 - Modified: 2023-05-10 - URL: https://www.maxburst.com/portfolio/banded-holdings-inc/ - Tags: E-Commerce, Shopify Plus, Web Design, Web Development BANDED is a company founded by a group of passionate outdoorsmen, innovators, and product designers who aimed to create superior products that can handle the extremes of the great outdoors. They traveled the world in search of the finest materials and engineering processes. After extensive materials testing and precise manufacturing, BANDED was born. BANDED offers over six-hundred items in nineteen different categories, including outerwear, waders, boots, hunting accessories, blinds, decoys, and calls. They emphasize the use of metal hardware and incorporate traditional military themes with innovative style in their designs. Their gear is known for its toughness, sharpness, and reliability, making it the perfect choice for any armed adventurer. --- ### Center for Dementia Research - Published: 2023-07-31 - Modified: 2023-07-31 - URL: https://www.maxburst.com/portfolio/center-for-dementia-research/ - Tags: Web Design, Web Development The Center for Dementia Research (CDR) is a leading institution dedicated to studying and understanding dementia. With a mission to advance knowledge and improve care, CDR focuses on conducting cutting-edge research to unravel the complexities of dementia and find effective interventions. Through collaboration and innovation, CDR aims to transform the lives of individuals living with dementia and their families. At CDR, a multidisciplinary team of experts, including scientists, clinicians, and educators, work together to address the challenges posed by dementia. Their research spans various domains, such as genetics, neuroimaging, and cognitive function, to uncover the underlying mechanisms and risk factors associated with dementia. By combining rigorous scientific methods with compassionate care, CDR strives to develop novel treatments and interventions that can enhance the quality of life for those affected by dementia. --- ### The Institute for Family Services - Published: 2023-03-09 - Modified: 2023-05-10 - URL: https://www.maxburst.com/portfolio/the-institute-for-family-services/ - Tags: Web Design, Web Development The Institute for Family Services (IFS) is a non-profit organization dedicated to improving the lives of families and children in need. Their mission is to provide accessible and affordable mental health and social services to vulnerable populations. IFS has been serving the community for over 35 years, and their team of professionals includes licensed clinical social workers, mental health counselors, and other specialists. IFS offers a wide range of services, including individual and family therapy, group counseling, parenting education, and case management. They also provide specialized programs for children, adolescents, and adults struggling with issues such as trauma, addiction, depression, and anxiety. Through their comprehensive approach, IFS aims to empower individuals and families to overcome challenges and build a brighter future. --- ### Options for Community Living, LLC - Published: 2022-10-18 - Modified: 2022-10-18 - URL: https://www.maxburst.com/portfolio/options-for-community-living-llc/ - Tags: Web Design, Web Development Options is committed to providing high quality housing and services for vulnerable Long Islanders. Our well-trained staff provide timely person-centered services in an effective and compassionate manner. CARF Accreditation speaks to our commitment to quality. Options for Community Living, Inc. is committed to assisting individuals and families in need to develop their fullest potential for independent living.   Residential and support services prepare participants for the demands and responsibilities of community life and promote housing permanency, health, safety, and welfare. The organization’s actions are guided by principles of integrity, openness, accountability, respect, and the highest quality of care. --- ### Frankel Loughran Starr & Vallone LLP. - Published: 2022-01-11 - Modified: 2022-01-15 - URL: https://www.maxburst.com/portfolio/flsv/ - Tags: Web Design, Web Development Frankel Loughran Starr & Vallone LLP, a premier accounting, tax advisory, and compliance firm, was formed in 1995 by senior professionals from EY (formerly Ernst & Young) and Morgan Stanley. FLSV provides a comprehensive suite of services to businesses, high-net-worth individuals, and families with a specific focus on understanding our clients’ complete picture, allowing the firm to provide tailored advice and services. Our firm strives to improve our client’s profitability, always aware that our success and growth is directly related to theirs. At FLSV, we understand the importance of building longstanding & valued relationships with our clients. --- ### Elmwood Asset Management - Published: 2024-08-13 - Modified: 2024-08-14 - URL: https://www.maxburst.com/portfolio/elmwood-asset-management/ - Tags: Web Design, Web Development, Wordpress Elmwood Asset Management, founded in 2018, is a leading independent company that manages investments, focusing mainly on corporate credit. They handle $17 billion in assets and aim to deliver strong results through careful research and analysis. Their investment approach involves using a mix of data and fundamental insights to find good opportunities while keeping risks in check. They use advanced technology to improve their investment portfolios and try to get the best returns for their investors. Elmwood also values transparency and responsibility. They invest in talented professionals and are committed to ethical investing by considering environmental, social, and governance factors. They follow the UN Principles for Responsible Investment to ensure they make responsible choices with their investments. --- ### Sofie Dossi - Published: 2021-08-06 - Modified: 2021-08-06 - URL: https://www.maxburst.com/portfolio/sofie-dossi/ - Tags: E-Commerce, Shopify, Web Design, Web Development Sofie Dossi is a globally renown YouTuber, stunning live performing artist, and actress.   Sofie gained fame as a finalist and Golden Buzzer recipient on NBC’s America’s Got Talent. Following the show, Sofie launched her YouTube channel where she quickly moved her NBC fandom over to her YouTube channel. Her channel since has toppled over 4. 4 million subscribers and has 700 million views in less than 3 years. Sofie earned a nomination for a 2017 Streamy Award, and again in 2018 for her YouTube collaboration with Miranda Sings, and yet again in 2019 for her YouTube dance video collaboration with Matt Steffanina. NBC invited Sofie perform on the premiere of the show America’s Got Talent: The Champions in 2019. --- ### eVero Corporation - Published: 2021-08-19 - Modified: 2021-09-01 - URL: https://www.maxburst.com/portfolio/evero/ - Tags: SEO, Web Design, Web Development eVero Corporation is a one-stop, comprehensive platform. A unified platform that revolutionizes the way agencies manage care and provide services. eVero’s Integrated Care Management (ICM™) platform creates a digital ecosystem across the entire care continuum — from I/DD Provider Agencies, Fiscal Intermediaries, Support Brokers, and support staff to the families and Individuals they serve. --- ### Lara - Published: 2021-08-06 - Modified: 2021-08-11 - URL: https://www.maxburst.com/portfolio/lara/ - Tags: E-Commerce, Shopify, Web Design, Web Development Lara is dedicated to producing the highest quality hand-beaded bridal gowns, prom dresses, evening dresses, mother of the bride, cocktail dresses and social occasion dresses that are memorable, sparkly and glamorous. Each dress is intended to make you stand out from the crowd on some of the most enchanted evenings of your life. As a wholesale company, we are primarily focused on building strong, lasting relationships with our retail stores and their clients. Lara is a family-owned manufacturer of couture dresses based in the heart of the garment district in New York City.   --- ### Cleverhood - Published: 2021-08-06 - Modified: 2021-08-11 - URL: https://www.maxburst.com/portfolio/cleverhood/ - Tags: E-Commerce, Shopify, Web Design, Web Development We aim to create distinctive, dependable outdoor apparel. So far, so good. After almost 10 years, we’re happy to say our namesake Cleverhood rain capes are popular in cities around the world. We hear from a nice global array of neighborhoods. We’re a small team in Providence working with talented garment workers, textile suppliers and component makers.  We strive to support local economic development (like Detroit’s Industrial Sewing and Innovation Center) and small suppliers. We’re conscious of the sustainable impact of materials. Our latest rainwear is PVC-free and some fabrics are from recycled materials. --- ### Tresbon Dry Cleaners - Published: 2024-02-09 - Modified: 2024-02-09 - URL: https://www.maxburst.com/portfolio/tresbon-dry-cleaners/ - Tags: Web Design, Web Development For anyone on the quest for a dry cleaner that transcends the ordinary, the journey concludes at Tres Bon. Tres Bon understands that selecting a dry cleaner involves more than just stain removal; it's about finding a reliable partner in garment care. Tres Bon takes pride in offering more than exceptional dry cleaning services; they provide a personal and memorable experience. Client satisfaction is their top priority, and from the moment clients walk through their doors, they are greeted with genuine smiles and warmth.   Tres Bon never takes client loyalty for granted. Instead, they continually strive to enhance the experience by introducing innovative features and services that simplify lives. The client-centric mindset and positive company culture reflect their commitment to having the best interests of their clients at heart. At Tres Bon, every visit is not just about cleaning clothes; it's about making the day a little brighter and the wardrobe a lot happier. --- ### Personal MBA Coach - Published: 2021-06-18 - Modified: 2021-06-18 - URL: https://www.maxburst.com/portfolio/personal-mba-coach/ - Tags: Web Design, Web Development At Personal MBA Coach, we take the time to get to know every client personally as we go through the journey together. This starts with a deep analysis into your background, an identification of your objectives and a thorough development of your personal story. Our no BS approach ensures that nothing falls through the cracks and our feedback is honest, non-sugar coated and immediate. We push our clients very hard and the work pays off. See testimonials for more details. --- ### Couristan - Published: 2021-03-01 - Modified: 2025-02-12 - URL: https://www.maxburst.com/portfolio/couristan/ - Tags: SEO, Web Design, Web Development For 90-years, the Couristan brand has been revered as an icon of style and quality for its exquisite area rugs, residential carpeting and custom floor covering fashions. For 90-years, the Couristan brand has been revered as an icon of style and quality for its exquisite area rugs, residential carpeting and custom floor covering fashions. Founded in 1926 by brothers Basil J. Couri and George J. Couri, Couristan has been privately owned and operated by the Couri family for two generations. --- ### Berdon LLP - Published: 2021-02-01 - Modified: 2023-02-01 - URL: https://www.maxburst.com/portfolio/berdon-llp/ - Tags: SEO, Web Design, Web Development Since 1917, Berdon’s professionals keep to the highest standards, deliver technical excellence, and exhibit professionalism in all that they do, in a culture that fosters teamwork and innovation. Since 1917, Berdon’s professionals keep to the highest standards, deliver technical excellence, and exhibit professionalism in all that they do, in a culture that fosters teamwork and innovation. These principles align to our mission and have been the cornerstone of Berdon since its founding. There are no technical silos at Berdon, and with a teamwork-oriented approach we bring our collective expertise to advise clients—in a wide array of industries and on a variety of matters—to help them achieve their strategic and financial goals. With two offices—Manhattan and Long Island—we maintain a balanced concentration of talent, as well as a collegial atmosphere, to ensure that client needs and challenges are addressed in a timely fashion. --- ### Atlas Travel - Published: 2021-01-01 - Modified: 2021-03-10 - URL: https://www.maxburst.com/portfolio/atlas-travel/ - Tags: Web Design, Web Development Atlas Travel is an avid travel company that is forever curious in people, places, and cultures, and it is our goal to serve our clients and provide them with meaningful, self-actualizing, and memorable experiences. Atlas Travel is an avid travel company that is forever curious in people, places, and cultures, and it is our goal to serve our clients and provide them with meaningful, self-actualizing, and memorable experiences. We are dedicated in creating exemplary itineraries through special and handpicked experiences that highlight organized travelling at its best. --- ### NY Tent - Published: 2020-12-01 - Modified: 2021-07-01 - URL: https://www.maxburst.com/portfolio/ny-tent/ - Tags: Web Design, Web Development Each tenting concept is a unique vision, carefully planned and assembled. At New York Tent, we understand the complexities of organizing and producing spectacular events. Each tenting concept is a unique vision, carefully planned and assembled. At New York Tent, we understand the complexities of organizing and producing spectacular events. Attention to detail, technical know-how, skilled assemblers, and quality materials allow us to achieve, and exceed our clients’ expectations each and every time. New York Tent has been producing sensational tented affairs since 1994, operating out of a 60,000 square foot, state-of-the-art facility. From world class sporting events and large music festivals to corporate galas and luxury social events, New York Tent services clients’ needs with hands-on planning and a sophisticated design sense that is key to executing every event with flawless precision. --- ### Northbrook Contracting Corp. - Published: 2020-11-01 - Modified: 2021-07-01 - URL: https://www.maxburst.com/portfolio/northbrook-contracting-corp/ - Tags: Custom Interface, Web Design, Web Development Northbrook Contracting Corporation is a Westchester based Union Sitework and Heavy Construction contractor. The company was incorporated in 1993 by founding partners Brian Dyer, PE and Victor Serricchio. Originally working in Westchester, through Brian and Vic’s experience in managing site and heavy construction projects coupled with their commitment to service and excellence, Northbrook expanded their business into neighboring Putnam, Dutchess, Rockland and Orange Counties as well as Connecticut and the boroughs of NYC. --- ### Marco Dal Maso - Published: 2020-10-01 - Modified: 2021-03-11 - URL: https://www.maxburst.com/portfolio/marco-dal-maso/ - Tags: E-Commerce, Shopify, Web Design, Web Development Marco Dal Maso learnt the art of jewelry making from his father at an early age. His passions and inspirations amplified throughout the years that he went on to launch his eponymous brand, MARCO DAL MASO. After travelling the world, Marco was inspired to start a jewelry line based on the different cultures he immersed himself within and set about creating timeless keepsakes that were representative of some of his experiences. The aim was to create items that highlight the uniqueness of an individual, especially as he had come to witness so much beauty and uniqueness around the world. --- ### Heckscher Museum - Published: 2020-09-01 - Modified: 2021-07-01 - URL: https://www.maxburst.com/portfolio/heckscher-museum/ - Tags: Web Design, Web Development The Heckscher Museum of Art presents dynamic exhibitions and inspiring museum programs, serving the people of the Town of Huntington and all of Long Island. The Heckscher Museum of Art presents dynamic exhibitions and inspiring museum programs, serving the people of the Town of Huntington and all of Long Island. It maintains an important Permanent Collection that includes more than 2,300 pieces by American and European artists. The Heckscher Museum was founded in 1920 by Anna and August Heckscher who donated the Museum building and 185 works of art to the Town of Huntington. Mr. and Mrs. Heckscher envisioned Heckscher Park and the Museum as the center of the community’s cultural, recreational, and social life. Inspired by that vision, the Museum has championed the value of publicly accessible art and arts education for everyone. --- ### SUNY College of Optometry - Published: 2020-08-01 - Modified: 2021-07-01 - URL: https://www.maxburst.com/portfolio/suny-college-of-optometry/ - Tags: Web Design, Web Development The State University of New York College of Optometry advances visual health and patient care through leadership in education, research and service. More than a half century ago a group of dedicated optometrists and benefactors came together to create an institution that would support optometric education, vision science research and extend quality vision care to all New Yorkers and the surrounding community. The State University of New York College of Optometry evolved from this mission. --- ### Neurological Surgery, P.C. - Published: 2020-07-01 - Modified: 2021-11-02 - URL: https://www.maxburst.com/portfolio/neurological-surgery-p-c/ - Tags: SEO, Web Design, Web Development Our physicians are renowned for their world-class surgical expertise – but even more-so for their comprehensive approach to treatment with 60+ years of experience.  We are the first practice on Long Island to adopt routine collaborative care for complex spinal conditions and leaders in "Bloodless" brain and spine surgery, including laser spine surgery, radiosurgery, ultra sonic spine surgery, and other advanced minimally invasive techniques. --- ### Wohl Associates - Published: 2020-06-01 - Modified: 2021-08-06 - URL: https://www.maxburst.com/portfolio/wohl-associates/ - Tags: Custom Interface, Web Design, Web Development Over the past 50 years, Wohl Associates has earned a reputation as a trusted industry leader offering quality, pre-owned processing and packaging equipment. As a machinery supplier and purchaser, we specialize in machinery and equipment for the food, cosmetics, personal care products, and pharmaceutical industries as well as manufacturing equipment for other related industries. Our well-earned reputation for industry knowledge, trust and quality processing and packaging equipment sets Wohl apart from other equipment dealers. We pride ourselves on maintaining long-standing relationships with our customers and adapting to their needs. We help customers in specialized industries buy or sell their equipment as their businesses grow and develop. Leasing is also available on 24, 36 or 48-month terms. --- ### Bar5f - Published: 2020-05-01 - Modified: 2021-03-11 - URL: https://www.maxburst.com/portfolio/bar5f/ - Tags: SEO, Web Design, Web Development Our Mission at Bar5f is to create products that are refined, efficient, durable, and positively impact our environment. Our team strives to create and sustain a green footprint while providing customers with guaranteed satisfaction that exceeds expectations. --- ### Trilogy Lacrosse - Published: 2020-04-01 - Modified: 2021-03-10 - URL: https://www.maxburst.com/portfolio/trilogy-lacrosse/ - Tags: Web Design, Web Development Founded in 2005, Trilogy Lacrosse is a national company with a best in class reputation in educational programming and event management. The organization has a unique blend of established lacrosse insiders and professional event operators. Everyone in the organization is united by a passion for excellence and for positively impacting the future of the sport. Trilogy Lacrosse has worked with tens of thousands student-athletes across the nation. Our students have continued on to some of the most prestigious colleges and universities in the country. --- ### Protech IT - Published: 2020-03-01 - Modified: 2021-03-10 - URL: https://www.maxburst.com/portfolio/protech-it/ - Tags: SEO, Web Design, Web Development ProTech IT Group Inc. is a carefully selected team of professional technologists with a track record of demonstrated excellence providing everything needed for the ongoing improvement and support of the systems that manage your information. ProTech IT Group Inc.  is a carefully selected team of professional technologists with a track record of demonstrated excellence providing everything needed for the ongoing improvement and support of the systems that manage your information. Remove these burdensome responsibilities from your own plate and your own people and assign them to someone who has invested the time and effort into the training and certification that is the foundation of being a professional. --- ## Case Studies ### Shop The Gallery - Published: 2025-03-13 - Modified: 2025-03-13 - URL: https://www.maxburst.com/case-studies/shop-the-gallery/ - Tags: Shopify Plus, Web Development, Website Design The Galley is a leader in kitchen innovation, known for revolutionizing how people cook, entertain, and gather in their homes. Founded by award-winning kitchen designer Roger Shollmier, the company introduced the Galley Workstation®, a highly functional and stylish kitchen solution that centralizes meal prep, cooking, and clean-up in one seamless space. Over the years, The Galley has expanded its product line to include faucets, kitchen furniture, and a variety of workstation accessories—each meticulously designed for quality, efficiency, and aesthetic appeal. With a strong commitment to craftsmanship, The Galley’s products are manufactured in the USA, Switzerland, and Italy, ensuring the highest standards in engineering and design. Their mission is clear: to enhance the kitchen experience and bring families together through innovative solutions. --- ### Royal Windows and Doors - Published: 2025-03-13 - Modified: 2025-03-13 - URL: https://www.maxburst.com/case-studies/royal-windows-and-doors/ - Tags: Web Development, Website Design Royal Windows and Doors has been a trusted name in the industry for over 35 years, providing high-quality, energy-efficient window and door solutions to architects, builders, contractors, and homeowners. Based in Suffolk County, Long Island, NY, the company has built a strong reputation for its expertise, superior craftsmanship, and commitment to customer satisfaction. With a diverse range of products designed for both residential and commercial projects, Royal Windows and Doors is dedicated to helping clients find the perfect solutions for their needs. From durable, high-performance windows to elegant, custom-designed doors, they offer innovative products that enhance both aesthetics and functionality. To further support their customers, the company provides expert consultations at their showroom, ensuring every project meets the highest standards of design and efficiency. --- ### Force3Pro - Published: 2025-03-13 - Modified: 2025-03-13 - URL: https://www.maxburst.com/case-studies/force3pro/ - Tags: Web Development, Website Design Force3 is a game-changer in the world of baseball protective gear. With a mission to develop the safest equipment for catchers and umpires, the company has earned recognition as an “Official Catcher’s Mask Partner of MLB Players, Inc. ” Force3’s patented S3 Shock Suspension System sets it apart, reducing impact forces and minimizing injury risks for players at all levels. Since its inception, the brand has gained traction among professional athletes, with Major League Baseball players like Yasmani Grandal investing in its innovative technology. Founded by former minor league umpire Jason Klein, Force3 was born out of necessity. After experiencing a severe injury from a foul ball, Klein set out to revolutionize protective gear. With a commitment to safety, technology, and performance, Force3 continues to push boundaries, providing cutting-edge solutions for athletes across the baseball and softball industries. --- ### Sancus Insurance Agency - Published: 2024-08-07 - Modified: 2024-08-07 - URL: https://www.maxburst.com/case-studies/sancus-insurance-agency/ Sancus Insurance Agency is a leading provider in the insurance sector, specializing in managing and upholding contracts between property owners and insurance companies. They excel in transferring risks for property owners, ensuring compliance and security in complex insurance landscapes. Sancus’s dedication to high standards and exceptional service has made them a trusted partner for property owners seeking comprehensive insurance solutions. With a commitment to innovation and client satisfaction, Sancus continually seeks to enhance their service offerings and operational efficiency. Recognizing the growing complexity of their internal processes and the increasing volume of data to manage, Sancus identified the need to create a custom web portal that would streamline their operations and provide an enhanced experience for their clients. --- ### The Album Master - Published: 2024-07-05 - Modified: 2024-07-08 - URL: https://www.maxburst.com/case-studies/the-album-master/ For over thirty years, The Album Master has been a trusted name in the photo preservation industry. It started as a full-service color lab. A decade later, it has expanded to include album services. This evolution allowed The Album Master to become a comprehensive solution for preserving precious memories. Located in Fairfield, New Jersey, the company has built a reputation for its meticulous attention to detail and dedication to quality.   Every album crafted by The Album Master is a testament to their commitment to excellence. They stand out from their competitors by offering personalized service, flexibility, and a wide range of album options. The company uses only the finest materials so that each photo album not only looks stunning but also stands the test of time. By managing every aspect of production in one location, The Album Master offers prompt and personal service to its clients, delivering a seamless experience from start to finish. --- ### Executive - Published: 2024-03-28 - Modified: 2024-03-28 - URL: https://www.maxburst.com/case-studies/executive/ - Tags: SEO, Web Development, Website Design, Wordpress Executive is a leading commercial snow removal services company in New York & New Jersey with over 40 years of experience. Their proactive real-time snow management approach has earned them the trust of over 100 satisfied customers, who rely on their expertise to manage over 500 locations. Delivering timely and quality commercial snow removal services is Executive’s top priority. With a full fleet of commercial-grade snowplows and heavy equipment, Executive is equipped to handle any snow removal needs your business may have. They are expanding to better serve their clients, offering a diverse range of services including: Landscape maintenance and enhancement Pressure/soft washing and specialty exterior cleaning Concrete services Asphalt services Distressed property recovery and sitework. The Executive team is enthusiastic about bolstering and broadening their current client relationships by offering all-encompassing exterior services at the utmost level. And they realize that to do this, they also need an overhaul of their website. --- ### Threadsy - Published: 2023-11-29 - Modified: 2024-01-09 - URL: https://www.maxburst.com/case-studies/threadsy/ - Tags: Shopify Plus, Web Development, Website Design Specializing in high-quality blank apparel from leading brands, Threadsy is more than a marketplace; it's an experience. With a commitment to swift order fulfillment and real-time customer support, Threadsy ensures a seamless journey for its clients. No order is too small with their Everyday Best Price and no minimum requirement. Passionate about empowering individuals and small businesses, Threadsy is more than a retailer; they are a catalyst for creativity. Whether you're crafting, styling, or expressing yourself, they provide the blank canvas – be it a t-shirt or tote bag – and leave the rest to you, so you can bring your creations to life! --- ### TicketOS - Published: 2023-05-26 - Modified: 2023-05-26 - URL: https://www.maxburst.com/case-studies/ticketos/ - Tags: SEO, Web Development, Website Design TicketOS specializes in corporate ticketing and the technology that drives it. Their seamless, integrated platform unites marketing, sales, finance, and other departments, maximizing the value from client entertainment and ticketing. TicketOS aims to revolutionize sports and entertainment ticket management. They connect people with unforgettable experiences and provide a user-friendly, efficient solution that enhances ROI. With a vision to empower businesses and deliver unforgettable experiences, TicketOS helps organizations maximize revenue potential and bring stakeholders together through efficient ticket asset management --- ### My Main Supply - Published: 2023-05-26 - Modified: 2023-05-26 - URL: https://www.maxburst.com/case-studies/my-main-supply/ - Tags: Web Development, Website Design My Main Supply is an esteemed company known for its customer-centric approach and proficiency in providing superior electrical supplies and comprehensive solutions. They believe in putting customers at the forefront, ensuring their needs are met and exceeded. Armed with a team of brilliant minds, they delve deep into understanding the diverse requirements of their clients, offering a range of cutting-edge products backed by extensive industry knowledge. My Main Supply is not just a supplier; they are visionaries who strive to revolutionize the electrical supply landscape. They foster enduring partnerships and emerge as the preferred choice for all electrical supply requirements. --- ### Milburn Flooring - Published: 2023-05-26 - Modified: 2023-05-26 - URL: https://www.maxburst.com/case-studies/milburn-flooring/ - Tags: Web Development, Website Design Milburn Flooring is a well-established flooring company known for its comprehensive range of high-quality residential and commercial flooring solutions. With a commitment to exceptional service and customer satisfaction, Milburn Flooring has built a strong reputation in the industry. However, their existing website fails to reflect their expertise and lacks the necessary functionality to drive sales and engage customers effectively. Milburn Flooring sought the expertise of our web development team to revamp their website and create a modern online platform that aligns with their business goals. --- ### Windowcleaner.com - Published: 2023-05-26 - Modified: 2023-05-26 - URL: https://www.maxburst.com/case-studies/windowcleaner-com/ - Tags: E-Commerce, Shopify Plus, Web Development, Website Design Say goodbye to smudges, streaks, and grime, and say hello to crystal-clear views with WCR, a premier platform that caters to all window cleaning needs. Its innovative hub connects homeowners and businesses with skilled professional window cleaners for unparalleled window cleaning excellence Whether opting for the traditional cleaning method or the advanced water-fed system, Window Cleaning Resource (WCR) or windowcleaners. com caters to all preferences, ensuring meticulous results tailored to individual requirements. --- ### Lara - Published: 2023-05-16 - Modified: 2023-05-16 - URL: https://www.maxburst.com/case-studies/lara/ - Tags: eCommerce, Shopify Plus, Web Development, Website Design Lara is a well-established manufacturer and wholesaler of a renowned brand. With over a decade of experience, they sought to expand their reach and transition to a direct-to-consumer (DTC) model. Their goal was to elevate their brand recognition and create a website that aligned with their design ethos and showcased their exceptional product range. --- ### Banded - Published: 2023-05-16 - Modified: 2023-05-17 - URL: https://www.maxburst.com/case-studies/banded/ - Tags: Shopify Plus, Web Development, Website Design Banded, a dynamic company formed by a group of passionate outdoorsmen, innovators, and product designers, has been dedicated to crafting superior outdoor gears capable of withstanding extreme conditions. With a relentless pursuit of excellence, they scoured the globe for the finest materials and cutting-edge engineering processes. Their commitment to innovation has led them to create over six-hundred items across nineteen diverse product categories. Banded's gear is renowned for its toughness, sharpness, and effectiveness, blending traditional military design themes with inventive, stylish designs while minimizing the use of plastic hardware. --- ### PawProsper - Published: 2023-03-10 - Modified: 2023-03-10 - URL: https://www.maxburst.com/case-studies/pawprosper/ - Tags: E-Commerce, Shopify Plus, Web Development, Website Design PawProsper is home to a suite of preventative, supportive and rehabilitative products that help pets live healthful, pain-free, joy-filled days throughout their entire lives. They focus on building a platform of efficacious hard goods and soft goods that are simple solutions for pet vitality. They offer multiple Branded pet wellness products on one wholesale platform targeted at thousands of veterinarians that can purchase products from Paw Prosper and earn a margin without having to bring the stock into the clinic --- ### Rent EBoards - Published: 2023-03-10 - Modified: 2023-03-10 - URL: https://www.maxburst.com/case-studies/rent-eboards/ - Tags: E-Commerce, Shopify Plus, Web Development, Website Design Rent EBoards is a one-stop shop for everything PEVs. They currently have multiple independently owned and operated locations across the country, which allow them to curate localized experiences by creating a community of other riders in the rapidly growing PEV industry. Each Rent Eboards location specializes in renting, selling, and servicing Onewheels, Electric Skateboards, Electric Scooters, Electric Bikes, Electric Unicycles, and more. --- ### Banfi Wines - Published: 2023-03-10 - Modified: 2023-03-10 - URL: https://www.maxburst.com/case-studies/banfi-wines/ - Tags: Web Development, Website Design, Wordpress Founded 1919 in New York City, Banfi is solely owned by the Mariani family with Cristina Mariani-May as proprietor and CEO. T Banfi is the sole U. S. importer of the Mariani family’s internationally renowned wine estates in Italy — Castello Banfi of Montalcino, Tuscany, and Banfi Piemonte of Strevi, Piedmont. Banfi’s domestic portfolio is a collection of boutique brands from the Pacific Northwest and its ownership interests extend to Natura wines, produced by Emiliana Organic Vineyards, Chile. --- ### Couristan - Published: 2023-01-05 - Modified: 2023-02-10 - URL: https://www.maxburst.com/case-studies/couristan/ - Tags: Development, SEO, Website Design Since its establishment, the Couristan name has been synonymous with the most exquisite handmade and power-loomed area rugs available from anywhere in the world. It is also one of the household names when it comes to delivering quality residential and custom contract/hospitality carpeting. Founded in 1926 by brothers Basil J. Couri and George J. Couri, Couristan has been privately owned and operated by the Couri family for two generations until today. The company takes much pride in continuing to be a family-run business, believing that it is their responsibility to provide customers with only the best products that the floor covering industry has to offer in today’s marketplace. --- ### GarageTek - Published: 2021-12-01 - Modified: 2021-12-16 - URL: https://www.maxburst.com/case-studies/garagetek/ - Tags: Development, SEO, Website Design, Wordpress GarageTek is a revolutionary garage organization company that gets “stuff” off garage floors, then uses a patented wall storage system to maximize the space. Thousands of American garages have been transformed with the GarageTek system. The “typical” GarageTek system includes a custom design, professional installation—and, most importantly, guaranteed satisfaction. To begin a GarageTek installation, the walls of the garage are covered from floor to ceiling with our patented TekPanel® that supports clippable high-performance cabinets, shelving, activity racks, and accessories. TekPanel® is a durable glossy wall panel designed to be clean, waterproof, weatherproof, bugproof, and fire-rated and will never warp, rot, scratch, ding, dent, or rust. GarageTek is different from other garage organization systems because it implements custom designs that fully meet the customers’ needs and the needs of their families. The GarageTek system offers amazing flexibility—while the components are securely installed, they are not permanently fixed, allowing rearrangement. --- ### Evero - Published: 2021-12-01 - Modified: 2021-12-16 - URL: https://www.maxburst.com/case-studies/evero/ - Tags: Development, SEO, Website Design, Wordpress eVero is a family-oriented business devoted to supporting individuals with developmental disabilities, both in community outreach endeavors and business endeavors. Through eVero Outreach, the focus is on enhancing the lives of those in the communities served. Seminars are provided each fall and spring to those with disabilities to teach them marketable job skills, enabling them to find and keep gainful employment. The computer basics course through eVero allows individuals to reach their full potential in the areas of technology and information, including the fundamentals of Microsoft Word, Excel, and the Internet. HireMe! Interview Skills seminars prepare individuals for interviews—a daunting part of the journey into the workforce. eVero believes in technology that drives care; they have been helping health and human services organizations of all sizes to solve complex technology challenges for more than two decades. The proprietary software platform of eVero optimizes workflow while increasing transparency and productivity. eVero was founded by brothers Christos and Constantine Morris who are committed to ensuring all individuals—especially those living with intellectual and developmental disabilities—gain access to quality support services. --- ### Personal MBA Coach - Published: 2021-08-05 - Modified: 2021-12-01 - URL: https://www.maxburst.com/case-studies/personal-mba-coach/ - Tags: Development, Website Design, Wordpress Personal MBA Coach is a boutique, MBA Admissions Consulting Firm founded by a Wharton MBA and MIT Sloan Graduate who sits on the Association of International Graduate Admissions Consultants Board of Directors. Since 2008, our MBA Admissions Consulting team has helped hundreds of applicants across the globe gain entrance into the school of their dreams. We help develop winning profiles and select schools. For those who have already drafted their MBA application essay, the insider knowledge and proprietary approach of Personal MBA Coach can transform your application.   Personal MBA Coach allows clients to work one-on-one with an expert who will help navigate all aspects of the MBA application process. This can include essay editing, mock interviews, school selection, and GMAT/GRE/EA tutoring. Following a deep analysis into the client’s background, Personal MBA Coach clearly identifies the objectives. Personal MBA Coach has had clients accepted at every top business school, including Harvard Business School, Wharton, MIT Sloan, and Stanford GSB.   --- ### Northbrook Contracting Corp. - Published: 2021-04-09 - Modified: 2021-07-01 - URL: https://www.maxburst.com/case-studies/northbrook-contracting-corp/ - Tags: Bid Room Integration, Development, Website Design Northbrook is a contractor based in Westchester, New York, specializing in heavy construction and union sitework. Originally serving just Westchester County, they eventually expanded to include much of NYC, as well as Connecticut. They work on residential projects, from single family homes to multi-unit developments to high rise urban projects, as well as industrial and commercial projects, including supermarkets, school districts, and more. They do site development, harden physical security measures, and implement green infrastructure to decrease buildings’ carbon footprints. They also do outdoor projects, such as building retaining walls for soil support, and site utilities such as sewage, water drainage, and trenching for gas, electric, and other utilities. --- ### SUNY College of Optometry - Published: 2021-04-09 - Modified: 2021-06-16 - URL: https://www.maxburst.com/case-studies/suny-college-of-optometry/ - Tags: Development, Website Design The State University of New York (SUNY) College of Optometry is a university based in New York City that specializes in optometry and vision science. Founded in 1971, they offer a Doctor of Optometry degree, complete with residency program, as well as MS and PhD degrees. Their University Eye Center is one of the largest optometric facilities in the United States. SUNY College of Optometry is a leader in both patient care and clinical research, putting an emphasis on both innovation and inquiry, to advance optometric discovery. They are devoted to advancing visual health through leadership, education, and research. --- ### Telecom Rentals - Published: 2020-06-10 - Modified: 2021-06-16 - URL: https://www.maxburst.com/case-studies/telecom-rentals/ - Tags: SEO, Wordpress Telecom Rentals is in business to supply telecom testing equipment rentals to the Construction and IT industries. Their core competencies include on-demand, immediate service and delivery. Telecom Rentals operates in New York, New Jersey, and Connecticut. --- ### Heckscher Museum of Art - Published: 2020-03-15 - Modified: 2021-12-01 - URL: https://www.maxburst.com/case-studies/heckscher-museum-of-art/ - Tags: Development, Website Design Anna and August Heckscher founded the Heckscher Museum in 1920. They donated the Museum building and 185 works of art to the Town of Huntington, New York. Mr. and Mrs. Heckscher envisioned Heckscher Park and the Museum as the center of the community’s cultural, recreational, and social life. One hundred years later, the Museum continues to champion the value of publicly accessible art and arts education. --- ### New York Tent - Published: 2020-02-17 - Modified: 2021-12-01 - URL: https://www.maxburst.com/case-studies/new-york-tent/ - Tags: Development, Website Design At New York Tent, the complexities of organizing and producing spectacular events are well-understood. New York Tent provides attention to detail, quality materials, technical know-how, and skilled assemblers to clients, who have come to expect that their expectations will not only be met, but exceeded, each and every time. New York Tent has been producing sensational tented affairs since 1994, including world-class sporting events, luxury social events, corporate galas, and large music festivals. Serving clients’ needs with hands-on planning and a sophisticated design sense provide the key to executing every event with flawless precision. --- ### KD Capital Equipment - Published: 2019-11-25 - Modified: 2024-08-08 - URL: https://www.maxburst.com/case-studies/kd-capital-equipment/ - Tags: Development, Salesforce Integration, Website Design KD Capital Equipment is one of the largest machinery dealers in the United States, doing business internationally, as well. As a family-owned and operated business that takes pride in a diverse and attentive staff, as well as the fact that customers are always treated fairly, KD Capital has grown into one of the largest used machinery dealers in North America. Providing CNC machinery, industrial manufacturing, fabrication equipment, machinery sales, machinery purchases, machinery trade-ins, and machinery appraisals, KD Capital Equipment’s base is in Scottsdale, Arizona. KD Capital holds themselves to the highest standards of honesty and integrity, working closely with clients, and believing in the philosophy of building and maintaining long-term relationships. --- ### Wohl Associates - Published: 2019-11-18 - Modified: 2021-06-16 - URL: https://www.maxburst.com/case-studies/wohl-associates/ - Tags: SEO, Wordpress Wohl Associates is a family-owned and operated dealer in pre-owned industrial machinery—specifically, machinery used for processing and packing. Wohl Associates was founded on “hard work and the American dream,” fostering a reputation as a trusted leader for the last half-century, as they bought and sold everything from popcorn poppers to lotion dispenser fillers, to tablet presses and much, much more. Not only does Wohl Associates supply customers with high-quality equipment, they add in accurate industry knowledge and decades of experience to help customers meet their business challenges. --- ### Neurological Surgery, PC - Published: 2018-11-10 - Modified: 2021-06-16 - URL: https://www.maxburst.com/case-studies/neurological-surgery-pc/ - Tags: Development, SEO, Website Design Neurological Surgery, PC was founded in Freeport in 1958 and was the first practice on Long Island to adopt routine collaborative care for complex spinal conditions. Neurological Surgery, PC are leaders in “bloodless” brain and spine surgeries, including ultra-sonic spine surgery, radiosurgery, and laser spine surgery. With offices in Rockville Centre, Lake Success, West Islip, Port Jefferson Station, and Bethpage, it is important that prospective patients be able to quickly find the location nearest to them, among these New York area offices. --- ### GKD Metal Fabrics - Published: 2016-12-09 - Modified: 2023-05-23 - URL: https://www.maxburst.com/case-studies/gkd-metal-fabrics/ - Tags: eCommerce, Web Development, Website Design, Wordpress GKD Metal Fabrics is the American subsidiary of GKD-Gebr. Kufferath AG, a German company with over 95 years of experience in product design and development for woven metal fabrics—i. e. metal mesh that can be used in building architecture as a design feature, security measure, weather protection, and much more. They work on both large and small scale projects, which include turnkey solutions for a variety of problems. They work with companies all over the country to create custom metal mesh designs to meet their needs—whether rigid or flexible, tightly woven or loose. They’re committed to quality customer service, and their experience and innovation makes them the leading mesh metal provider in the world. ---